Tracking Links, Rotators, and the Discipline That Fixes a Weak Opt-In Rate
You launch a campaign, traffic starts flowing, and your landing page converts at 20 percent. Is that good? Is it terrible? Most marketers have no idea, because they never set up a way to actually find out. Vic Strizheus opens this lesson by naming that exact problem: people spending real money sending traffic to pages they cannot measure, then blaming the traffic source when the numbers come in soft. This is the final lesson in Capture Mastery, and it is the one that ties the rest of the section together.
His own recent example is the one he leads with. A campaign he had just launched was pulling somewhere between 22 and 24 percent opt in, which he calls pretty horrible for what he knows is possible. He did not switch traffic sources or rebuild the page from scratch. He tweaked the hook on the same page, in front of the same list, the same audience, and watched the number climb into the sixties. Nothing about the offer changed. What changed was that he was tracking closely enough to know exactly what to adjust.
How do you actually know which page is working?
The setup he uses has two parts. First, a unique tracking link for every single landing page variation you want to test, all filed inside one named campaign folder so the data stays organized. Second, a rotator, a single link you actually hand to your traffic source, that spreads incoming visitors evenly across every tracking link sitting inside it. Send a thousand people to the rotator and it silently splits them across however many landing pages you are testing, so every version gets a fair, simultaneous shot at the same traffic instead of you guessing based on pages tested on different days to different audiences.
For the tracking piece itself, he uses a service called ClickMeter, and he is upfront that he tested roughly 30 different tracking tools before settling on it.
click meter is the most accurate out of all the ones that i that i tested
He is equally clear that the specific brand is not the point. What matters is that a conversion code sits on your thank you page, wired back to the tracking link that sent the visitor there in the first place, so the system knows not just who clicked but who actually opted in. Skip that piece and you are only counting clicks, which tells you almost nothing about what your page is doing.
What do you do once the data starts coming in?
This is where the lesson earns its place at the end of the section. Once traffic has run long enough to give you real numbers, some landing pages will clearly outperform others. In one example he pulls up on screen, one page converts 1,682 opt ins out of 2,869 visitors, a 58 percent rate. Another pulls 2,785 out of 3,467, closer to 80 percent. That gap, on the exact same offer, is the difference between a business that scales and one that quietly bleeds money on every visitor sent.
Once you can see that gap, the next move is simple:
- Delete the tracking links for the pages converting significantly lower once you have enough visitors to trust the numbers.
- Keep sending all your traffic through the rotator to the page that is winning.
- Build a brand new challenger page, add its tracking link to the same rotator, and try to beat your own current best.
As he puts it, “I’m going to compete with myself that’s right”. That last habit is the one that separates people who set up tracking once and forget about it from people who keep pushing their numbers up year over year. The page that is winning today becomes the baseline you are trying to outperform tomorrow, using the same traffic and the same list, indefinitely.
Why does this come before traffic mastery, not after?
Vic places this lesson deliberately at the end of Capture Mastery instead of the start of the next section, and he explains why directly: once real traffic starts arriving, you want measurement already in place, not something you scramble to bolt on after the money is already spent. Skipping this step means you are sending paid visitors into a black box and hoping the percentages work out in your favor. Setting it up first means every dollar of traffic teaches you something you can act on immediately.
The homework is concrete: set up at least three separate landing page variations for whatever you are promoting, run them through a rotator, and let the tracking tell you which one deserves the rest of your traffic.
The full session walks through the entire ClickMeter and rotator setup on screen, campaign folder by campaign folder. Watch it in full, free, when you Create your free account.
The full session transcript follows below.
Transcript
All right, so hey, welcome back. We're actually in the home stretch right now. This is the final video, uh, in this particular training, uh, um, segment, right, the capture mastery. Uh. And what I'm gonna walk you through here is something very, very, very, say it with me, my friend, very, very important, okay? So many marketers out there, they don't do this, and they're shooting in the dark. They have no clue how their business is performing. They're wasting so much money, it's ridiculous. And you're not going to be one of them, you're going to be smarter, you're here. Hey, you with me? You're being coached by Vic, you know.
And so I'm going to show you exactly how I track my stuff and how I optimize my stuff in the business, right? You know, maybe you're someone who's advanced into this kind of stuff and you know how to do it, great. Let me ask you this, are you doing it? You know, I showed you earlier, uh, in the training, right. Uh, how I started a campaign just recently, and, uh, that was performing at about 22 to 4 to 24 percent opt-in rate, right, pretty horrible, right? But you know what. I was able to optimize that, I was able to tweak my hook, okay, to the same people, same list, same audience, and I was able to bring my opt-in rate from 22 percent up to, I think it was like 60, you know, 8 or 64 percent opt-in rate, right? How do you do that? Well. You do that by tracking, by intelligently tracking and optimizing your stuff.
All right, so again, what I'm going to do right now is I'm going to walk you through this setup, okay? So I can, I can, you know, you can see the the entire setup of the system, how it's all set up. And also I'm going to walk you through and show you exactly how I track my stuff. Okay? I'm not going to hide anything from you. I'm not going to teach you from theory, you know. I'm not going to tell you something that, you know, I'm not going to teach you something I heard. I'm going to teach you what I'm doing, my friend, right? And hopefully you appreciate that.
You know, a lot of marketers out there, they teach from theory, you know, they have no clue how to do something, but they're just like. You know, they heard it, you know, and then they're, they're trying to teach it. Not with me. I'm going to teach you what I do, okay? Literally, take it behind my, you know, my the the curtain of my business and and just show you everything, okay? Now. There's two two things we're going to be talking about here, we need to be talking about tracking, okay? So I'm going to show you how to create tracking links, uh, if you're somebody brand new, you will really, really appreciate this, because I don't know if I, I, you know, there is not very many trainings and stuff like this out there. You know, uh, but it's so critically important, man, it's so critically important.
And then second thing, what we need is we're going to be looking at a rotator. All right, so we're going to be rotating. So here is the concept, okay? I have this landing page right here, of course I showed you that earlier, right. You, you know, that this should look familiar to you. I have this landing page, and I have this landing page, right? They're all going to the same lead magnet, okay, so same thank you page on all of them. And I want to know which one is going to convert the best, okay, which one is going to convert the best. So how do I set it up? Well, here is what I'm going to do. First thing is I'm going to create a tracking link, okay, a tracking link for each one of these landing pages, so one tracking link per landing page, make sense?
Okay, again, my friend, I'm just gonna go and try to explain it to you in as simple. Uh, as simple as possible, okay? And you can probably hear my voice is going down, and I apologize, but listen, this is real. Hold on, let me get a sip of water here real quick, man. This water is so good, it's. It's called smart water, so good. Um, so hey, listen, I've been talking for so, so long, you know, over the last. Uh, I don't know, 10 videos or 11 videos, my voice is going down. I hope you don't mind. You know what, I'm gonna get through this, I'm gonna show you this, because this stuff is important, and I'm just too fired up to, you know, to to to put this off. Okay?
So this is how we're gonna roll, my friend. You know, you and I, we're gonna be here together for the next several weeks. We're gonna rock this out, man, we're gonna be, we're gonna have a lot of fun, okay? So. Um, there's gonna be no professional stuff here, you know. If, if you were looking for like professionally, you know, uh, you know, me talking like this to you, forget it, this is just me having fun on the computer showing you. And you're just watching over my shoulders, okay?
So what were they talking about? I was talking about, um, creating unique tracking link for each one of the landing pages, right? So that's what we're going to do. When it comes to tracking, here is what I'll tell you, there is so many tracking places, and so many tracking scripts. And so many tracking, um, softwares out there that you can use in services, okay? I have, I, you know, there's probably hundreds, heck, if you go to google.com and you google for like tracking URL, or tracking links, or tracking, you know, services, you'll probably come up with hundreds. Okay, now, I have not tested all of them, but I did test at least, probably around 30 or so. Okay, about 30 different tracking, um, um, services and tracking platforms, okay, out there. And, uh, as far as I'm concerned, okay, Click Meter is the most accurate out of all the ones that I. That I tested.
Okay, now, I'm not here to tell you that Click Meter is the best out there, no, it's just that what I use, okay, I use Click Meter. And that's what I'm going to show you, my friend. I don't care which tracking service you use, I don't care what tracking, you know, platform you use, as long as you track, that's what matters, okay? Now, Click Meter is something that I use, and that's what I'm going to show you. Okay?
Um, you just can go to clickmeter.com, I just might post, you know, a link, uh, below this video for you to check it out, just because, you know, when we're talking about it. But when we go to to pricing here, you can see you can actually start out for free. Uh, it doesn't give you much, it just only gives like a thousand clicks to track per month, which is really nothing, but at least you can get it, you know, you can get it for free, uh. You can check it out on the inside if you want to. Um, I think the probably more suitable for you would be is, you know, is to either get the 34 dollar a month plan, maybe even a hundred dollars if you really want to get a little bit more crazier with that, okay?
But, um, anyhow, so I'm going to show you how I set my stuff up, okay? Now. This is my dashboard, okay, check it out, I got 122 campaigns running right now, all right, I got 306 tracking links, okay, and, uh. And I'm tracking, uh, so far 661,000 um unique views, okay?
So listen, I'm not just talking to you, okay, I'm doing this stuff. This is what I do, this is what I'm really, really good at, my friend, okay? And so this is what I'm going to be showing you, so you know, I'm not going to be one of those gurus that will just teach you and not do anything, okay? I run campaigns, listen. I track all this stuff all the time, right, I split test, and I, that's my business, you know, and I know this stuff. I know this stuff like my five fingers, okay?
So, um, just again, just watch this video, take a look at what I'm going to show you, my friend, and you know, you might want to watch this couple times to really get it, you know, if you're somebody new, but I promise you I'll keep it as simple as possible, it will all make sense, okay?
So here's what I'm going to do, check it out, I'm going to create, if I'm going to run a campaign, like when we start talking about traffic, this is. That's why this is so important to talk about, and that's why I wanted to actually cover this part of the training with you, uh, before we dive into the traffic stuff, is because when traffic comes, you want to have this stuff taken care of, right? We went over the strategy, right, we went over. You know, how do you create capture pages, and now I'm going to show you, how do you optimize it, okay? Because when you run a campaign, when you get traffic, and when you do get, you know, your landing page that converts at 20 percent, and you say, oh Vic, how come it only converts to 20. I'm gonna say, hey, did you split test, did you track it, did you optimize it, right? So that's exactly what we're gonna go through, how to do that, okay?
So when I go to traffic source A, let's say, I go to, you know, and and and and. Uh, and I, and I run a campaign with a particular traffic agency, okay? So what I'm going to do is I'm going to create a campaign, so think of a campaign as like a folder, okay? So you will have a a unique campaign, a unique folder for each of the traffic sources that you're going to be advertising through, make sense? So I'm going to go here, and I'll go create new campaign. That's the first thing I'm going to create.
Okay, for this example here, I'm just going to name this, um, ITF cam, campaign, okay, um, 12, okay, let's just do that, ITF campaign 12. Okay, just so that I know. Okay, and then tags, this is how able to search for it, okay, in the search box here, I'll just, you know what. I'm just gonna say ITF 12, okay, click on create campaign, alright. So your campaign has been successfully created, awesome. Next thing what I'm gonna do is I'm gonna create a tracking link, alright, that's gonna be inside of this campaign, so I'm gonna click on create tracking link here, important, alright.
Now check this out, my campaign is ITF campaign 12, make sure that you're creating that in that folder. Alright, so that when we look at our tracking links, right, they're gonna be all in the same place. What I'll do is I'll take my first landing page URL, okay, just copy the URL from the browser for the landing page that you created, okay, that you're gonna create. We're gonna go here, and let's go ahead and paste it here. Because this is where, that this is gonna be our destination URL, make sense, okay, destination URL now a friendly name, now I'm not gonna change anything here, but for the friendly name, this is how, you know, I need to name, how. You know, how am I going to know which landing page is this, alright? So I'm just gonna say, you know what, I'm just gonna say discover on it, okay, discover. So friendly name, this is just for my references. I'm gonna say discover, okay?
Now I'm also going to include a conversion, well, conversion tracking, let me, let me just tell you this, I don't want to confuse you with conversions, okay? Here is the deal with conversions now, if you want to track how many opt-ins you're getting, which is very, very, very, very, very sad, with me, come on, very, again, very, very important, right? That's why you. That's, that's the, that's why you tracking everything, right, is you need to track which landing page is gonna convert the best, okay?
So here is the idea, whatever your Thank You page is, okay, like when people opt in here, where do they get redirected to, that's called your Thank You page. You need to create. You need to add, you know, in your, in your, in your tracking, let's say if you're gonna use Click Meter, right, you go to create new, and you're gonna create new conversion code, okay, conversion code now. It will give you a piece of code that you will need to place on the Thank You page, inside of your body, of the, of the HTML body, of your Thank You page, okay?
So if you are creating a thank you page yourself. Okay, you should be able to do that, no problem, okay? Let's say if you're promoting, you know, some kind of affiliate offer, okay, maybe you're promoting somebody else's product. Well, what you will need to do is when you create this conversion code, okay. And you will need to be able to actually, you'll need to grab that code, copy that, and give that to the person who can place it, or the person who is in charge of that, of that Thank You page, and just say, hey, place this on this thank you page, because I need to track my opt-ins, that make sense. Okay?
So you need to track, you need to place the conversion code, so essentially that's how you're tracking link is going to communicate with that conversion code that's on that thank you page, and so that it knows how many people hit this page versus how many people actually went through on the other side. And then it clicks together, and it links those two, you know, components together, that two data, piece of data. And then it tracks, you know, your your conversions, like that, makes sense, okay?
So I have already created, and by the way, when you, when you, when you do this, you know, when you come back again, I just don't want to confuse you, my friend. I'm not sure if you're gonna use Click Meter or something else, but if you will be using Click Meter, just go to support, go to video tutorials here, see that, video tutorials, and it will actually walk you through and show you how to set up your conversion code, okay?
You, right here, for my first landing page that I'm going to be tracking, see that, pretty simple, right? So now what I'm gonna do is I'm gonna copy this. Okay, just go copy. I'm going to test it, just click on test here, just to make sure that it works, all right, now it works, awesome.
All right, now I'm gonna take this link again, I just copied this link, I'm going to now insert that link into a rotator, okay. That's another thing that we're gonna be, that we're gonna set up, okay, another thing that I will need to set up, because I will have at least, you know, three, maybe four or five different tracking links, and I want to send traffic to a rotator link. I'm gonna explain this to you again, don't let this, don't let me confuse you, okay. It's actually very, very simple, especially if this is like French to you, trust me, you're gonna get it, okay?
Just, just watch, watch. When it comes to rotators, okay, when it comes to rotators, there is different places you can go to, you know, to set up a rotator. Again. You can just google, you know, URL rotator, or link rotators, or rotator services, and there is lots of them out there, okay?
Again, my friend, I'm going to show you what I use personally, okay? Again, I'm not here to you, to to to peddle something that I have no clue about. Okay? Hold on a sec, let me get a sip water, and this water is good, okay, but I'm just gonna show you what I use, okay? I use this thing called quality click control, okay. It's a script that you install on your server, okay?
Now, is this the best one out there? I have no idea, you know, I don't know if it is or not, I just know that it works, it works for me, and this is what I use. So that's, we're gonna show you, okay, that's the only thing I can show you, okay, I can show you what's working for me, okay? I don't care what you use, as long as you use some kind of rotator.
So this is how it works. You can just go and check it out, it's quality quick control calm. How much I paid for it? I honestly, I don't remember how much I paid for it, but it's a one time, you buy it, it's a script, they can actually install it on your server for you if you want to, and then you get yourself a back office login, something like this. Let me just show you here, let me just log in here real quick, all right, I'll just again take a look at this, did you see this, all these rotators here, okay, all these are rotators, all right, that's, that's currently I'm running, okay? So again. I'm just showing you the real deal, this is like, you know, my business actually running right now, okay?
I'm gonna click on create new campaign, okay, and what did we name this, I think we named this, what was that, how did we name this, ITF. I'll just say, I'll just say ITF 12, okay, for my campaign name, I'm just gonna say that, okay? Cookie expiration days, I'll just say 10, okay, just leave it at that. And then here, my campaign type. I'm just gonna set this to rotate evenly, okay, evenly rotator, okay, I'm gonna click on create.
Now watch, we just created this campaign here, right, ITF 12, so this is for this example purposes. I'm gonna click on links, all right. And now see this, it gives me a rotator link, see that, gives me a rotator link to where I'm going to send my traffic to, okay?
Now, what is this? I'm gonna do is I'm gonna take my tracking URL, this is where the first landing page is going to have the first landing page, and what I'm gonna do is I'm going to paste my tracking URL to this first landing page, okay? So what it's going to happen here is I need to add some links to rotate, okay. So I'm gonna click on the root, add new link, I'm gonna click on dude, and add, and I'm gonna paste my tracking URL for the first landing page, you follow, okay. This, this URL, I'm gonna the URL, I go back to my Click Meter here, here.
I'm going to click on create new link, okay, tracking link, and I'm going to place that link inside of this campaign again. Okay? So now I just copied this URL, okay, same thing, go back here, tracking link, make sure it's inside of that campaign, right, paste it in here. I'm gonna name that one, it's realistic, 5,000 to 15,000, you know what, I want to say, I'm just gonna say. I'm just going to say 5,000, okay, 5,000, well, that's how I will know that that's my, you know, that it's that landing page, okay?
Again, conversions. I will just select ITF opt-in right here, create new link, shakey, boom, we got the second tracking link created, okay? So I'm gonna copy that, again, I'm gonna test it just to make sure, okay. It works, it works perfectly, awesome. I will go to my rotator now, okay, and check it out, I'm gonna add one more link here, okay, edit here, click on save. So now I have two links that will be rotating equally, right. And I have one more capture page I want to split test as well, so I'm gonna copy that URL, okay, and I can go back. So I already have two of the tracking links there, right, and this gonna be my third one. So I'll just go here, and I'll add another link, okay, so we'll go here, create new tracking link, boom, alright. So make sure it's, it's inside of the same folder, right, ITF campaign 12. Okay, again, copy the URL, just to make sure that we copy it correctly, all right, I'm gonna paste it here for the destination URL, okay, and I'm going to just name it free, okay, just set, so I know that it's that particular landing page. Because it has a hundred percent free in it, okay?
Again, conversions, select my conversion script, create link, now check this out, boom, we have a third tracking link created, so it's one tracking link per capture page, make sense? Test it out, make sure it works, awesome. I go back to my rotator, and guess what, I'm gonna do. I'm gonna add this link in here, right, add this link like that, click a save, awesome. So we're almost there, now I have three tracking links here, and here is my rotator URL, or rotator link.
Now, my friend, here is the beauty of this. When I send traffic, okay, when I go to, you know, agency 12 or whatever, or you know. You would, you go, you advertise with XYZ traffic source, right, you have a link where you're going to be sending traffic to, so every, all the traffic, all the visitors, will go to this link, this is the link that you're going to be advertising. Okay, for that particular campaign, for that particular traffic source, right? And so when somebody goes here, let's go ahead and copy this real quick, right, let's go copy link, let's jump over to a new browser here, okay, and let me go ahead and and paste this in here, okay. This track, this rotator link.
Now take a look at this, right, boom, first, you know, first landing page, right? I'm gonna go ahead and paste it one more time, check it out, boom, rotates me to the second one. Right? I'm gonna paste it one more time here, and it's gonna take me to a third landing page, right, boom. And if I do it one more time again, check it out, it's gonna take me back from the beginning, okay?
And so as you have people coming into your, to your rotator link, that's what you sending traffic to, okay. It rotates between, between all those traffic, all those tracking links, okay, and so now you are capturing data. Right now, we can go back to our tracking URL here, okay, let's take a look at that, and we can go put to. You know, campaign 12 tracking links, and take a look at that, right, it shows me unique clicks for free, 5000, and discover, okay. And this is again ITF campaign 12, all these in the same folder, right, and I have one unique clicks per, you know, per landing page. Now, if I opted in, right, it would also show me opt-ins here. Okay?
So the idea here, my friend, right, is for you to run your campaign like this, okay, is the idea here is you want to send traffic here, okay, to this rotator link, and then just link the campaign to this rotator link, and then just link the campaign to this. This system rotated between URLs. Now, why is this important? Is because you never know, you never know which, which landing page is gonna convert the best, you just don't, okay?
Let me give you an example here, okay, let me give you an example, again. I showed you this earlier, okay, take a look at this. So this, this landing page right here, you know, I mean, obviously I, you know, I track all the time. And I split test all the time, right, but this is, you know, one campaign that I was running, right, and let me grab my calculator here, call a combi later, all right. So let's take a look at this, right. So take a look at this one right here, okay, this one's got 1682 leads, okay, 1682, 1682 divided by 2869, okay, 2869, now what is that, 58% opt-in rate, right, not bad. Right, 58% up today, that's pretty cool.
Now take a look at this one here, for example, okay, we got 2785, okay, 2785 opt-in divided by thirty four sixty seven, okay, take a look at that, eighty percent up then. Right, now between fifty eight percent and eighty percent option rate, that's a giant difference, my friend, that's a huge difference, you know. So because I'm tracking, because I understand how to do this, again. I'm just watching through how I set it up, right, and why is it pretty important to check all the options here when you're testing, because you're going to start with some feature, when you're even down to like it important, is because if I have five different landing pages on a rotator, they're rotating between, you know, different tracking links, right, between different tracking, or between different landing pages.
And you know what, if I have a landing page that converts at 80%, I'm going to eliminate all these other ones here. Right, and to do that, it's gonna be very, very simple. Look, I already have traffic coming to this link, okay, so this, this rotator link is not changing. It's stationary, okay, the cool, the beauty about this setup is I can edit any one of these links anytime I want. So let's say this link is converting at 80% and this link is converting at 40% and this link is converting at 54%, for example, right, and guess what, if I send, let's say, a thousand visitors to this, to where there is enough data for me to make a, you know, an informed decision, and you know, and a sound judgment, right. If this one is converting at 80% and these are real significantly lower, guess what I'm gonna do? I'm going to delete these two links, right. So that I capture traffic to the landing page that's converting the highest, make sense?
And guess what else I'm gonna do, I'm going to compete with myself, that's right, I'm going to compete with myself, my friend. I'm going to create another location of a landing page, right, I'm going to create a brand new tracking link for it. And I'm going to add the tracking link to the already existing rotator that's running for me, make sense? And I'm going to try to beat the 80%.
Do you see how I'm able to get up to 90%, you know, 80%, ridiculous, ridiculous opt-in rates, right? Now, do you see the importance of why I'm, I'm talking about this stuff before we start the video, start talking about traffic? You know, everybody wants to talk about traffic, they're like, Vic, just traffic, of traffic, traffic, dude. And listen, if you don't understand this, if you don't have this taken care of, traffic is not going to do anything for you, okay?
Because you might get traffic, and you might get 15, 20% opt-in rate. And you're gonna be blowing through your money like crazy. To where if you did this, and you understood this, and you optimized it, right, you could be quadrupling your income, you could be, you could be. You know, you, for the same amount of effort, you could be getting four, five, six times the results, right, as if you didn't do this, okay?
So, my friend, listen, whatever I'm teaching you in this program, whatever I'm showing you, trust in the process, please, trust in the process. Listen, hopefully this, this stuff is making sense. Right, and if this is a little bit overwhelming for you, listen, don't worry about it, you've got me. Nobody's gonna take away your login from you, nobody's gonna take away your password, your, you know, can come back two years later, and and and get, you know. And access this information, okay?
You're here, you're here to learn, you may want to watch these videos over again, my voice is really going down, hold on one sec, okay? You know what, I think I need to wrap this up, I appreciate you, my friend. I, I really do. You know, listen, hopefully, you know, this stuff is, is, is starting to come together for you, especially if you, you know, haven't been doing this kind of stuff, right?
There is. There is three important things when it comes to capture mastery, okay? Again, this coaching program consists of three pillars, capture mastery, traffic mastery, and conversions mastery, okay? The reason that capture mastery comes before traffic mastery is because you need to have this set up, okay?
So I don't know what you're going to be promoting, you know, over the next seven or eight days. What I would like for you to do, if you would, if you want to. Right, is get this foundational stuff set up, go and explore, you know, different, uh, platforms for creating different landing pages, right, go and check out different, uh, you know, different. Um, you know, tracking URLs and different rotators that's out there. You know, if you want to use Click Click Meter, go and check it out, right, if you want to use whatever, you know, for, you know, whatever it is that you want to use, this is your homework, do this, okay?
Um, set up at least minimum, minimum three separate landing pages for whatever it is that you want to promote. Right? I don't know your product, I know your, I don't know your service, I don't know what you're going to promote, but I showed you a strategy in the very beginning of this training, didn't I, right? I showed you a lot of examples of how I was able to position my promotions and how I strategically positioned myself head and shoulders above the ground when I was promoting different things on the internet, right. And when I still promote stuff online, right, I position my stuff strategically.
My friends, strategy is what's gonna make you rich, if you wanna be ridiculously successful, if you wanna crush it, right, my friend, strategy is everything, okay? Well, it's not everything, but it's. It's, it's right up there with oxygen, okay? Uh, you can't really live without oxygen, right, you cannot really succeed without a good strategy. So, so hopefully that training was useful for you. Okay?
Now, another thing is I showed you how to create, physically create, landing pages, okay? Again, go check out those platforms, go, you know, jump in the water and just start swimming, man, you know, that's how you learn, you learn by doing stuff. What I showed you. Right now, go do it, okay?
And then lastly, is you need to understand optimization process. You know, if you run a campaign and you get 20 opt-in rate, don't freak out, don't panic, if that can be part of the deal, it can be part of the game, you know. I showed you, I get, I know. I, when I test my stuff, I, I get 20 opt-in rate sometimes, right, but it doesn't stay there, I raise it up. I, I, I optimize it, I split test it, right, I, I. You know, I understand this process. So I'm able to take my 20 opt-in rate and raise it up to 80 opt-in rate, right, with the same traffic source, with the same audience, and now you know how to do the same thing, okay? So, my friend, listen, I hope that you have enjoyed this training as much as I've enjoyed recording it for you. I had a blast, uh, recording this for you, I look forward to seeing you in the, you know, in the upcoming training. Here. Next week, we are going to start diving into the traffic mastery, uh, part of the course, okay? So we're gonna start that next week.
Um, before we get there, your homework, what I would like for you to do, is go set up your foundation and go start playing with this, okay, start experimenting with this. Um, the really, really cool part about, you know, the internet traffic formula, uh, coaching program that you've invested in is, check this out. You're gonna absolutely love this, okay?
So as we continue, um, to progress in our trainings, right, even after you graduate from this program, listen, we're gonna have the second round, and the third round. And fourth round, groups of groups of students coming in, right? And who knows, maybe six months from today, there is going to be a new strategy that's going to work like gangbusters, right, maybe there's going to be a new platform for creating landing pages that's going to be just phenomenally awesome, right, I don't know.
You know what. I'm going to do is I'm going to include what's working now, right, and as we, as we talk on, on, on Thursdays, right, as we get together on those group coaching calls, uh, if you have any questions about anything, bring those questions with you, okay? I want you to participate, I want you to be a good student. Okay? You will be here, you got this, you got this for life.
Make this to be the place where you go to study and learn, and be like that sponge, you know, when it comes to traffic generation, conversions, and and, you know. And capture mastery, because you know what, this is going to be an ongoing training. I think you will appreciate the fact that I deliberately did not want to give this to you as a standalone program, and just say, hey, here you go, figure this out by yourself. I want to be here for you, okay? I want to walk you through the process. I want to walk with you, I want to run with you, I want to lock arms with you here, and go through this journey over the next several weeks, okay?
And even when we have new groups of students coming in, you know what, nobody's going to take away your password and your login. You feel free to continue to study, feel free to continue to get on our coaching calls, feel free to continue to, you know, go through the education. As you know, if there is a new strategy, if there is something changes, which. You know, there's stuff changing all the time on the internet, right, guess what, I'm going to be covering that with, you know, in the future, right, uh. And you will have ongoing access to the most current, what's working now, type information, my friend.
I truly believe that, you know what, you will not have to buy any other products when it comes to, you know, getting, you know, growing your business and traffic generation conversions, all that stuff, because you know. There is a new strategy, and there is a new, you will literally have access to the most, you know, the most current stuff that's out there, okay? This is an ongoing training program that is going to go out to, you know, I'm not planning on stopping this ever. Okay, I'm just having way too much fun.
Listen, my goal is to help you reach your goals, my friend, you can do this, okay, you can do this. Enough of mediocrity, right, enough of struggling, enough of not knowing how to make your business work, enough of that. It's time for you to shine, it's time for you to take your business to the next level. It's time for you to really succeed, it's time for you to become the next big success story.
And listen, I'm here for you, I'm excited, I am fired up, I think that, you know. I hope that you're excited as well. You know, be a good student, one thing that I see over and over again, is that people who succeed beyond their wildest dreams, they are good students, you know, they implement stuff, they change, they change, they change, they change, they change, they change, they change, they take action. Here is something else, imperfect action always beats perfect inaction, okay?
What you've learned today, right now, so far, what I've covered, okay. And we've covered a lot, okay? I gave you, I realize that I gave you a whole lot of information, okay? Take time, you know, take one step at a time, just go through those videos, if something is not making sense, just watch it again. So now, it's pretty simple, watch it again, do it again, my friend, you will be unstoppable. This is going to click for you, you're gonna be unstoppable.
And I look forward to seeing you as that next biggest, greatest success story in the marketplace, okay? I want to feature you in our promotions, I want to, I want to, I want to talk to others about your story, okay? Most importantly. I want you to live your dream, because it's possible for you, my friend, and I'm here to make it happen for you, to help you, okay?
So go through this, and starting next week, we are going to get together, right. You will have new stuff opening up for you when it comes to traffic generation, and then we're gonna start our group coaching calls on Thursdays. I am fired up, I look forward to seeing you, I look forward to talking to you. And with that being said, hey, thank you for taking the time to watch this, I hope you've learned a lot, okay?
Again. I'm gonna say it, probably for the third or fourth time, if you want to go back and go through it one more time, I actually encourage that, okay, and until then, my friend, make it a great day, make it a fun, phenomenal life.
I will see you in the next training. This is Vic signing out, saying bye for now, and I will see you next week.
Full lesson transcript
Lightly edited from the original recording — fillers removed, nothing added. Income disclaimer.
All right, so hey, welcome back. We're actually in the home stretch right now. This is the final video in this particular training segment, right, the Capture Mastery. And what I'm gonna walk you through here is something very — say it with me my friend — very important. Okay, so many marketers out there, they don't do this and they're shooting in the dark. They have no clue how their business is performing. They're wasting so much money, it's ridiculous. And you're not going to be one of them. You're going to be smarter. You're here — hey, you with me? You're being coached by Vic, you know. And so I'm going to show you exactly how I track my stuff and how I optimize my stuff in the business, right? You know, maybe you're someone who's advanced into this kind of stuff and you know how to do it, great. Let me ask you this: are you doing it? You know, I showed you earlier in the training, right, how I started a campaign just recently and that was performing at about 22 to 24 percent opt-in rate, right? Pretty horrible, right? But you know what, I was able to optimize that. I was able to tweak my hook, okay, to the same people, same list, same audience, and I was able to bring my opt-in rate from 22 percent up to, I think it was like 60 — you know, 68 or 64 percent — opt-in rate, right? How do you do that? Well, you do that by tracking, by intelligently tracking and optimizing your stuff.
All right, so again, what I'm going to do right now is I'm going to walk you through this setup, okay, so you can see the entire setup of the system, how it's all set up, and also I'm going to walk you through and show you exactly how I track my stuff, okay. I'm not going to hide anything from you. I'm not going to teach you from theory, you know. I'm not going to teach you something I heard. I'm going to teach you what I'm doing, my friend, right, and hopefully you appreciate that. You know, a lot of marketers out there, they teach from theory. You know, they have no clue how to do something but they're just like, you know, they heard it, and then they're trying to teach it. Not with me — I'm going to teach you what I do, okay, literally take it behind, you know, the curtain of my business and just show you everything.
Okay, now there's two things we're going to be talking about here. We need to be talking about tracking, okay. So I'm going to show you how to create tracking links. If you're somebody brand new, you will really appreciate this, because there is not very many trainings and stuff like this out there, you know, but it's so critically important, man, it's so critically important. And then second thing, what we need is we're going to be looking at a rotator. All right, so we're going to be rotating. So here is the concept, okay. I have this landing page right here — of course I showed you that earlier, right, you know that this should look familiar to you — I have this landing page and I have this landing page, right? They're all going to the same lead magnet, okay, same thank-you page on all of them, and I want to know which one is going to convert the best, okay, which one is going to convert the best.
So how do I set it up? Well, here is what I'm going to do. First thing is I'm going to create a tracking link, okay, a tracking link for each one of these landing pages — one tracking link per landing page, make sense? Okay, again, my friend, I'm just gonna go and try to explain it to you as simple as possible, okay, and you can probably hear my voice is going down, and I apologize, but listen, this is real. Hold on, let me get a sip of water here real quick, man — this water is so good, it's called Smart Water, so good. So hey, listen, I've been talking for so long, you know, over the last — I don't know — 10 videos or 11 videos, my voice is going down, I hope you don't mind. You know what, I'm gonna get through this, I'm gonna show you this because this stuff is important and I'm just too fired up to, you know, to put this off. Okay, so this is how we're gonna roll, my friend. You know, you and I, we're gonna be here together for the next several weeks, we're gonna rock this out, man, we're gonna have a lot of fun, okay. So there's gonna be no professional stuff here, you know — if you were looking for like professionally, you know, me talking like this to you, forget it — this is just me having fun on the computer showing you and you're just watching over my shoulders.
Okay, so what were we talking about? I was talking about creating a unique tracking link for each one of the landing pages, right — so that's what we're going to do. When it comes to tracking, here is what I'll tell you: there is so many tracking places and so many tracking scripts and so many tracking softwares out there that you can use, in services, okay. There's probably hundreds — heck, if you go to google.com and you google for like tracking URL or tracking links or tracking, you know, services, you'll probably come up with hundreds, okay. Now, I have not tested all of them, but I did test at least probably around 30 or so, okay, about 30 different tracking services and tracking platforms, okay, out there. And as far as I'm concerned, okay, ClickMeter is the most accurate out of all the ones that I tested, okay. Now I'm not here to tell you that ClickMeter is the best out there — no, it's just what I use, okay. I use ClickMeter and that's what I'm going to show you, my friend. I don't care which tracking service you use, I don't care what tracking, you know, platform you use, as long as you track — that's what matters.
Okay, now ClickMeter is something that I use and that's what I'm going to show you. Okay, you just can go to clickmeter.com — I'll just post, you know, a link below this video for you to check it out, just because, you know, when we're talking about it. But when we go to pricing here, you can see you can actually start out for free, it doesn't give you much, it just only gives like a thousand clicks to track per month, which is really nothing, but at least you can get it, you know, you can get it for free, you can check it out on the inside if you want to. I think probably more suitable for you would be to either get the 34 dollar a month plan, maybe even a hundred dollars if you really want to get a little bit more crazier with that, okay. But anyhow, so I'm going to show you how I set my stuff up.
Okay, now this is my dashboard, okay, check it out — I got 122 campaigns running right now, all right, I got 306 tracking links, okay, and I'm tracking so far 661,000 unique views, okay. So listen, I'm not just talking to you, okay, I'm doing this stuff, this is what I do, this is what I'm really good at, my friend, okay, and so this is what I'm going to be showing you. So, you know, I'm not going to be one of those gurus that will just teach you and not do anything, okay. I run campaigns, listen, I track all this stuff all the time, right, I split test, and that's my business, you know, and I know this stuff, I know this stuff like my five fingers, okay. So just again, just watch this video, take a look at what I'm going to show you, my friend, and, you know, you might want to watch this a couple times to really get it, you know, if you're somebody new, but I promise you I'll keep it as simple as possible, it will all make sense.
Okay, so here's what I'm going to do, check it out — I'm going to, if I'm going to run a campaign, like when we start talking about traffic, this is why this is so important to talk about, and that's why I wanted to actually cover this part of the training with you before we dive into the traffic stuff, is because when traffic comes, you want to have this stuff taken care of, right? We went over the strategy, right, we went over, you know, how do you create capture pages, and now I'm going to show you how do you optimize it, okay, because when you run a campaign, when you get traffic, and when you do get, you know, your landing page that converts at 20 percent, and you say, oh Vic, how come it only converts to 20, I'm gonna say, hey, did you split test? Did you track it? Did you optimize it? Right, so that's exactly what we're gonna go through, how to do that.
Okay, so when I go to traffic source A — let's say I run a campaign with a particular traffic agency, okay — so what I'm going to do is I'm going to create a campaign. So think of a campaign as like a folder, okay. So you will have a unique campaign, a unique folder, for each of the traffic sources that you're going to be advertising through, make sense? So I'm going to go here and I'll go create new campaign, that's the first thing I'm going to create, okay. For this example here, I'm just going to name this ITF campaign 12, okay, just so that I know, okay. And then tags — this is how I'm able to search for it, okay, in the search box here I'll just, you know, I'm just gonna say ITF 12, okay, click on create campaign. All right, so your campaign has been successfully created, awesome.
Next thing what I'm gonna do is I'm gonna create a tracking link, all right, that's gonna be inside of this campaign. So I'm gonna click on create tracking link here, important. All right, now check this out, my campaign is ITF campaign 12, make sure that you're creating that in that folder, all right, so that when we look at our tracking links, right, they're gonna be all in the same place. What I'll do is I'll take my first landing page URL, okay, just copy the URL from the browser for the landing page that you created, okay, that you're gonna create. We're gonna go here and let's go ahead and paste it here, because this is our destination URL, make sense, okay, destination URL.
Now, a friendly name — I'm not gonna change anything here, but for the friendly name, this is how, you know, I need to name how am I going to know which landing page is this. All right, so I'm just gonna say, you know what, I'm just gonna say Discover on it, okay, Discover. So friendly name, this is just for my reference, I'm gonna say Discover, okay. Now I'm also going to include a conversion — well, conversion tracking, let me just tell you this, I don't want to confuse you with conversions, okay. Here is the deal with conversions: now, if you want to track how many opt-ins you're getting, which is very — stay with me, come on — very important, right, that's why you're tracking everything, right, is you need to track which landing page is gonna convert the best.
Okay, so here is the idea: whatever your thank-you page is, okay, like when people opt in here, where do they get redirected to? That's called your thank-you page. You need to add, in your tracking — let's say if you're gonna use ClickMeter, right, you go to create new and you're gonna create a new conversion code, okay, conversion code. Now it will give you a piece of code that you will need to place on the thank-you page, inside of the body of the HTML body of your thank-you page, okay. So if you are creating a thank-you page yourself, okay, you should be able to do that, no problem. Okay, let's say if you're promoting, you know, some kind of affiliate offer, okay, maybe you're promoting somebody else's product, well, what you will need to do is, when you create this conversion code, okay, you'll need to grab that code, copy that, and give that to the person who can place it, the person who is in charge of that thank-you page, and just say, hey, place this on this thank-you page because I need to track my opt-ins, does that make sense?
Okay, so you need to place the conversion code, so essentially that's how your tracking link is going to communicate with that conversion code that's on that thank-you page, so that it knows how many people hit this page versus how many people actually went through on the other side, and then it clicks together and it links those two components together, that two pieces of data, and then it tracks, you know, your conversions like that, makes sense? Okay, so I have already created — and by the way, when you do this, you know, when you come back again, I just don't want to confuse you, my friend, I'm not sure if you're gonna use ClickMeter or something else, but if you will be using ClickMeter, just go to support, go to video tutorials here, see that video tutorials, and it will actually walk you through and show you how to set up your conversion code, okay.
You, right here, for my first landing page that I'm going to be tracking, see that — pretty simple, right? So now what I'm gonna do is I'm gonna copy this, okay, just go copy. I'm going to test it, just click on test here, just to make sure that it works. All right, now it works, awesome. All right, now I'm gonna take this link — I just copied this link — I'm going to now insert that link into a rotator, okay, that's another thing that we're gonna set up, okay, another thing that I will need to set up, because I will have at least, you know, three, maybe four or five different tracking links, and I want to send traffic to a rotator link.
I'm gonna explain this to you again, don't let this confuse you, okay, it's actually very simple, especially if this is like French to you, trust me, you're gonna get it, okay, just watch. When it comes to rotators, okay, there are different places you can go to, you know, to set up a rotator. Again, you can just google, you know, URL rotator or link rotators or rotator services, and there is lots of them out there, okay. Again, my friend, I'm going to show you what I use personally, okay, again, I'm not here to peddle something that I have no clue about, okay. Hold on a sec, let me get a sip of water — this water is good, okay — but I'm just gonna show you what I use, okay. I use this thing called Quality Click Control, okay, it's a script that you install on your server, okay. Now, is this the best one out there? I have no idea, you know, I don't know if it is or not, I just know that it works, it works for me, and this is what I use, so that's what I'm gonna show you, okay, that's the only thing I can show you, okay, I can show you what's working for me, okay. I don't care what you use, as long as you use some kind of rotator.
So this is how it works — you can just go and check it out, it's Quality Click Control dot com. How much I paid for it? I honestly don't remember how much I paid for it, but it's a one-time buy, it's a script, they can actually install it on your server for you if you want to, and then you get yourself a back-office login, something like this. Let me just show you here, let me just log in here real quick. All right, I'll just take a look at this — did you see this, all these rotators here, okay, all these are rotators, all right, that's currently I'm running, okay. So again, I'm just showing you the real deal, this is, you know, my business actually running right now, okay.
I'm gonna click on create new campaign, okay, and what did we name this — I think we named this — what was that, how did we name this? ITF, I'll just say ITF 12, okay, for my campaign name, I'm just gonna say that, okay. Cookie expiration days, I'll just say 10, okay, just leave it at that. And then here, my campaign type, I'm just gonna set this to rotate evenly, okay, evenly rotator, okay. I'm gonna click on create — now watch, we just created this campaign here, right, ITF 12. So this is for this example purposes. I'm gonna click on links, all right, and now, see this, it gives me a rotator link, see that, gives me a rotator link to where I'm going to send my traffic to, okay.
Now what I'm gonna do is I'm gonna take my tracking URL — this is where the first landing page is going to have the first landing page — and what I'm gonna do is I'm going to paste my tracking URL to this first landing page, okay. So what it's going to happen here is I need to add some links to rotate, okay. So I'm gonna click on add new link, I'm gonna click on add, and I'm gonna paste my tracking URL for the first landing page, you follow? Okay, this URL — I go back to my ClickMeter here, I'm going to click on create new link, okay, tracking link, and I'm going to place that link inside of this campaign again, okay.
So now I just copied this URL, okay, same thing, go back here, tracking link, make sure it's inside of that campaign, right, paste it in here. I'm gonna name that one — it's realistic, 5,000 to 15,000, you know what, I'm just gonna say I'm just going to say 5,000, okay, 5,000 — well, that's how I will know, that's my, you know, that's that landing page, okay. Again conversions, I will just select ITF opt-in right here, create new link. Shakey — boom, we got the second tracking link created, okay. So I'm gonna copy that again, I'm gonna test it just to make sure, okay, it works, it works perfectly, awesome.
I will go to my rotator now, okay, and check it out, I'm gonna add one more link here, okay, edit here, click on save. So now I have two links that will be rotating equally, right, and I have one more capture page I want to split test as well. So I'm gonna copy that URL, okay, and I can go back — so I already have two of the tracking links there, right, and this gonna be my third one. So I'll just go here and I'll add another link, okay, so we'll go here, create new tracking link, boom. All right, so make sure it's inside of the same folder, right, ITF campaign 12, okay. Again, copy the URL just to make sure that we copy it correctly. All right, I'm gonna paste it here for the destination URL, okay, and I'm going to just name it Free, okay, just so I know that it's that particular landing page because it has a hundred percent "free" in it, okay. Again conversions, select my conversion script, create link. Now check this out, boom, we have a third tracking link created. So it's one tracking link per capture page, make sense? Test it out, make sure it works, awesome.
I go back to my rotator, and guess what, I'm gonna do — I'm gonna add this link in here, right, add this link like that, click save. Awesome, so we're almost there. Now I have three tracking links here, and here is my rotator URL, or rotator link. Now, my friend, here is the beauty of this: when I send traffic, okay, when I go to, you know, agency 12, or whatever, or you advertise with XYZ traffic source, right, you have a link where you're going to be sending traffic to, so all the traffic, all the visitors, will go to this link — this is the link that you're going to be advertising, okay, for that particular campaign, for that particular traffic source, right. And so when somebody goes here — let's go ahead and copy this real quick, right, let's go copy link — let's jump over to a new browser here, okay, and let me go ahead and paste this in here, okay, this rotator link. Now take a look at this, right, boom, first, you know, first landing page, right. I'm gonna go ahead and paste it one more time, check it out, boom, rotates me to the second one, right. I'm gonna paste it one more time here, and it's gonna take me to a third landing page, right, boom, and if I do it one more time again, check it out, it's gonna take me back from the beginning, okay.
And so, as you have people coming into your rotator link, that's what you're sending traffic to, okay, it rotates between all those tracking links, okay, and so now you are capturing data, right. Now we can go back to our tracking URL here, okay, let's take a look at that, and we can go to, you know, campaign 12 tracking links, and take a look at that, right, it shows me unique clicks for Free, 5000, and Discover, okay, and this is again ITF campaign 12, all these in the same folder, right, and I have one unique clicks per, you know, per landing page. Now if I opted in, right, it would also show me opt-ins here, okay.
So the idea here, my friend, right, is for you to run your campaign like this, okay, is the idea here — you want to send traffic here, okay, to this rotator link, and then just link the campaign to this rotator link, and then the system rotates between URLs. Now why is this important? Is because you never know, you never know which landing page is gonna convert the best, you just don't, okay. Let me give you an example here, okay, let me give you an example again — I showed you this earlier, okay, take a look at this. So this landing page right here, you know, I mean obviously I track all the time and I split test all the time, right, but this is, you know, one campaign that I was running, right, and let me grab my calculator here.
All right, so let's take a look at this, right, so take a look at this one right here, okay, this one's got 1682 leads, okay, 1682 divided by 2869, okay, 2869 — now what is that, 58 percent opt-in rate, right? Not bad, right, 58 percent opt-in, that's pretty cool. Now take a look at this one here, for example, okay, we got 2785, okay, 2785 opt-ins divided by 3467, okay, take a look at that, 80 percent opt-in. Right, now between 58 percent and 80 percent opt-in rate, that's a giant difference, my friend, that's a huge difference, you know. So, because I'm tracking, because I understand how to do this — again, I'm just walking you through how I set it up, right — and why is it pretty important to check all the options here when you're testing, because you're going to start with some feature, when you're even down to like, it's important, is because if I have five different landing pages on a rotator, they're rotating between, you know, different tracking links, right, between different landing pages, and you know what, if I have a landing page that converts at 80 percent, I'm going to eliminate all these other ones here, right, and to do that it's gonna be very simple.
Look, I already have traffic coming to this link, okay, so this rotator link is not changing, it's stationary, okay. The cool, the beauty about this setup is I can edit any one of these links anytime I want. So let's say this link is converting at 80 percent and this link is converting at 40 percent and this link is converting at 54 percent, for example, right, and guess what, if I send, let's say, a thousand visitors to this, to where there is enough data for me to make an informed decision and a sound judgment, right, if this one is converting at 80 percent and these are real, significantly lower, guess what I'm gonna do — I'm going to delete these two links, right, so that I capture traffic to the landing page that's converting the highest, make sense? And guess what else I'm gonna do, I'm going to compete with myself, that's right, I'm going to compete with myself, my friend. I'm going to create another version of a landing page, right, I'm going to create a brand new tracking link for it, and I'm going to add the tracking link to the already existing rotator that's running for me, make sense, and I'm going to try to beat the 80 percent. Do you see how I'm able to get up to 90 percent, you know, 80 percent ridiculous opt-in rates, right?
Now do you see the importance of why I'm talking about this stuff before we start talking about traffic? You know, everybody wants to talk about traffic — they're like, Vic, just traffic, traffic, dude — and listen, if you don't understand this, if you don't have this taken care of, traffic is not going to do anything for you, okay, because you might get traffic and you might get 15, 20 percent opt-in rate, and you're gonna be blowing through your money like crazy, to where, if you did this and you understood this and you optimized it, right, you could be quadrupling your income, you could be, for the same amount of effort, getting four, five, six times the results, right, as if you didn't do this, okay.
So my friend, listen, whatever I'm teaching you in this program, whatever I'm showing you, trust in the process, please trust in the process. Listen, hopefully this stuff is making sense, right, and if this is a little bit overwhelming for you, listen, don't worry about it, you've got me. Nobody's gonna take away your login from you, nobody's gonna take away your password, you know, you can come back two years later and get, you know, and access this information, okay. You're here, you're here to learn, you may want to watch these videos over again. My voice is really going down, hold on one sec, okay, you know what, I think I need to wrap this up. I appreciate you, my friend, I really do. You know, listen, hopefully, you know, this stuff is starting to come together for you, especially if you haven't been doing this kind of stuff, right.
There are three important things when it comes to Capture Mastery, okay. Again, this coaching program consists of three pillars: Capture Mastery, Traffic Mastery, and Conversions Mastery, okay. The reason that Capture Mastery comes before Traffic Mastery is because you need to have this set up, okay. So I don't know what you're going to be promoting, you know, over the next seven or eight days, what I would like for you to do, if you would, if you want to, right, is get this foundational stuff set up. Go and explore, you know, different platforms for creating different landing pages, right, go and check out different tracking URLs and different rotators that's out there, you know. If you want to use ClickMeter, go and check it out, right, if you want to use whatever, you know, whatever it is that you want to use — this is your homework, do this, okay. Set up at least a minimum of three separate landing pages for whatever it is that you want to promote, right.
I don't know your product, I don't know your service, I don't know what you're going to promote, but I showed you a strategy in the very beginning of this training, didn't I, right? I showed you a lot of examples of how I was able to position my promotions and how I strategically positioned myself head and shoulders above the crowd when I was promoting different things on the internet, right, and when I still promote stuff online, right, I position my stuff strategically. My friends, strategy is what's gonna make you rich. If you wanna be ridiculously successful, if you wanna crush it, right, my friend, strategy is everything, okay — well, it's not everything, but it's right up there with oxygen, okay. You can't really live without oxygen, right, you cannot really succeed without a good strategy.
So hopefully that training was useful for you, okay. Now, another thing is I showed you how to physically create landing pages, okay. Again, go check out those platforms, go, you know, jump in the water and just start swimming, man, you know, that's how you learn, you learn by doing stuff. What I showed you right now, go do it, okay. And then lastly, is you need to understand the optimization process, you know. If you run a campaign and you get 20 percent opt-in rate, don't freak out, don't panic, that can be part of the deal, it can be part of the game. You know, I showed you, I get — when I test my stuff, I get 20 percent opt-in rate sometimes, right, but it doesn't stay there. I raise it up, I optimize it, I split test it, right, I understand this process, so I'm able to take my 20 percent opt-in rate and raise it up to 80 percent opt-in rate, right, with the same traffic source, with the same audience. And now you know how to do the same thing.
Okay, so my friend, listen, I hope that you have enjoyed this training as much as I've enjoyed recording it for you. I had a blast recording this for you. I look forward to seeing you in the upcoming training here next week. We are going to start diving into the Traffic Mastery part of the course, okay, so we're gonna start that next week. Before we get there, your homework, what I would like for you to do is go set up your foundation and go start playing with this, okay, start experimenting with this.
The really cool part about, you know, the Internet Traffic Formula coaching program that you've invested in is — check this out, you're gonna absolutely love this, okay — as we continue to progress in our trainings, right, even after you graduate from this program, listen, we're gonna have the second round and the third round and fourth round groups of students coming in, right, and who knows, maybe six months from today there is going to be a new strategy that's going to work like gangbusters, right, maybe there's going to be a new platform for creating landing pages that's going to be just phenomenally awesome, right. I don't know, you know, what I'm going to do is I'm going to include what's working now, right, and as we talk on Thursdays, right, as we get together on those group coaching calls, if you have any questions about anything, bring those questions with you, okay. I want you to participate, I want you to be a good student, okay.
You will be here, you got this, you got this for life. Make this the place where you go to study and learn and be like that sponge, you know, when it comes to traffic generation, conversions, and Capture Mastery, because, you know, this is going to be an ongoing training. I think you will appreciate the fact that I deliberately did not want to give this to you as a standalone program and just say, hey, here you go, figure this out by yourself. I want to be here for you, okay, I want to walk you through the process, I want to walk with you, I want to run with you, I want to lock arms with you here and go through this journey over the next several weeks, okay.
And even when we have new groups of students coming in, you know what, nobody's going to take away your password and your login. You feel free to continue to study, feel free to continue to get on our coaching calls, feel free to continue to go through the education, as, you know, if there is a new strategy, if there is something that changes — which, you know, there's stuff changing all the time on the internet, right — guess what, I'm going to be covering that with you in the future, right, and you will have ongoing access to the most current, what's-working-now type information. My friend, I truly believe that you will not have to buy any other products when it comes to, you know, getting, growing your business and traffic generation, conversions, all that stuff, because, you know, there is a new strategy and you will literally have access to the most, you know, the most current stuff that's out there, okay.
This is an ongoing training program that is going to go out to you — I'm not planning on stopping this ever, okay, I'm just having way too much fun. Listen, my goal is to help you reach your goals, my friend, you can do this, okay, you can do this. Enough of mediocrity, right, enough of struggling, enough of not knowing how to make your business work, enough of that. It's time for you to shine, it's time for you to take your business to the next level, it's time for you to really succeed, it's time for you to become the next big success story, and listen, I'm here for you, I'm excited, I am fired up, I think, I hope that you're excited as well.
You know, be a good student. One thing that I see over and over again is that people who succeed beyond their wildest dreams, they are good students, you know, they implement stuff, they change, they take action. Here is something else: imperfect action always beats perfect inaction, okay. What you've learned today, right now, so far, what I've covered, okay, and we've covered a lot, okay, I realize that I gave you a whole lot of information, okay. Take time, you know, take one step at a time, just go through those videos, if something is not making sense, just watch it again. So, pretty simple — watch it again, do it again, my friend, you will be unstoppable. This is going to click for you, you're gonna be unstoppable, and I look forward to seeing you as that next biggest, greatest success story in the marketplace, okay. I want to feature you in our promotions, I want to talk to others about your story, okay. Most importantly, I want you to live your dream, because it's possible for you, my friend, and I'm here to make it happen for you, to help you, okay.
So go through this, and starting next week we are going to get together, right, you will have new stuff opening up for you when it comes to traffic generation, and then we're gonna start our group coaching calls on Thursdays. I am fired up, I look forward to seeing you, I look forward to talking to you, and with that being said, hey, thank you for taking the time to watch this. I hope you've learned a lot, okay. Again, I'm gonna say it probably for the third or fourth time — if you want to go back and go through it one more time, I actually encourage that, okay. And until then, my friend, make it a great day, make it a fun, phenomenal life. I will see you in the next training. This is Vic signing out, saying bye for now, and I will see you next week.
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