Paulo Barroso on the Mindset Shift and the OPL Traffic Method Behind Solo Ad Marketing

You’ve bought the traffic course. You’ve watched the tutorials on solo ads, on Facebook, on whatever platform is trending this month. And the clicks either don’t show up, or they show up and never turn into a sale. At some point you start wondering if the problem is the traffic source, or if the problem is you.

As someone building an online income from nothing, with no big name behind you and maybe not even much confidence in your own credentials, you already know that feeling. Paulo Barroso spent eight years online before anything worked. He calls that stretch being the crap magnet, joining every program under the sun, MLMs and Ponzi schemes included, and walking away from each one with nothing to show for it. He was a printer by trade, a Portuguese immigrant living in the UK, and by his own account not a natural public speaker. None of that mattered once he found the three things that actually moved the needle.

Those three pillars were a mentor who was already doing what he wanted to do, a specific skill in traffic generation, and a high-converting offer to point that traffic at. Paulo is blunt that the order matters. Skip the mentor and you’re guessing. Skip the traffic skill and you have nothing to send anywhere. Skip the offer and you’re driving people to a wall.

Why does mindset come before any traffic tactic works?

Paulo spends the first part of his session on something that sounds soft next to solo ads and banner placements: a 90-day written plan. He filled his out in March, in a program he’d just joined, and wrote down a specific income target he had no track record to justify. By the end of May, he’d hit it and gone past it. He’s careful to frame this as his own documented result, not a formula that transfers automatically to anyone who copies the worksheet. What he insists on is the mechanism behind it: write a target down, put it somewhere you see it daily, and let it direct your effort instead of drifting.

He carries a goal card in his wallet. He keeps a dream board by his bed. He reads for thirty minutes a day, every day, for thirty straight days, a habit he calls the 30-30-30 model, built around a single book he kept returning to. None of it felt like anything for the first month. Then people at his old job started asking what had changed about him. As Paulo Barroso puts it, “success online is 80% mindset and 20% mechanical.” He means that literally as a time allocation, not a slogan. If the mechanical side is the smaller piece, it still has to be the right piece, which is where the traffic work comes in.

What’s the actual mechanism behind his traffic system?

Once the mindset piece is in place, Paulo’s traffic method rests on a single idea he repeats until it sticks.

So in my view, traffic is not about what you know, but it’s who you know. So I build relationships with contacts in the traffic marketing arena.

He calls his primary method OPL, other people’s lists. Instead of building an audience from scratch, he finds people who already have one and pays to borrow access to it. His main hunting ground is the Warrior Forum classified ads section, a marketplace where solo ad vendors sell clicks and email drops directly to marketers in his niche. He doesn’t spend blind. Before he sends money to any vendor, he checks two things: written and video testimonials from other customers, and the forum’s feedback history, which works the way eBay feedback works. A vendor who sends bad traffic gets called out publicly, and that reputation follows them.

• Read the sales page and look specifically for testimonials, ideally on video, from people who’ve already ordered traffic from that vendor.
• Check the vendor’s feedback history on the forum itself before sending a single payment.
• Stay inside your actual niche. A huge, untargeted audience is worthless next to a small, hungry one.

How does he get access to lists he doesn’t already know exist?

The second layer of the mechanism is more aggressive, and it’s the one Paulo says made him real money. He searches a generic phrase (make money online blog is his worked example) until a recognizable name shows up, then runs that person’s site through Alexa.com to check their traffic rank. Anything ranked below roughly fifty thousand globally, he treats as a serious traffic source worth approaching directly. From there it’s a cold email through the site’s contact form, asking flat out what it would cost to send one email to their list. As Paulo Barroso describes the reply he’s gotten more than once, “PayPal me $1,000 and I’ll email my list for you.” He’s paid that price repeatedly and called it worth every bit of it, because a single email in front of the right list can outperform weeks of cold traffic.

He layers banner ads on top of that, again inside the Warrior Forum rather than on generic high-traffic sites like a news network. He noticed one marketer running the same banner for six months straight at roughly a hundred dollars a day and reasoned correctly that nobody keeps paying for an ad that loses money. He copied the placement, started pulling around seventy leads a day from it, and never looked elsewhere for banner placement again. The lesson underneath both moves is the same: find where the fish already are, and stop wasting money getting seen by people who were never going to order from you in the first place.

What ties the mindset work to the traffic work is consistency applied to both. Paulo pushes for at least fifty leads added to your list every single day, seven days a week, not five. He didn’t hit that pace immediately either. It took him a few false starts before the habit stuck, the same way the 90-day sheet took a full quarter to prove itself. The traffic mechanics are learnable in an afternoon. Staying on them daily, long enough for a list to compound into tens of thousands of names, is the part that actually separates the people who make this work from the people still searching for the next new tactic.

Paulo shares his own list of vetted traffic vendors in the full session, along with a live walkthrough of vetting a solo ad seller step by step, well beyond what fits here. Create your free account at empowernetwork.com/watch to watch the complete video and download the audio.

The full session transcript follows below.

Transcript

How many of you guys know Paulo Burroso? You should know Paulo. If you don't, you will definitely get to know him now. But, you know, it's cool because Paulo, I've always just really connected with the values that Paulo has and who he is as a person.

And we had our very first, let's see, the last Mastermind in New Orleans. I said, you have to come to this one. You have to come to this next one. You're like, oh, we couldn't make it.

And I said, we please come to the next one. Because Paulo has a great spirit about his story. It's amazing. And he's going to share it with you today.

He's also going to teach you some strategies that we don't really utilize here in our tribe, right? So we always would like to bring in people that can really teach you guys new tricks. But we also have to make sure they align with our values, who we are and what we believe in. And Paulo is absolutely the right person to be here to share it with you guys.

So thank you for being here. Thank you. I'm happy to have you guys. Thank you.

Thank you. Right. So my name is Paulo Barroso. Thanks very much for the warm welcome.

And I appreciate you a lot for being here. You guys have everything it takes to succeed because you're out of your comfort zone. And you're just like me. We're the crazy ones, right?

So I appreciate you. So a big round of applause for you guys for being here. So when Ronda asked me to come over and speak, am I speaking loud enough? Can you guys hear me?

When Ronda asked me to come over and speak about traffic, I thought to myself, I can't speak just about traffic without mentioning mindset. Because I'm a huge believer in mindset. And the two really, the two pieces of this puzzle really fall together. And I'll be very brief with mindset because I don't want to drag on about mindset because obviously Filo already and Jessica already spoke about mindset yesterday.

But it's just an important part of my success. I just felt like sharing a little bit about mindset and how I've achieved the success that I've achieved through mindset and traffic. So that is me. I'm an ex-printer.

That was my profession up to about a year ago. I became obviously full-time in internet marketing. I'm also a Portuguese immigrant. So I don't know how many of you in here is there.

If there is any foreigners whatsoever, don't let the excuse of being a non-English speaker or whatever country you're from be your excuse in order not to make it in internet marketing. And I live in the UK, by the way. So I'm also a coach and a public speaker. And my brand is I like to believe and I like obviously to sell my brand as a traffic expert.

So that's my brand. And I'm also a multiple six-figure income earner, guys. I've earned in the past 14 months close to $700,000. Working online.

And the reason why I'm telling you this is, sorry, I'm not saying this to brag at all. I'm just saying this for you guys to have the belief that you also can do this. And trust me, it's not hard because if someone like me can do this, so can you. So don't believe for a minute I'm telling you all this.

Look how pretty I look up here, you know, making all this money. It's just to make you believe that you can also do this. And you don't even have to speak perfect English and speak very eloquently like some of the speakers here. You guys can do this.

It's just a matter of having the right mindset and the belief. Now, let me explain to you quickly the three pillars of my success. What I found that I've been online for like eight years and for the past, I've only had success really for the past year and a half, believe it or not. So the last eight years, I was really, really unsuccessful online.

I was what I like to call the crap magnet. I had the wrong mindset and I joined everything under the earth, under the sun, you know, like all the programs. MLMs, Ponzi schemes, I tried them all. And I never had any success until I found obviously these three pillars.

And I'm going to explain them to you. I found a mentor. I found someone online who became my role model. So he had something that I wanted.

I contacted him and he became my mentor. So that was really pillar number one, one reason why I had so much success. Then I learned from my mentor about traffic generation. You've got to learn traffic, guys, because traffic is the lifeblood of any business, online business.

So you've got to learn that. And then you need to obviously get, you know, get a high converting offer because we need to sell in order to make money, right? So if you find those three things, they really, like a puzzle, like the pieces of the puzzle, they come together. And that's really what made me have success.

So finding a mentor, the traffic that I've learned, I became an expert in traffic. And then promoting the right people. That's what traffic offers. Mindset.

So let's start with mindset very briefly. I'm not going to spend too much time on it. How many guys, how many of you have a dream board? Nice.

That, it's really something that changed my whole perspective about really succeeding online. See, I never had any goals. I had no mindset. I was the most negative person you could ever meet, by the way, if you would have met me like two years ago.

And this mindset stuff really transformed not just my life, my personal life, but my business. So I want to share with you five big ideas that I want to share with you guys here today that absolutely transformed the way I do business today. First thing that I found in my business, this is my personal, obviously my personal experience was, and this is what I learned from my mentor. I needed a foundation first, a blueprint to succeed in business.

Even in a brick and mortar business. If you want to start, I don't know. A McDonald's or whatever. And if you go to your bank manager, the first thing he's got to ask you is, what's your business plan?

You need a business plan, right? So why don't we do one with our online business? We're not in a business opportunity, by the way. This is a real business.

Do you guys understand that? You need to take it as a serious. This is a serious business and not something that you just joined for like a hundred bucks. I'll give it a try.

This is a serious business. So treat it accordingly. So the blueprint is this. You need to set up a 90-day goal plan so you know in advance, okay, this is what I am today and this is what I want to achieve in 90 days.

And I'm a firm believer that success online is 80% mindset and 20% mechanical. So please bear with me. I will get to the nitty-gritty, to obviously the traffic and all that. But if you can get the mindset right, trust me, your business will go to another level.

You'll have a paradigm shift. I promise you. Like I did. I've uploaded in the Unstoppable Orlando FBA group a 90 days clear intentions sheet.

And it's basically that's your business plan. And let me tell you a story about this business plan. I filled that in when I first started in a company that I currently promote. And I joined this program in January.

I remember filling up my intentions sheet on March, March the 1st. that and my intention in 90 days was I did the financial claim or an intention really that I would earn within that 90 day period I would earn a hundred and fifty thousand dollars now for someone who never made any money online it was it was quite hard for me to obviously to achieve that figure but because I followed this and I filled up this intention sheet my 90 day goal plan by May the 31st this is a true story by the way I made a hundred and fifty two thousand dollars in the period of 90 days so I'm giving you this not because I'm filling up spirit I want my slides look cool and I want to look cool but I the truth this is exactly what I did I'm telling you step by step what I actually did in order to achieve these crazy numbers so very important that you guys actually download that and write it you know you know and look at your business plan on a daily basis.

You need to have a clear target that you can actually see. Going back to the vision board, I don't know how many of you, I mean, I know I saw a show of hands, but the ones that don't have one, I really urge you to get one. I actually saw someone's laptop there earlier, I think it was Kimberly's, and she had all these yellow stickers with intentions. That's so important that you guys do that.

I still have them. Every time I wake up, I've got them next to my bed seat. Clear intentions of what I want to achieve. Very, very important that you guys give your subconscious mind a clear target of what you're trying to achieve.

And always carry with you guys, this is so important, a goal card. You guys know what I mean by a goal card? And I always carry mine with you, and so you know that I'm not making up stories. This is my one.

I know you guys can't see it, but I'm going to read it to you. This is always. It's in my wallet with me. And this gives me the focus that I need in order to achieve my goals.

And my one says, if you don't mind me sharing, I start my sentence with, I'm so happy and grateful. And the reason why I say that, you've got to be grateful. Even if you don't have the sales yet, even if you don't have the lifestyle or whatever, just be grateful. I remember when I first wrote this goal card over nearly two years ago, and I was broke, by the way.

I was being grateful for, I thought of things to be grateful for. I've got two young kids, I was grateful for my kids. I had a roof over my head, I was grateful that I had a house. So, don't concentrate so much on the lack, or I don't have this yet.

Concentrate on what you have. Because when you do that, you've got to open a channel, and the universe will give you anything you want. So, my goal card goes like this very briefly. I'm now earning $50,000.

$50,000 per month in passive residual income. Each and every month, all my financial needs are met, and I now have total financial freedom. I'm excited about life, I'm excited about my business, and I enjoy every moment, every day. So, you make it your own, obviously.

This is my figure, this is what is going to give me the freedom to live the life that I want. And if I can be honest with you, I've actually reached that goal. So, I've actually made it my own. So, I've actually made it my own.

So, I've actually made it my own. I've made more than that. So, again, not to brag, just to say this is the possibilities, guys. Get the goal card, get your dream board, and just dream big.

Some people, it's a very interesting idea, what Jessica shared in yesterday about people always scared. What if we can't make it? I'm going to go into this business. What if this happens?

What if? They always concentrate on the negatives. What I urge you guys to do is concentrate on the positives. What if I become outstanding?

What if I'm going to make 50, 100, whatever thousand dollars a month? What if you fill up the gap? You guys can do it. Seriously, it's just a mindset game, really.

Idea number two, again, find a mentor that's doing what you like to do, and just model that person. I mean, in this room, you've got various mentors. You've got John Pemberthy. There's Brian, Rhonda, Justin.

Follow them. If they do an event, just follow them. If they don't attend that event, that's what I did with my mentor. When I was asked, nearly two years ago, my mentor asked me to come and meet me for an event in Miami.

I live in England, by the way. I've never been to America in my life. I just spent a huge amount of money to start this business. And then he goes, come in and meet me at this event in Miami.

I needed $10,000, which was money I didn't have. I had no sales. I was broke. And you know what?

Instead of saying, oh, I can't do it. You know what I did? I asked myself the question, how can I do it? I don't have this money.

I accept that. But how can I get this money? And I put that to work. And I wrote down the amount of money that I needed.

And guess what? Within three days, I found that money. So I can't really explain it sometimes, how things work. I can't explain electricity.

I turn the button on, electricity comes on. But it really works, guys. And if you guys get this, to me, this is the best thing I've ever done in my life. I'm not going to lie to you.

I'm not going to lie to you. I'm not going to lie to you. For me, this is crucial. Again, going back to success online, 80% is mindset, 20% is mechanical.

I really believe that. If you guys get your stuff up here in the right order, you guys can achieve anything you want. So find out, going back to your mentor, study them. Find out why they do things the way they do it.

Find out where are they going. Find out what's their vision. It's very important that you guys know that. So idea number three, just develop successful habits.

Read every single day. I know the old cliche, leaders are readers. I really believe that. If you study any true leader, they all read a lot.

There was a story that I heard between Dan Kennedy, which is a big online guru, by the way, or in internet sales, and Donald Trump. They were behind stage. They spoke on stage. And then they were just off stage.

And the first question Donald Trump asked Dan Kennedy was, what books are you reading? Not business, not about other things. They ask each other, what books were they reading? So I would like to give you guys a challenge today, because this was crucial to my success.

It's the 30-30-30 model. And what is? I want you guys, there's a book that I'm not sure if you know about called Start With Why by Simon Sinek. Yeah.

It's a common book. I love this book. And I've read this book many, many times. But if you guys could start by just reading this book for 30 minutes a day.

I'm not asking you to read the whole book in two, three days. But at least allocate 30 minutes a day to read either this book or anything positive, listen to another for another 30 minutes, and do it for 30 days. That's going to put your mindset really laser-focused on what you're trying to achieve. This is what changed for me.

Remember when I told you that I was a crap magnet, and I was so negative like two years ago? I did this problem for 30 days. I started reading. I started listening to an audio, or watching a video for 30 minutes, and I did it for 30 days.

And I'm going to be honest with you. The first 30 days, nothing magical happened. It wasn't like, whoa. You know what I mean?

It was a huge shift in me, and it was a sea of roses. It wasn't like that. But slowly, slowly, people started noticing a change in me. Even at work, because I was in full-time employment, people were saying, what's up with you?

You look so different. So this stuff really works, guys. And I'm sorry to keep banging on about it, but the mindset stuff really, really works, and it's crucial for your business. Develop a self-confidence, an ever-can-do attitude, like you can do anything.

Be resourceful. Refuse to accept a no or I can't. I would really remove the word I can from your vocabulary, if you can. Because it really doesn't do you any good.

Decide not to be typical. I know you hear this a lot. But why do you want to be typical? I'm 44 years old, by the way.

I've been typical all my life. Why did that get me? I've been broke most of it. Don't be typical.

Just be different. Yeah, it doesn't matter if they call you crazy. I like being crazy now, by the way. All right.

Let's get crazy. So retrain your mind to enjoy doing things that normal people don't want to do. Again, going back to what said yesterday. About the willingness to learn and the willingness to change.

A lot of people are willing to learn. But when it comes to change, people don't want to do it. So be prepared to give up things like, I don't know, watching TV or reading newspapers and all that crap that the media throws at you. Just give up things that normal people don't want to do.

And you know what? I didn't used to be a reader. I never used to read any books. But that's all I do right now.

And obviously. My. Result speaks for itself. So I urge you guys just to do that.

Your thoughts, guys, are real stuff. So monitor your internal self-talk. What's your internal self-talk right now? What are you guys saying to yourselves?

Can I do this? Yes, that's the answer, really. Just say yes. Yes, I can.

If that guy is over there doing it and he can't even speak English properly, I can do it. That's the way you should see it. Say to yourself. Every day, I know you got to laugh, but I don't care.

I'm the greatest marketer. Why not? Muhammad Ali used to say, I am the greatest. And I used to think, he's arrogant.

But no, I know he's not being arrogant. He was the greatest, right? Because he kept saying to himself, I am the greatest. So fake it until you make it, or call it whatever.

But I know this stuff works, because this is the stuff that I keep telling myself. When I had people that didn't believe in me, when I had problems through my childhood, and I was told I was never going to be a nobody, it didn't matter, because I didn't let those person's opinion become my reality. Does that make sense, guys? So very important.

Act like the person you wish to be, even if you're not having the results yet. So just pretend. When I didn't used to have the money, I used to go to the best restaurant in town and just treat my girlfriend and my kids, even though I didn't have the money. But I was putting myself in that.

In that suit. I want to have the money. I want to eat in the best restaurants. I used to drive to the best houses in our neighborhood, million dollar houses.

I used to do that, just to get the feeling this is where I want to be. So the fourth big idea, believe in what you're selling, in your business or services that you're offering. Because if you don't, you've got a huge problem here. Be excited.

I mean, I get people sometimes pitching me other businesses. And I just let them speak to me, even if it's on the phone, because I want to hear how do they sell it to me. And a lot of them are just like, yeah, man, I just joined this deal. You know, it's only a hundred bucks.

That's not excitement. When I talk to people on the phone, I'm excited. Oh, my God, you got no idea what I'm into. You know, I do this.

I speak with these people. I surround myself with millionaires. I just sound excited. And I truly believe in the products and services that I sell.

Because if I didn't, how can you sell that? And by the way, I'm a true believer. I'm a true believer that selling is a true transference of feelings. You guys understand that?

So have that feeling of being excited and really believing in your product and services. Otherwise, who's going to buy from you? Be your own best customer. Would you buy it from you?

You've got to breathe, eat, sleep your business. My God, every time I wake up after I obviously been grateful for the life that I'm having, I'm thinking about my business. Seriously. So when people ask me, Paolo, how much do you sell?

Paolo, how many hours do you work? I don't really tell the truth, but it's 24-7. That's my work. This is what I do.

And by the way, I don't even call it work because I love what I do, by the way. So this is not even work, you know. So stop selling products and sell the vision, sell the outcome. And the final one, it's about marketing systems, which is I'm really happy to be here today because that's what you guys are learning.

You're learning how to put a marketing system together, right? This is the ultimate, really, that I've learned. If you create yourself a UMS, which is what I call an ultimate marketing system, and it's a system that then your team can duplicate as well, I can sincerely say that you guys have arrived. So this is the big five ideas that really help my business.

And now let's get into the nitty gritty, which is traffic generation. And traffic is obviously very, very important. You guys are learning different strategies here. I'm learning how to do this with YouTube and Facebook and all that.

I'm all about paid traffic, so you've got to see a completely different strategy from me. I like my traffic to be fast and furious, and I like it today, not tomorrow, not in six months. That's how I like my traffic, and it serves me really right. So I do media buys, and I'm also a list builder, guys.

Is everyone here have an autoresponder? I believe you should have. Yeah. Yeah.

I've got this in your head that every day, from the moment you wake up, you need to start building your list. It's very important that you start building your list. And don't do it for like a week because you're here, and then the following week you're like, ah, can't be bothered. You really, I know this is hard, and it took me about three or four tries before I actually started building a list, because I used to open an autoresponder, get about 500 leads, and then I would stop, then start again.

But ever since then, I've never stopped. And I've got a list of like 84,000. Yeah. I've got a list of 44,000 people now.

Big things will start happening. And that took me two years to build, by the way. Why? Because I consistently build my list.

And I would suggest you guys get at least 50 leads a day into your autoresponder. Can you guys do that? Because you're learning the traffic strategies here anyway. If you could get your 50 leads a day, that would be a good start.

But do it consistently. Don't do it Monday to Friday. Do it. Do it seven days a week.

That's what I do. Guys, I'm only giving you my experience. You can follow it or you can reject it. I'm only telling you from my own experience what I had to do.

So in my view, traffic is not about what you know, but it's who you know. So I build relationships with contacts in the traffic marketing arena. And what I do is I go to events and I strike relationships with traffic vendors. So what happens with that is every time there is something, let's say just an example, a month ago we had the product launch.

And I've actually made it to number four. And the reason why I made it to number four in that particular company was I had this relationship with these traffic vendors. And all I had to do was to make a call and say, turn the traffic on, I need 100,000 clicks or whatever. And they automatically send the traffic.

So when you create this relationship with traffic vendors that you need to know obviously who they are. You need to be very careful. Because there's a lot of scammers out there and they take your money and run away. And I will help you at the end of this presentation which traffic vendors really you should be looking for.

That's really how I run my business. I create these relationships. And every time I want traffic, all it takes is one email, one phone call, and I just turn the tap on. That's what I like to call it.

So I would suggest really attend as many traffic mastery events as you possibly can. Just to give you an example if you ask me which ones. Traffic and conversion summit. It's a really, really good one.

And John Pemberty was actually on the last one in San Diego last year. We are in a traffic business now guys. You've got a system which by Friday you will go away knowing exactly this is my system is complete. All you need to know now, you need to become traffic experts.

Does that make sense? Yes. It really is. There isn't a lot of things.

There isn't 20 things you need to learn now. It's really become really good at traffic. And once you throw traffic at the converter. Converting offer.

You guys got a license to print money. It really is as simple as that. One of the methods that I used and this really was the first method that I've ever used and it really worked for me. I call it the OPL method which is other people's lists.

And the way that I get to other people's lists is this guys. There's a website called the Warrior Forum. You guys know the Warrior Forum? My god.

It's a gold mine. I love the Warrior Forum and let me tell you why I love the Warrior Forum. For the ones that don't know and watching this recording. So basically the Warrior Forum is a forum where all the biggest marketers around the world go here together and sell products and services.

That's basically it. So there's a lot, a lot of buyers in this forum by the way. If you look down the bottom it tells you actually how many active members they've got. 825,600.

Wow. 844 members. That's a huge pool of people in our niche guys. Are they all in our niche?

Maybe not. But you get a lot of buyers here. So what do I do with the Warrior Forum is this. There's a section called the Warrior Forum classified ads.

I click on that and this is where I go and look for vendors, for traffic vendors. There's a lot of solo ad vendors here. So I would suggest we search this. This is where I go.

This Addy for example. Two things that I'm looking for is I read the sales letter, I read for testimonials and if they've got testimonials on video as well I want to hear from people that use these services. And then another thing that I look for as well is the good thing about Warrior Forum is like eBay. People give feedback.

So if you buy traffic from this traffic vendor and the traffic was no good they will get bad feedback and that's not good for business. So they need to make sure that they deliver the traffic. And they deliver the traffic that they say they do because if that doesn't work you'll get bad feedback and that as you know it's bad for business. So that's one way that I use the Warrior Forum.

And now I have to really be quick because I know I'm running out of time. So another method that I use. Am I going too fast? You guys get the Warrior Forum so far?

Of course. Good question. I'm going to go to that in the next one. Give me a second.

Now. I'm going to teach you something that is quite amazing and I've made a ton of money out of this. What if you use these solo ads but with a twist and I call it how to tap into gurus list. How would you like to be able to send emails to the big gurus list that they've got thousands if not nearly millions of emails of people interested in your products and services.

Would you like to know that? Yeah. Yeah. Okay.

This is what Ryan Dice which by the way is a big guru. And he introduced this. He knows a lot about traffic. This is what he said about this method during a recent traffic and conversion summit.

We've tested every traffic source out there. Mobile, Facebook, SEO, Pinterest, YouTube. However, we still haven't found a traffic source more effective and profitable than the email solo ads. So it's not just me being here saying guys you should do solo ads because it's the way it is.

I've got Ryan Dice backing me up on this. And plus I've got my experience as well and my results. So please do pay attention to this. And the way that I find the gurus list, it's so easy guys.

As you can see I'm a simple guy. I don't over complicate things. It's really, really simple. So I go on Google and this is what I do.

You got to laugh because this is so simple but make money online blog. Now. Let's see what searches come back. I can see already a name that I recognize.

It's funny because I use him a lot, John Chow. So let me look at John Chow's website or blog even. And this is what I would do. Let's pretend I didn't know John Chow.

He's a big guru by the way. He's in another business. He's a million dollar earner. He makes good money.

So he's got a lot of results. So what I would do, I would go to another site, I would open another tab, go to Alexa.com because I want to know. I want to know how much traffic does John Chow get to his blog. It's a make money blog as you can see.

It's in our niche. So I'm not going into a blog about growth or diet or anything like that. So this is our niche. So the way I would check how much traffic John Chow gets in his blog is I would cut and paste his URL into Alexa.com.

Alexa.com is a ranking site that tells you how much traffic websites get. If I put Facebook.com by the way. It should come about second because I think I believe Google is first. So let's check Facebook.

All right. Facebook is global rank two. So the lower the ranking, the more traffic it gets. So as you can see, Facebook gets an enormous amount of traffic.

Okay. So now I would check what about John Chow.com because that's the site that I want to do business with. He's got a ranking of 11,907 which is very, very good. Anything below I would say 50,000 they are getting.

Shit. Lots of. Did I say shit? Sorry.

They are getting a hell of a lot of traffic. My apologies. So this is what I would do. Less than 50,000.

That's the criteria. Okay. He's in our niche. Making money online.

He's a big guru. I'm going to contact him because he's got a lot of traffic going on. He must have a list. So I would go back to his website.

When it says contact, I would click on that. And as simple as sending him an email. Hey, John. I'm Paolo.

I'm in the same kind of niche as you. I've got an offer to your list. How much would you charge me to send an email to your list? And he would then reply, yeah, sure, Paolo.

PayPal me $1,000 and I'll email my list for you. And that's the exact price that he actually charges. And I've done this many, many times. And I've had incredible results with him.

Again, I'm not an affiliate to John Chow. So don't think for a minute I'm trying to sell his email service or whatever. I'm just telling you how I found my gurus online. And by the way.

There's many other ways you can do this. You can contact other gurus. That's just one way to do it. Another thing that I would do, guys.

Can you guys see sponsors here? Can you see these little banner ads here? Again, you can advertise here on this site. Can you just click on advertise?

And put a banner ad there? Because he gets so much traffic. It's very possible. It's possible that people will click on your ad as well.

Again, I've done that as well. And I had really, really good results. Now, moving on to the next method. I use very, very successfully banner advertising.

Banner advertising. Again, how do I do banners? You guys have to be very careful with this one. Because I've tried all sorts of different places to put banners.

And it never worked. But let me share with you my number one place to put banner advertising. Warrior Forum again. I'm sorry.

I have to keep going. I'm going back to the Warrior Forum. I told you I was a simple guy. I don't want to complicate things for you.

But I'm telling you from my heart what really works. And again, banner advertising. If you guys go to the Warrior Forum, let me just share this story with you. This is how I found that banners in the Warrior Forum really, really work.

I kept seeing this banner from a huge marketer that I know in the UK on the Warrior Forum. Can you guys see the banners here on the top? You can place them on the top or bottom. I always place them on the top.

Why do I? I kept seeing this guy's banner, someone that I really follow and admire there. And I followed him for six months. And he had the same banner there.

And these banners cost $100 a day. So I put one in one together. This guy's spending $700 a week putting banners. I think he's making money.

Wow. So I put my banner in there. And I start getting something like 70 leads a day. And those leads will turn into sales.

Wow. So I just had to put one in one together. So banner advertising in the Warrior Forum is the only place that I found that really, really works for me. And then obviously, with the earliest method, like the johnchow.com blog and all that, things like that.

Be very, very targeted. Don't go and put banners on CNN and stuff like that, which is a huge, obviously, audience, but not so much targeted. Would be the same as putting leaflets in a car park to make money online. I mean, I've done that, by the way.

And it doesn't work. Not one single lead from that. Completely a waste of time. Be very, very targeted.

So basically, what I'm trying to show you guys here today is find out if there is a lake. Where are the fish? And then just go there and fish all day long. In my case, Warrior Forum is a good place to go and spend my money with.

And I urge you guys to do the same, because it really, really works for me. Now, for the newbies here, I know this can be a bit overwhelming and you still think, oh, I still have to do something. I need some research and find the traffic vendors that will work for me. What if they've got to scam me for money and all that?

I give it a lot of thought, and I really want to help you guys. So I've been building a personal Rolodex of vendors that I've created relationships with. And I'm happy to give that away to you guys. And this is normally vendors that I only give to my inner circle of students, people that take my coaching and all that.

And I've been building this Rolodex with my mentor, really, which is someone that will remain nameless, no point to mention him here, but it's a guy that knows and understands traffic very, very well. So I've uploaded that file in Unstoppable Orlando FB Group. It's called On Demand Traffic Vault. There's no Philly links, by the way, so don't think for a minute you've got to buy it and I get it in Philly.

It's not like that. But that's my personal traffic vault of vendors, that when I need traffic, I go to them and I do very well out of it. So this is me now. Thanks for watching me.

Bye. Thank you very much. Thank you.