The Power of Pinterest: Using Your Facebook Audience to Grow Pinterest Fast
You already have an audience. Months of posts, a fan page that took real effort to build, a corner of Facebook where people actually stop and read what you write. So when someone tells you it’s time to start building on another platform, the honest reaction isn’t excitement. It’s a small groan. Another profile. Another learning curve. Another slow climb back to zero followers while the platform you already understand keeps working fine without the extra effort.
That’s the exact tension this short introduction opens with, and it’s worth sitting in for a second before you watch the full session. Tiffany Hayes, who runs The Traveling Dog with her husband, steps up at the Unstoppable Mastermind to talk about Pinterest. Not Pinterest as a brand new project you start from nothing. Pinterest as an extension of work you’ve already done.
Why does starting on a new platform feel like starting over?
Every network marketer who’s built any kind of following online has felt this particular fatigue. You finally get comfortable with one platform’s rhythm, its posting times, its tone, the kind of content that gets a response, and then someone tells you there’s another channel you should be on too. The instinct is to protect the ground you’ve already gained rather than go plant a new flag somewhere unfamiliar.
That instinct isn’t wrong. It’s just aimed at the wrong problem. The actual question isn’t whether to add Pinterest to your plate. It’s whether you have to start it the hard way, from an empty account with zero followers and no sense of what to post, or whether there’s a shortcut that uses ground you’ve already covered. Tiffany opens by promising exactly that second option.
As Tiffany Hayes puts it in the introduction, her whole promise is to show you how to “leverage Facebook to help grow your Pinterest account”. That’s the whole premise in one line. Not a fresh start. A transfer of momentum from one place to another, so the traffic and income you’re already working toward on Facebook compounds instead of splitting in two.
What does using Facebook to grow Pinterest actually solve?
Here’s the part worth naming plainly. Most people who avoid Pinterest aren’t avoiding it because they doubt it works. They’re avoiding it because building a following from scratch, again, sounds exhausting, and exhausting things get put off for another day. That’s where good opportunities go to die quietly while competitors who did start pull ahead.
A method that routes your existing Facebook audience toward a new Pinterest account changes the math on that decision entirely. You’re not asking people to discover you for the first time. You’re asking people who already trust what you post to follow you one place further. That’s a smaller ask, and smaller asks get said yes to more often. The audience you already built stops being locked inside one platform and starts fueling growth on the next one.
What that means for the reader building a business around content, an audience, and eventually a customer base, is that the hardest part of any new platform, the cold start, gets skipped. You’re not planting a flag in empty ground. You’re moving people who already like you a few steps down the road, which is a fundamentally different and much faster kind of growth, and it should leave you feeling steadier about adding Pinterest instead of dreading it.
Why is this worth your attention right now?
There’s a second layer to why Tiffany opens the session the way she does. She doesn’t just promise a technique. She teases that there are “some other super awesome things that are coming out soon on Pinterest,” and that she’s eager to walk through all of it.
And I want to give you some secrets on how you can leverage Facebook to help grow your Pinterest account, and there’s some other super awesome things that are coming out soon on Pinterest, and I cannot wait to share my secrets.
That’s a producer talking, someone in the middle of running an actual business, not a speaker reciting theory from a slide deck she found somewhere. As half of The Traveling Dog, Tiffany has a brand, a following, and a reason to have already tested what she’s about to teach. That’s the common thread running through every session at the Unstoppable Mastermind: people teaching what they’re doing right now, not what they read about once.
If you’ve been sitting on Pinterest because starting from nothing sounded like too much extra work on top of everything else you’re already managing, this is the session built for exactly that hesitation. The full talk walks through the specific way to route your Facebook audience into Pinterest growth, along with the additional changes Tiffany flags as coming to the platform soon.
Create your free account to watch the complete session and download the audio at empowernetwork.com/watch. No cost involved, just a free account and the rest of what Tiffany has to share.
The full session transcript follows below.
Transcript
Welcome to the Unstoppable Mastermind. I'm Tiffany, half of the traveling dog, and I'm stoked today to be talking to you guys about Pinterest. And I want to give you some secrets on how you can leverage Facebook to help grow your Pinterest account, and there's some other super awesome things that are coming out soon on Pinterest, and I cannot wait to share my secrets.