Down and Dirty Marketing Secrets
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Full episode transcript
Lightly edited from the original recording — fillers removed, nothing added. Income disclaimer.
Practicality dictates that everyone's results will vary as we are all unique and different. Basically, it takes hard work to make a substantial income in this business, and some people will make no money at all. The earnings of an Empower Network affiliate will be 100% dependent upon their skills, work effort, commitment, leadership capabilities, and market conditions. Common sense would suggest that in most opportunities, one would find exceptional individuals performing well above average, while others perform under the average. The Empower Network does not guarantee any level of income or your success.
To see our full income disclosure, please visit our website at www.empowernetwork.com forward slash income dot php. Okay, friends, this is David Sharp. Welcome to the call tonight. I actually don't even know what day it is. It's sometime in October.
I think it might be a Monday. I guess it is Monday. Every Monday at 9 p.m. Eastern time, we have our calls. And the reason why I don't know what day it is because I'm actually hanging out right now in the mountains of Colorado.
Costa Rica with my good friend Dave Wood. We're actually coming to you live and direct. We're going to get into the reason why I'm down here a little bit more in the latter part of this call. However, for those of you who are brand new to the call tonight, I actually want to welcome you and let you know that we actually do these calls every Monday night at 9 p.m. Eastern time.
We've been doing them now for probably about a month or so, and we're going to continue doing them. And the reason why we do them is because we are actually on a mission, and I would actually call it a real life. Mission to actually divulge exactly what it's taken us to be able to create the type of businesses that we've created in a very, very quick amount of time. Now, the feedback and the response that we've got from these calls is like nothing that I've ever seen before. And the reason why is because out there on the Internet, inside of the network marketing industry and the affiliate marketing industry, there is a lot of struggles that people run into.
And one of the reasons why people run into so many struggles is because they're getting so much information. Well, our mission has. And actually, to give you only the information that you need on these calls up until this point, there's been nothing for you to buy. There's been no reason for you to come to these calls except to just learn what it takes to make a whole lot of money, to get a whole lot of money inside of your life, improve the quality of your life, become a better human being, man, woman, father, son, brother, citizen, whatever the case may be, whatever your goals are, we want to help you achieve them. And that's exactly why we're doing.
We're doing these calls every Monday night at 9 p.m. Eastern time. So, again, if you're brand new, I'd like to welcome you. I'd like to encourage you to go ahead and get comfortable. We're going to be here for a little while tonight.
We're going to be talking about basically if you guys got the e-mail invitation from Dave or I or maybe saw a post on Facebook, maybe somebody shared it, then you know that we're essentially going to talk about some of the secrets. And we like to do this because we like to talk about the things that not a lot of people like to talk about. And the reason why is because we want to essentially help you. Cut through all the crap. Cut through all the fluff.
Cut through all the things that you essentially don't need and give you all of the killer, none of the filler to allow you to essentially start getting more money, better lifestyle, and give you and your family the lifestyle that you truly deserve. So tonight we're going to talk about really some of the struggles that we've faced, some of the things that we learned from kind of inching our way into some of the most elite circles inside of this industry, and some of the things that essentially, not a lot of people are talking about. And the reason why they're not talking about it is because a lot of the systems, a lot of the processes, a lot of the companies, a lot of just the different things that are out there for people to get involved with are really made for the people at the top to keep the people at the bottom kind of broke. That's not what we really like. And that's not what it's all about.
We actually have a vision to have a whole lot of average people making a whole lot of money. But whatever it is, we want to help you achieve that goal. Now, before I turn it over to my good friend and partner, Dave Wood, I want to actually go ahead and introduce myself again. My name is David Sharp. And just 18 months ago, I was actually a construction worker, broke, near homeless, feeling very defeated, financially bankrupt, robbing Peter to pay Paul, had no money in my savings.
I had no savings account and was literally at a point to where I was at a bottom, not only basically a spiritual bottom, but I was also obviously at a financial bottom. And just to kind of backtrack even a couple of years previous to that, I struggled with a whole lot of things, including addiction, alcoholism, homelessness, all kinds of different things that were as a result of some of my decisions in the environment that I was around. I overcame those things. And by overcoming those, I was put into a position to where, be able to get and stay clean, be able to get my family back, be able to experience some of the things that normal human beings get to experience when they have a roof over their head and a meal on their table. And it came to a point to where I realized that having no money kind of sucked.
So I was on a construction site one day, and a gentleman approached me with an opportunity, and I saw something in that opportunity that might have the ability to give me a better quality of life. Well, I resisted it at first because that was just a program that I was programmed to. I mean, that's what society did to me. It was kind of, I had this pessimistic attitude. I thought everything was a scam.
I didn't think I deserved anything or anything was really real around me, so I resisted. But eventually, I got involved, and I was just kind of one of those guys that you didn't really have to sell to get into the network marketing business. I kind of just jumped in headfirst with the little bit of money that I made from that job. I struggled at first, but quickly uncovered some of the secrets that we've been sharing with you over the last couple of weeks and was able to quit that job. Quit.
Quit that job that I've been struggling with, sweating with. I'm from Florida, so those of you who know the Sunshine State, it's not cold there. So I sweated, and I beat myself up on construction sites for a long time. I was able to quit that job, go full-time from home, start making more money than I'd ever made in my entire life. Today, not quite 30 years old, actually 27, I'm able to live the life beyond my wildest dreams, do things with the people that I want to do.
I'm able to make more money than I've ever made in my entire life. So it's an honor and a privilege to be here with you. I'm looking forward to divulging some of the secrets that I've learned over the course of the last 18 months that has allowed me to go from struggling to really having more success than a lot of people and doing it a lot quicker than most people have the ability to do. So with that being said, I'd actually like to introduce my friend and business partner, somebody who I highly respect. There's not a better marketing mind that I've ever seen, somebody who can create a business that I love.
Somebody who can create results like this gentleman. This gentleman is truly somebody who a lot of people are watching, me included, is just absolutely influencing and impacting people all over the world. With that being said, without really any more introduction needed, I give you guys Dave Wood. Hey, it's good talking to you guys today. This is actually a little bit of a different call.
It's fascinating to be talking to you guys because normally Dave and I are on opposite ends of the world. He's in Florida and I'm off in Costa Rica. He's actually at my house right now. So we're just kind of taking this phone and passing it back and forth, a little bit of a different style. He's all pumped, pacing back and forth, and I'm kind of typing away, looking at my email inbox to see if I get any more commissions that second.
He's pacing back and forth in my little home office here. It's raining in the background. So a little bit of a different call tonight, folks. Here's the reality. I just want to speak truth to everybody on this call tonight for a couple of reasons.
Number one, because I believe that you deserve the truth. That's the biggest reason. And I actually do think that you deserve it. I think that you really deserve it. You really deserve to learn the secrets.
And I also think that a lot of times in this niche, I think that there's a tremendous amount of time where it is people's fault if they're not having the success that they desire. And I think that there's also a tremendous amount of time when it's not really your fault, right, when really the reality is of why you're kind of locked in the position you're in is because you don't have the right information. You're working hard. You're willing to do what it takes. You're listening to advice.
And for some reason, the secrets of success, the secrets of creating sales on demand, the secrets of getting all the income, whatever you've dreamed of and wanted your entire life, just keep not appearing in your life, right? And so it's been kind of my mission and working together, especially with Dave, and I work actually with a whole bunch of people. I've got multiple businesses spanning all over the world. It's been my mission to kind of give you guys the truth. And that's one of the reasons why I've had some really strange results.
And I like just saying strange results because the reality is they are a bit strange. I was looking at my list a little earlier today, and just the amount of people that actually open the e-mails and read the e-mails that I send. And the amount that I send out of my list is actually pretty phenomenal. In fact, it's twice to three to four times what people's normal open rates are. Not only that, my profit per lead is astronomically higher than really even all the gurus in the niche.
In fact, most of the people on the Internet that actually do make more money from me have lists that are literally 30 and 40 times the size of my list. My list pulls profits like almost nobody else's. Also, the amount of traffic that I've got to various websites on the Internet, it's a little abnormal with less blog posting, with less actual kind of grinding it out, with less content. I've actually created more traffic than any other blog and network marketing niche. Every single blog and network marketing niche, my blog gets more traffic than.
So, you know, how did I do this stuff? Well, there's this combination, and it is a magical combination, of things that I've been able to do that have really created some dramatic results. But, you know, it all started with one concept. And one concept that I think has driven my business ever since I've started it, now for a little over two years, has always been to give more value than the money that I receive. And it's something that I actually learned before I was in the online network marketing niche.
And it didn't really appear as true in my life for a long time, but there's always a phenomenon that I saw out there in the marketplace, and out there in the world, that if you actually gave more value than the money that you were being paid, eventually the money you're being paid catches up with the value, right? So my goal has always been, how can I actually over deliver on everything? Because I realize if I over deliver on everything that people do buy, and everything that people do pay for, right, then they're going to want to keep giving me money. All right? Whereas if I under deliver, if I say, well, I'm going to promise you the world, and then, you know, I give them a grain of sand, then they're not going to keep giving me money now, are they?
And if you want to be in business for a long time, what does that mean? You need a lot of people who love giving you money. And if you're in this niche, that means you got to help people make money. You got to help people get results. And today, that's exactly what's happened.
I've been the number one producer inside the largest online attraction marketing system for a very long time. Only person at the actual top leadership level in that now. I've recruited number one amount of people in my network, marketing company. So how did I do it? How does this marketing engine really work?
Well, there's different aspects and there's different groups of ideas that kind of string together to create all the success. Obviously, everything that you need to know can't be taught in just one conference call like we're doing tonight. All right? You've got to go through a lot of training. You got to keep getting on the calls.
You got to attend as many webinars as you possibly can. Keep plugging into the systems and trainings. And more importantly, you got to take the concepts and you actually got to go out there in the marketplace and make things happen. But what are some concepts and some ideas? And what's some of the things that people don't really want to talk about?
Well, let me share a couple of them with you real quick. That is the number one key, folks. And I'm telling you something. You've got to give the market more value than the money that you're getting. You've got to give the market more value than the money that you're getting.
Now, how do you do that is the question. How do you do that especially if you're new in the marketplace? How can you actually over-deliver on the amount of money that people are paying you? Well, in the beginning, it might not actually be that hard. It shouldn't be actually that too hard of a question, right?
You could hop on a few webinars, right? A few blog posts and teach what you learned in the webinars. As an example, you could pop on these conference calls, then go out and make a video about what you learned on these Monday night conference calls. Just tell people about how great the conference calls are and also teach them what you learned in it. It'll take maybe a year to fully catch up.
However, if you want to make a lot of money, what do you do? You got to give the market lots of money in return. You got to give them a lot of value. And I'm telling you something, folks, it will come back into your life. It'll be amazing what will happen.
So what did I do to really create more value, especially in the beginning of my business, than I was receiving in return in compensation? Well, first of all, again, it wasn't hard because I started off making no money. So how do you give more value than no money? You just get out there and start rambling around and you're getting more value, right? So that wasn't too difficult.
But here's what I decided to do different. I saw the marketplace that was out there, and it was essentially a market that was completely driven by product launches and paid training. So essentially, when I got into the Internet, the model that was essentially followed by everybody around me was essentially get involved, do paid traffic, get a list, and then just sell them shit, and that's all you ever do. That's it, is you just sell. Now, absolutely, I sell tons of stuff.
I'm selling pretty much in every email I ever send out. Dave sells in every email he ever sends out, right? I actually do sell in every email. I think that I've only sent one email out in like the last five months. I haven't actually sold anything yet, right, on purpose, where I removed the links and still somebody scrambled to my website and started to buy stuff.
So in any case, I like to sell stuff. You got to sell stuff to the marketplace, right? But what did I do a little bit differently? Well, I looked at all these courses and I said, you know, if I go out there and I just say, I'm going to make a course, first of all, I got no credibility, and I can't really offer that to the market right now, because what am I going to make a course on, how I live in a van, you know? Let me tell you how to live in a van in 90 days or less, you know, and borrow the money, you know, to buy the van from your mom.
You know, that's the course I could have made when I got on the internet, right? Not very compelling, not very much value, except for maybe another person who wanted to be homeless and just didn't know quite how to do it, right? So that might not be the best course to make. It probably wouldn't be too much value. What's another way you could deliver a ton of value to the marketplace?
Well, here's what I did, is I just got on, I started going through all these courses everybody else was putting out, and I just started teaching the stuff I was learning in a lot of the courses. Now, obviously, confidential and proprietary information, you can't share that stuff. If somebody says, you know, this is proprietary information, it actually is, you've got to keep that stuff silent. So what I did is I developed a process, and I taught people for free, all right? I taught people what I was doing for free.
I showed them for free. I said, hey, look, here's what I'm doing, right? And here's the trick, is I said, but in order to do it, you've got to buy these products and services. Here are the products and services that you absolutely have to buy. Now, the key of why that worked in the beginning, the beginning of my business was because, of course, what I was showing them actually worked.
It was working for me, even at a small level. But number two, in order to even follow my advice, they had to buy my affiliate products. They couldn't actually make any money without buying those products, right, doing what I was teaching them to do. So I taught them how to do it for free, right? And that got me my first level of income.
But here's what started to happen after a little while, is I started to make more and more and more and more, and faster and faster and faster and faster money. I started to recruit so many people that some of the top people in the industry started to join me because they were saying, you know, dude, I've been in this industry for 25 years, and I've never recruited 200 people in a year, let alone 30 months. How are you doing this, right? So I started to have bigwigs joining my team. I started to have a lot of traffic coming in.
I started making my own info products. So what I did was I made a course, right? I went out there, sold the course to Marketplace. We did almost $200,000 in sales in about two weeks. It was about three months after coming on the Internet.
So I kept kind of escalating what I was doing to a higher and higher and higher level of value. But, folks, just giving value to the Marketplace does not make you money, right? What did I see a lot of people doing after I started doing this? Well, it was really funny, actually, because they didn't notice, you know, some of the sales stuff that I was doing. They just didn't see it.
They saw Dave Woods giving tons of value. I'm going to give tons of value. So I actually saw a lot of people who went out there in the Marketplace and did things like taught people everything for free and completely sabotaged any chance they ever have of getting money. Some examples. I actually saw a guy, just one example I wanted to give to you, right?
I saw a guy who just gave it everything for free. He said, you know what? Everybody out there is just after your money. I'm not after your money. In fact, I don't even want it.
I'm going to teach you everything for free. You don't even have to buy anything ever. And every email was like that. So guess what? Nobody bought anything ever, right?
Another guy, really good friends with, guess what he did? Well, he went out there, started just saying, well, the secret is traffic. The secret is traffic. How do you get traffic? You be entertaining.
So I'm going to be entertaining, and people will just show up to my website and buy stuff. Folks, people don't just show up to the website and buy stuff. They buy stuff for a reason. Why do you go to Amazon.com? You go there because the pricing structure is right, and you know you're going to get a good deal, and you know there's quality products on it, so you'll just go and buy.
But a normal website, you don't just show up on Dave Sharp's blog and be clicking around on stuff and say, all right, I'm just going to start buying stuff. Well, I do, but you might not do that. And you can do that at any time you choose. You go to Dave Sharp's blog, buy everything on there, right? So how do you sell stuff, and how do you pull this thing together?
Well, first of all, folks, I want everybody here to realize something. There is an extraordinary level of skill in everything that I do, and everything Dave does, and everything Ray Higdon does, and everything My Lead System Pro has done, everything that's been successful as an enterprise in magnetic sponsoring or Dagan Smith, there's an extraordinary level of skill in the background that's going on. And when you're new, you don't realize all the little pieces that need to fit together in order for something to work. And so it's very, very, very common to see something, to think you understand it, to try to copy it, and you think you're copying it. You wonder why it's not working.
But when a leader comes and looks at what you're doing, we can tell very easily you're actually only copying about 5% of it. Or you're copying 95% of it, but you're just leaving out the 5% that makes you money, which has been the case in a lot of people. I'll give you an example of this, guys. And then we're going to get into some real nitty-gritty, and we're going to get into some problems that people experiment. I know I'm talking a little fast tonight, but, you know, folks, when I get passionate about something, I talk loud and fast.
So I hope you can just keep up, and we'll send out this message. It's a replay, so you can listen to it again and again and again and again, driving in your car, and I promise you, you'll get it all. Let me give you an example, though, of something that somebody's just missing that 5%. They're missing 5% of what they need to sell stuff on the Internet, all right? There's a guy who's really well-known on the Internet, and I know he's not making a lot of money, all right?
Because there are some people out there that are well-known with decent-sized lists, and they don't make money, right? I mean, they just don't make money. And you're saying, why don't they make money if they've got big lists? I was always perplexed by that. I actually ran into a guy the other week that had a list of like 20,000, right, which I actually just passed 20,000 active subscribers the other week, right?
Now I've got, I think, 27,000. But he wasn't making any money. I was like, how much money are you making? He's like, oh, you know, a few thousand a month. I was like, are you serious?
So how do you get to 20,000 subscribers and not make any money? Well, you're obviously missing some things. So this leader, this leader that's not making any money that I'm not going to mention, all right? So I look at his list. I look at his website.
He says, you know, how come I'm not selling as much as you are? I'm getting a lot of leads. I said, well, probably, dude, you know, leads aren't everything. Let me look at your site. So I go to his site, and he was offering a tremendous amount of training, a tremendous amount of value.
He was teaching people how he's getting a tremendous amount of traffic. And I was looking at his site, and he was actually getting a tremendous amount of traffic. But then I went and I opted into this particular guy's website. I looked at what should have been a sales video. Was it a sales video?
No. It was a training, which is okay. You can offer people free training. So I went to my email inbox, and I checked what he emailed me. And I looked at the email.
And the email, again, directed me back to the free training that he'd just given me. So I clicked on the training again. And I said, oh, that's the same page I was on. So I scoured his email looking for something to buy, finding nothing in an hour and a half. So if you've got a website.
And somebody puts their email in. And it takes them an hour and a half to even figure out how to give you money. How the heck can you make a lot of money even if you're getting a lot of leads? Well, you can't, right? There are people out there, folks, who have training after training after training after training.
And never, ever, ever, ever is there ever a, look, in order to do this, you actually have to buy this product. I actually have a link right below the video. And, in fact, if you buy that product right now, you can start making money like I just showed you tomorrow. Do you guys see the difference there between the two? See, one person is just going to say, let me show you.
I'm going to teach you how to make tons of money so you don't have to buy anything from me. All these gurus, they're just after your money, not me. I don't want money. I'm just going to teach you how to make tons. And, you know, your mind just somehow doesn't believe them because there's nothing to buy.
So you're like, how is this person making money? It's a mystery, isn't it? Well, probably they're not, right? So you guys got to realize something, that in order to make money, it's got to be very apparent what it is that you're doing and what it is that you want people to buy, right? So in the beginning, what did I do?
Well, I just said, I'm going to teach them how I'm doing it for free. And then I'm going to offer certain relevant products, tools, and resources that they have to have in order to make money. It worked for creating a lot of sales, but there was a problem in what I was doing. What was the problem? The income for me was pretty quick because I kind of found some sneaky things, right?
But the problem was is it took forever to come, right? So I'd make some money, and it would just take so long to build up that I was forced to be in a situation where I had to continue. I had to continue putting all my energy and effort into my business. I couldn't outsource anything because my checks were like, you know, 50 days behind the income that I'd made, all right? And you guys may have experienced that before where, you know, you get involved with something.
It's a great thing. It's a great product. And I like making income from everywhere. You know, I'm not going to complain about a check even if it comes 60 days later, folks. I'll make as much as I possibly can from as many sources as I can from as many affiliate programs as I possibly can.
And a lot of them, even if the checks take a long time to come, you know, I believe in them still. They're awesome services, awesome programs, awesome stuff, awesome affiliate things, awesome submitters of articles or whatever the heck it is, all right? Whatever the heck it is. But I remember a time when I was selling a product called Automatic Article Submitter just as an example, all right? I did a phenomenal amount of sales in this product two and a half months into my business, right?
A phenomenal amount, all right? I literally am not kidding here, folks. It was like three and a half months or something of being on the Internet, all right? $50,000. Well, the commissions were 50%, so guess how much my check was?
It was like $25,000. So I actually had to call them, and it took them another month to get me the check. It took actually like probably 60 days to get it. But then something magical happened the very next month. I decided.
I decided to make my own product, right? So I made a product at the time. I'm not going to mention the name of it because I'm not selling it anymore. I don't want you looking for it on the Internet. It got raving reviews.
I just don't want to mention it. Those of you who have been with me for a long time, you know what it is. And you know what happened is we did $180,000 in sales, not concluding what we did by selling that product to one of the biggest systems out there. And you know what happened with that $180,000? It came kind of right into my bank account.
So let me tell you guys something. Let me ask you guys something here. If you have the choice and you just got two choices, right, what do you think is going to help support your marketing a little bit better? The stuff that comes right into your bank account or the stuff that's going to come here in 60 days? Now, obviously, the 60-day stuff, you want it, right?
And you should earn it. Why? Because it's just if you don't sell little affiliate programs, AWeber and GetResponse and HostGator, people just go buy the website domains from somebody else, and you're missing a lot of money. All right? So if you're going to make a lot from AWeberX, that's one of the examples of something that takes forever to pay you.
I make a lot from AWeber today. Do you understand what I'm saying, though, guys? If you want to build a business quickly, you've got to have a way to make money quickly. You've got to have a way to make money quickly, and that's actually the first key of how you can make a lot of money fast. Because if you don't have a way of making money quickly, what's going to happen?
Well, I used to have people ask me. I used to actually dodge the question with my first 60 days. I actually got there in about 60 days. Right? They got there really quick, too.
Right? But I was looking at what people were doing, and I was like, you know, at least six months. It's going to take you at least six months if you're pounding it. Why? Because you bring in people every single day to whatever it is, whether it's network marketing or Twitter.
Right? It doesn't even matter how much you're producing. Usually it doesn't matter. And then there's a delay in the checks. And then you've got to go to work to support yourself while you're building your business because the money isn't fast enough.
That makes sense to everybody on the call. They're not full-time. Or find me five people that did that part-time and then quit. And you're going to have a hard time in reality actually finding that. What you're going to find a predominant amount of the time is people that just said screw it, had 90 days of savings, which a lot of people don't have that, and said just screw it.
And they just sat there on the phone all day and night for 90 days. Or they sat there marketing all day and night for 90 days. And it takes about 90 days of intense, intensity full-time behavior in almost every model that exists in the world. They create a full-time income. All right?
So that's just the first thing that right now, now that's a problem, isn't it? Why is that a problem? Well, because most of the people that are in network marketing on the Internet or that are doing this, 85% of them are part-time. So if you don't have a model that supports a part-time, a part-time person, right? A part-time person.
That just slipped out. Freudian slip there, right? If you don't have a model that supports a part-time person in getting full-time. Well, then you're going to have a group of 85% frustrated people, ain't you? Right?
And that's exactly what we encounter a lot of the time in the network marketing niche. Is it a beautiful industry? Well, absolutely it's a beautiful industry. Are all affiliate programs and network marketing companies great source of income? Not all of them, but a lot of them are.
All right? Well, let's look at the reality. Let's look at your network marketing business that you're in. Whatever company it's in. Whether you're selling soap, vitamins, diapers, right?
Gold and silver. Manicures. Pedicures. Whatever it is you're selling. All right?
And let's look at the income that's created by the top people. All right? And ask yourself a question. Are they full-time or part-time? I had a guy in my business.
He hit five-star in 195 days. Bob Anderson. Just a ninja. Right? What did he do?
Well, he had something happen to him where he was out of work here for about 90 days. And guess what? Right? Why? Because he sat there and he recruited and helped his team all day and night for 90 days, folks.
It's what it takes. Right? That's what it takes. Right? Ray Higdon.
All right? Let's look at Ray Higdon. One of the best guys on the internet. I love Ray. Love Ray.
I think Ray's one of the best examples of a tremendous marketer that exists on the internet. Well, what situation was he in, folks? He was busted. Jobless, sort of. And he hammered it for about 90 days.
Pounded it. How much he pounded? You think it was like, you know, an hour in the afternoon and then he was back to the drinking? You know? No, no, no, no, folks.
If you know Ray, you know he wakes up and he goes to his email and starts picking up the phone call people back who are contacted and recruiting them into stuff. Right? And you guys know he does that. Right? So let's look at the people on the internet and let's just be honest about it.
Find me a part-time guy that actually makes a lot of money by staying part-time and it's really rare. Now, why is it rare? It's a question. Does it have to be rare? And the answer is no, it actually doesn't have to be.
But we're actually going to get into some details and some problems tonight that prevent you from making a lot of money. And by the way, in saying this, we've actually solved this problem for you. Now, is it solved right now? No, I can't even tell you what we're doing because it's top secret. But the reality is that we've solved the issue.
So we've actually developed a way for a part-time person to get to an income that can replace their job part-time. And we have developed a way to do it, but we just are pointing out the honesty of what exists in the marketplace. So I'm going to hand it back over to Dave to kind of rant and rave about it. Yeah, absolutely, all those are great points. I'm kind of watching the live.
I logged in there to the Free Conference Service and saw a few hundred people on the line tonight. So I just want to welcome those of you who have kind of come on the call over the course of the last few minutes or last ten minutes and just kind of listen to Dave talk about some things. Because the fun thing about these calls and getting around us, hearing us talk, hearing us share this information is that we're actually sharing our experience. You know, the cool thing about sharing somebody's experience is that you're not saying, you know, you're not saying that you're not going to do it. You're saying, you know, I'm not going to do it.
I'm not going to do it. I'm not going to do it. So brief talk. It was a chat group meeting. You could see something straight, and I actually can't see it because of other people.
You could see a little more detail in the chat history there. It was a chat room meeting because having somebody, who I know, talking with was kind of exciting, you know? We were talking about things like making that call over the phone. The question was, what's the product that you would want to use their phone on the line? What document would you turn it over to?
What's the amount that you would need to make that call over the phone? We've had people probably not make the phone calls. That result may be is that you're looking to build your network marketing company. So you're looking to recruit, find the secret to recruiting people into your business. Maybe it's that you're an affiliate marketer and you're looking, how do you generate traffic and convert sales?
Well, there's a lot of things that Dave actually said inside of what he was talking about there that are very important. You probably want to re-listen to this call a couple of times because the fact of the matter is, is that sometimes when you want a specific result, there's some work that you have to put in. The problem up until this point with the majority of the things that are out there right now is a lot of times it's take one step forward and two steps back. Those of you who work hard, I know so many people out there, believe you me, I'm in contact with tons of people on a daily basis through email, Skype, and whether they're calling me, if I don't return your calls, it's only, it's not because I don't love you. It's just because I'm just busy and we're working on some, some stuff here to help more people.
So I'm going to give you a little bit of advice. I'm going to give you a little bit more money, but the truth of the matter is, is there's a lot of you out there that are working really, really hard for a hundred dollar commission. You're working really, really hard to sponsor one person into your business. And the truth of the matter is, is somebody like Dave Wood can send out one email and sponsor 10 people into his business, essentially resistance free without ever even picking up the phone. So what is the thing that kind of separates Dave and me and some of these other people from people who are essentially struggling?
Well, first and foremost, let me tell you that we are human beings and we've experienced struggle. So the first thing that you need to understand if you're brand new in this industry is that you don't go from zero to 60 in six seconds. Okay. You do not go from zero to 60 in six seconds. It takes time to develop some of these skillsets.
Dave's actually been in the business for several years, actually before I even got started and had an opportunity to sit down, wander around Walmart, end up homeless in a van to finally come into the business. So I'm going to give you a little bit of a summary of what he's been doing and what he's been doing to come into the point to where he was willing to put in the work to uncover the secrets, to work on selling, work on hypnotic language, work on communicating with people, can work on learning things to the point to where he could essentially have a business to where he could send out an email and sponsor 10 people. So what I want to share with you essentially very quickly with that being said is that if you're brand new and you're not getting the results that you want up until this point, it's probably not your fault. Okay. It's not your fault.
There's a couple of things that really keep people from making the type of money that they want and getting the type of results that they desire. And I want to cover those things very quickly with you. I also want to reiterate the fact that we have solved this problem. Now, again, we can't talk about that right now because legally it is still top secret. We can't actually give you any of the details, but we are coming closer to the point to where we are going to unveil it.
And it's going to create a massive, massive shift in the industry, create something that most people have never had the ability to do. And it's going to create a massive, massive shift in the industry, create something that most people have never had the ability to do. But before we talk anymore about that, again, let me talk about some of the problems. Okay. I remember when I was a construction worker and I was trying to build a business and every time I turned around, there was another hula hoop.
There was another burning fire that I had to put out or red tape that I had to get through. And the truth of the matter was is that it was a lot of work. It was a whole hell of a lot of work. And I'm telling you, there were many days that I said, screw this. I'm not going to do this.
I'm not going to do this. I'm just going to go back to trading time for money and not even worry about trying to get my business to the next level. I know a lot of you have experienced those same feelings, whether it's in network marketing or whether it's in a previous business that you were doing, whatever the case may be. You know what it's like to be frustrated. You know what it's like to every single time you turn around, you're running into another thing that you have to set up, something else that you have to buy, something else that you have to plug into this WordPress blog and then plug into this social site and then syndicate it and buy another thing.
It's really confusing and overwhelming. That particular statement was more targeted at those of you who are really looking to start an online business. I'm telling you that those of you who are looking to start an online business are very, very smart because that's really the shift that the marketplace is taking. I got kind of some big news for those of you who are so stuck in watching the news and think that any politician or any religious figure or any person can totally transform around the economy. The truth of the matter is we're moving in a completely new direction.
Things are becoming more automated. Things are getting outsourced. People's jobs are being eliminated by software programs. The truth of the matter is trading time for money has gotten us to this point up until now and the marketplace has taken a turn that personally, and this is just my opinion, I don't think it will ever go back to the way it was. We have to really make some major adjustments and focus on how businesses are ran and how the market.
The marketplace is going to run. Essentially, what we really need is we need a solution that's simple. We need a solution that will put money into your bank account immediately and we need a solution that doesn't require a lot of setup because I know for a fact that the majority of you on this call tonight are single moms, are people who already have a full-time job. Maybe you've put in 20 years at a specific company. You don't want to have to quit that company because you've got healthcare benefits.
You've got maybe a pension or something. If you're lucky. If you're one of the lucky ones to still be getting a pension, maybe you have to come home at night and spend hours and hours with your kids, helping them with their homework. Maybe you're somebody who was like me a couple of years ago who was coming off of fighting alcoholism and addiction and homelessness and had to work on themselves, create personal transformations before I could ever create a business transformation. I understand that the majority of you don't really particularly have the capabilities to go full-time and up until this point.
Now, the earnings disclaimer on this call is that we're not promising anybody anything. I'm going to be honest with you. It hasn't been easy. Every single thing that we've done has really essentially been built to keep the people at the top rich and the people at the bottom poor. You know what?
It's a very intelligent model for the entrepreneur who created it because guess what? They're rich. That's essentially the goal of starting a business. To get rich, is it not? Agreed or not?
The truth of the matter is there's two things. There's two principles that keep the majority of us broke inside of our business or from really ever taking it to the next level. It's kind of like treading water. The reason is because the two things that are really holding you back and essentially that is that you're not creating 100% of the income off of the sale and that you have to wait for that commission to come. Let me give you an example.
Essentially, I was doing probably more than $500 worth of work. Here's the interesting thing that I figured out because I built a team at the beginning of this year that was well over 1,000 people. I think I built it about 1,300 people in about less than 90 days. Well, that company went completely under. It was totally, the rug was pulled out from under my feet.
I had no control over it. What I did was I was really mad. I was like, I don't want to ever put my business in somebody else's hands again. I went out and I started to work on my marketing skills, my copywriting skills. I started creating my conversions, creating products.
I started to create some of my own products. Now, some of you heard Dave talking about creating his own product, but here's the real thing that nobody really tells you about creating your own products, whether it's an information product, whether it's an e-book. It doesn't matter. The truth of the matter is that stuff is not easy. That stuff is not easy.
Dave and I are working on a project that's going to create a massive, massive shift inside of this industry. Do you know what it's taking? It's taking tens of thousands of dollars. It's taking thousands of dollars of investment in hours upon days and months of time to put into place to finally give average people an ability to make a whole lot of money. The truth of the matter is that nobody's telling you is that this stuff is actually not easy to do.
It's really not as easy as some people make it out to be. Guess what? I always like to keep it real with people and never tell them that there's an easy button. Only easy buttons are in Staples commercials or Office Depot commercials. That's really the only place you're going to find an easy button.
You do have to put in work to create anything to get any result in life, but the truth of the matter is, up until this point, making it any easier and simpler has essentially been out of your control. See, we know that. We understand where you're at. We've worked with enough people around the world, thousands and thousands of people, that we understand that, you know what? Back to my original point.
You don't particularly have all the time in the world. You don't have all of the financial resources. You don't have all of the things. Maybe Dave and I have because we're working full-time in our business and we do have financial resources to create things that most people can't. My friends, I am really excited because very, very soon, we're going to be doing something that's going to give people the ability to create a smart, intelligent marketing funnel that will work for you.
Now, those of you tonight may be sitting on the call saying, Dave, I don't care about a marketing funnel. I just want to sponsor somebody into my business. Well, you know what? I understand that. But the truth is, I don't care about a marketing funnel.
The truth of the matter is, is when I got involved in the marketing industry, just like when I tried to get clean, I didn't know how to get clean. See, I'd come off of living on the streets, doing things that I knew I wasn't supposed to be doing. I knew that I didn't deserve to do. I knew that I deserved a better life. But when I finally broke down enough to ask somebody for help, I didn't actually know how to get and stay clean.
Somebody had to show me. Somebody had to walk me through the process and show me how to live a better life, be a better person. Somebody had to show me how to live a better life, be a better person. Be a better son, be a better citizen, be a better father to my daughter who's 11 years old. Gosh, I got to tell you, for those of you out there who do have the preteen kids, my gosh, we need to like lock arms and create a little group and support each other because it's not easy.
But back to my original point was, is that very quick marketing lesson for those of you who are kind of brand new to the industry. One thing that I didn't realize at first is I was trying to just kind of bring people right into the front door and like a $500, $1,000 product. And the truth of the matter is, I was trying to just kind of bring people right into the front door and like a $500, $1,000 product. And the truth of the matter was, is not only was I not doing what Dave was talking about at the beginning of the call of giving people value up front, was I actually wasn't creating what we call an introductory product to get people into the door to create a successful transaction or relationship that I could grow on and then I could bring them into my business. Now, there's been a lot of things out there that a lot of people have used, funded proposals.
It's like, here, let me create a system and go sell my system and I'll pay you 40%, even 50%. And I'll send it to you in two weeks. And that's good. That's awesome. It's helped a lot of people.
But for others, the majority of the people, it doesn't always work. However, I want to embed the concept because a lot of people overlook the basic marketing principle of what it really takes to create a successful sale in a repeat customer. And let me break this down for you really quick just so you can visualize it. And I want to do it in very simplistic terms so everybody on the call can understand it. It's one of the oldest marketing tricks in the book.
It's worked for years, generations, decades, probably centuries. And it's going to continue to work. It works in network marketing. It works in affiliate marketing. It works in all types of online and offline businesses.
And that's the old, hey, this is on sale or this is at a discount. Come on in. You're going, you're getting out your credit card to buy something from somebody that's a little more affordable. It's cheap. And then once they get you into the store, because Lord knows you went to Walmart and you only wanted to buy those T-bone stakes that were $1.99 off and you thought you're only going to spend $9.99, but you ended up spending $199.99.
Well, the same thing works in marketing. But again, up until this point, it's been out of your control. There's been different things out there that have allowed you to sell something to somebody more cheap on the spot. And then backdoor them into your network marketing business. But again, you've had to wait for those commissions to come in the mail.
You've taken one step forward and two steps back. And it's really been hard to get ahead. You may have got to $100 or $200 or $300 in your business, but you haven't been able to get past that. My friends, that's about to change. With that being said, I'm going to turn it over to Dave.
Yeah. And folks, you know, one thing that we want to be really careful of in everything that we do is just to add a fight. You know, everything that's going on. There's absolutely just such a tremendous amount of leverage and residual income in every kind of a network marketing business. It's actually legitimate.
And they're great incomes, and there's nothing wrong with them. And in fact, sometimes the residual income in those things can be so big and so leveraged that it really creates an unbelievable lifestyle. What we're saying is that is not enough to get you going, especially if you're part-time, especially if you're new. And the reason is because it's extraordinarily difficult and costly to get money in the door. And because of that, it kind of keeps you in this place where you're struggling.
And I don't know if you've felt like that before. And I've kind of hinted. I've hinted at this struggle a lot of times because I actually noticed it very early on in my business. I just figured the serious people are going to rise to the top. And that's actually what I've seen happen, just so everybody here knows.
I've had person after person after person after person. I've done it time and time and time and time again. And you know what's happened every single time to get them there? Well, I've had to. I've had to be honest about it, folks.
And I've had to look at what these people have had to do to get there. Well, I could just look and give you a couple examples of it. So what did Paul Hutchings have to do? Well, it was really simple what Paul Hutchings did, actually, when he got involved in his business, is he did it full time. He went after it.
He wasn't peddling around with two hours a day. Paul got on, started marketing, and he marketed all day and night. Well, it's really simple, folks. Bob Anderson is one of the biggest workforces that you'll ever get a chance to meet in your entire life. And actually, that's not a bad guy to join.
That guy will help you in your business. He is a really great guy. He worked all day and night. He's a workhorse full time. He's a tremendous human being.
Ray Higdon, what did Ray Higdon do to get a tremendous income? Folks, the same exact concept, all day and night, all day and night, all day and night. Building a business that can scale quickly has very little to do with the time that you put into it. It has everything to do with financial metrics. And that's the reality that very few people really understand in business.
I'm going to teach you guys a concept. And if you'll take this concept and if you'll apply it in your business, I can't promise that it'll happen right now. I can't promise it'll happen a couple months from now. But what I can promise is that you can build a tremendous business very quickly when you learn the right science and you can become a tremendous human being. And so what's the principle?
Well, here's what I'm going to tell you guys. And I encourage you guys to write this down and to apply it and to never, ever, ever back off. And here's what I'm going to tell you to do. Invest at least 10% of the income that you generate in this industry back into your education, number one. Number one is 10% of your income.
It needs to go into your education. Pay yourself first. And you know the best way to pay yourself is, folks, is by investing in your education. There's absolutely no higher return that you can get on any kind of investment than paying for education that teaches you how to do the things that you don't know how to do. It's number one principle, period, in business.
Look at your money. Principle number one, right? Principle number two. Right? Now, this is going to be one that's a little bit different from probably anything you've ever heard before.
Take 20% of your income that you're generating from your business and reinvest it back into marketing. Let me repeat that again. Take 20% of your income that you generated in your business and reinvest it back into your marketing. Not after you pay for everything, folks, before anything goes out the door. The fastest way.
The fastest possible way you could do it is, number one, taking $1,000 and reinvesting it back into your education. And then number two, the best thing you could possibly do, folks, and I'm telling you, nothing will grow your income so fast, right? Take $2,000 and just play around and try to fail at marketing. Just do something that you think is experimental, something that you haven't tried before, something new, something that you don't know if it'll work or not. Just consider it like it's not even your money and just put it out there and market it.
Try to get leads. Do something that you think might be stupid, but you think it might work. Why is that not such a big deal? Because you're actually not taking the money out of your pocket. You're taking it out of your revenues and your business, and you shouldn't be putting that money in your pocket anyway.
If you put that money, folks, back into the expansion of marketing in your business, you will be amazed how fast you will get good at direct response marketing. It will be unbelievable to you the amount of money that you'll be able to pull in your business. But there's something that's needed to make that metric work. Folks, you need something that pays for your marketing. Or has the ability to pay for your marketing.
You can't pay for marketing that doesn't pay for itself. You can't do it, right? What do I mean by that? Well, folks, if I'm going to invest $1,000 and get $700 back, it's okay to do that once or twice. But eventually, I've got to look at that and say, you know what?
I'm actually losing money every time I spend money. Why not just keep this for myself, right? But if you can invest $1,000 and get $2,500 back, all of a sudden, you've got some marketing that says, how fast can I spend $10,000 a second? Does that make sense to everybody? Obviously, that's a little ridiculous.
But in another sense, it's not ridiculous. Folks, if you can put $1 out and get back $2, that's what's called the ultimate scheme of the universe. That there, folks, is an investor's dream of the stock market. But we do it in marketing every single day. I read this book.
It was a 200-page book by Jay Abraham, one of the world's best marketers. Now, this is something that I just absolutely take seriously. I'm always buying courses, guys. Always. Now that I've got money, I'm trying to find things I can buy.
I'm looking at it. I get money coming into my account every day. And you know what I do? What's something that I could spend $600 on and just play around and try to get some traffic? I'll just put it into stupid stuff.
I'll give you an example of the other week. I decided to do some solo ads. Why? Looked at the money coming in, took 20%, did some solo ads. I spent $600 on a solo ad with a guy.
He gave me 10,000 clicks and no leads. Now, you know what you would call that. You call that a schemer who's giving me. He gave me fake clicks, right? So I got a schemer who gave me fake clicks.
You say, Dave, you just wasted $600. Well, you know what? Now I can cross him off the list of people I do solo ads with, right? Another guy sent me 3,000 clicks and I got almost 2,000 leads from one guy. And you know what?
That one was $600. So 2,000 leads for $600, all of a sudden, what's that? Folks are like, what, 50-cent leads, right? So what's that called? It's called a good use of money, right?
So folks, take your profits from your business, reinvest it back into marketing, and you can create an engine that's so big and powerful it will blow your mind, but to make those metrics work, what do you got to do? You got to have something that brings a lot of money in the door, and that's where we get into the real power of network marketing. You know, what is the power of network marketing, honestly, folks? And we got just a few minutes. I'm going to hand it back over to Dave here in a sec, because I actually got to do that.
I do got to jump on another webinar. But, you know, what's the real power of network marketing? It's creating leverage through a large group of people. It's creating leverage through a tremendous amount of human beings. It's getting thousands and thousands and thousands, thousands of people on a team and earning a little bit from a lot of people.
What's the power in direct response marketing? So if you combine those two models together, you got something that's actually a workable engine that you can do anything you ever wanted to do in your life and then still go lay on the beaches, drink out of coconuts, and sink your toes in the hot sand all over the world if you desire, right? Now, folks, you just got to look at this and realize it is what it is, all right? Did I use this? Did I do some things wrong in the beginning of my business?
Yes. Did I do a tremendous amount of things right in the beginning of my business? Absolutely yes. Would I go back and change anything? No, I've learned a tremendous amount.
Do I love everything that I've involved in? Yes, I think everything I'm involved with, I'm always honest, folks, and I honestly think you can make a tremendous amount of residual income doing everything I'm involved with and probably everything you're involved with, right? You might be selling vitamins or diapers, and, you know, there's a lot of babies that need diapers out there. It doesn't even matter what you're selling. There's probably a tremendous opportunity, but guess what you got to learn to do?
You got to learn how to bring that idea to the market. In a way, it doesn't drive you into the stand of poverty, if it makes sense to you, right? So let's just be honest about what exists in the markets, what the real struggles are, and also the energy and the attention that you need to put into a business if you want to get to the big money right now. And if it is as it is, there are some people on this call, you know what, who've already made a decision. They said, you know, I got 90 days of savings.
I'm already making a little bit of money. I already know what I'm doing. He's right. I'm just quitting my job and going at full time. There are some people that are going to do that.
Now, you might not want to do that quite yet. You might want to wait a little bit here, folks, right? But the reality is, it is what it is. It is what it takes, folks. And people who make a lot of money put a tremendous amount of energy into their business, and they have to because none of this stuff is simple right now.
It's all way more complicated than it looks. It takes more money than it looks. Like, can you make a good part-time income? Well, yeah, but that ain't why you're here, if you're honest, is it? You're here either to replace your income and get out of what you're doing, or you're here to make a tremendous, tremendous, tremendous amount of money.
Let me tell you the money is real. Why? Remember that. Does that make sense? If you've got to spend a little money, then go spend a little bit of money, right?
If you've got to go to some events, go to some events. If you want to meet Dave and I out in Orlando and learn what we're doing, then go to workwithdavidwood.com forward slash dream, right? If you want to work with a real leader, then you know what, hunt them down and join their business, right? Folks, you've got to do what it takes to get to the top. And you know what, you've got to stop being so fickle about it.
Stop being so attached to your ideas, really, because I want to just point something out to you here just for a second. I kept myself locked in a box for a really long time. I was like, I'm only going to make money from network marketing. Now, I love network marketing. I've made more money in network marketing than 99.99% of everybody who's ever gotten involved with the industry.
I've made a tremendous amount of money, and I still love the industry. But, you know, keeping my mind locked in a box, it says, well, I can only make money from my team. I can only make money when they buy the products. I can only make money by doing home meetings. I'm only allowed to make money when I recruit.
Folks, there's a lot more money you can make simultaneously. Did you know, and this is fascinating, final thought for you. I'm going to turn it back over to Dave to close this call. But did you know I had this fascinating idea a few months back? I was looking at it, and that's profit, folks, not sales, like most people are quoting you, sales.
Let's be real here for a second. You sold $10 million in sales through, you know, a huge organization of thousands of people. And I was looking at my business, and I said, you know what? I wonder, I wonder if I sold a little info products here, if it would stop my team from duplicating. I just wonder, because everybody says it will stop them from duplicating, and I wonder if that's actually true.
I wonder if I sold some products, if people would stop recruiting in my business. But you know what I found out, and this is fascinating, is I found out that when I sold, started making more money, it doesn't matter where the money came from, that people actually recruited in my business a lot more. It was a really fascinating dynamic, actually. I started looking at my team, it started taking off. And I was like, isn't that fascinating that one income feeds all others?
Isn't that fascinating that the more money I make, the faster everything grows? I started growing one thing, and then freaking everything starts taking off. So you know what the reality is, folks? Why are you here? You're here to make money.
And let's just be honest about that, and let's look at financial metrics and be truthful about the world, and then you know what's going to happen. As you're recruiting in your business, your downline, your residual income is going to go through the roof. Now, those of you who are on the call who want to meet Dave and I out in Orlando, I encourage you to do that. This is probably about your last chance to buy tickets, so I'm just not even going to do a hard sell. Folks, we're not even selling this to you.
I'm not even doing this to sell the MLSP event. You know, guys, I've won both of these. I'm probably going to win both of these competitions MLSP is putting on, and I don't even care, right? I'm doing it essentially because if you're out in Florida, if you have the ability to go, I do want to meet up with you. I'm going to be out there and we'll have a chance to share some ideas and help you in your business and go to some secret meetings with Dave and I.
You can go to workwithdavidwood.com forward slash dream, and you can do that. And you know what? If you don't want to go and you don't want to attend and you don't want to come shake hands and see us and look us in the eye and tell us we're telling the truth or not, well, then no big deal, all right? Still love you, and I appreciate you. But, folks, the reality is, is that, we have given you tonight, and some of you will see it, some of you won't, we have given you the secret, the secret to making as much money as you want to make in this industry.
We have given you the secret tonight. Now, some of you saw the secret. Some of you didn't see it yet. You'll need to listen to this call again and again. Some of you will need to come out to meet us to really get the secret.
But you know what, folks? Tonight we gave you something that I'm telling you, if you chew on that, you can get to any income you desire. And if I were you, you know what I'd do is I'd hang up this thing, thank your lucky stars or whatever it is that you're saying, and I'd go out there. And, you know what? Make some money using the things that we described, because it will absolutely change your life.
So back over to Dave real quick, folks. I love you. I appreciate you. I want to thank you for getting on the call, and we will talk to you guys here soon. Awesome, man.
Thanks. And, hey, everybody, again, looking forward to connecting with you all, looking forward to meeting you, looking forward to looking you in the eye, shaking hands, hugging it out, whatever, just kind of really connecting with you guys, because this really is a people business. This is a business that you can really get involved with, and you can work it online. You can work it offline. I actually started offline and then moved to online.
I mean, there's really a lot of things that you can do, and a lot of you are in the network marketing industry. We're all actually probably in the network marketing industry. I really love network marketing. I've actually done it since I was about 20 years old. But there's really a lot of things that are holding you guys back, and what our real goal here is to really help you grow whatever you want to grow.
If you just want to make money, then we want to help you. If you want to help you make money, if you want to grow your network marketing business, then we want to help you grow your network marketing business. Up until this point, it's really been kind of out of our control. It really has. There's been a lot of things that are out there that we can refer you to and that we can suggest to you, but it really hasn't been something that can truly, truly transform the results because it's out of our control.
There's some things that are just out of your control. Our goal is to really give you something that can help you achieve your goals. If that's recruit more people, if that's to have more money, listen to this very carefully because I'm going to close with this thought. This is the real thing. This is the real element that has really allowed people like me, people like Dave to be able to have the results that we've had is to be able to have the money on the front side of our business to be able to do whatever we want.
Let me say that again. It's to have the money on the front side of our business to do the things that we want to do. If that's to reinvest back into our business to sponsor more distributors and to scale out our marketing. If that's to go out and have the money to be able to take some time off to travel around and go visit some teammates. I've done a lot of coaching with different men and women from around the country who are actually part-time who have another career, but they've needed to travel somewhere around the country to go meet with somebody, to do a meeting with them, to get a teammate started or whatever the case may be.
So they've needed a little more money to play with in their business. Well, that's our real goal. That's what we're up to is we are creating something that will give you more money on the front side to be able to do more of the things that you want to do inside of your network marketing business, your affiliate marketing business, whatever you're in. So again, I want to be very clear with that, guys. Network marketing is a industry that will change your life.
It's changed people's life. Affiliate marketing can do the same thing. The internet can do the same. But you have to have the right components in place and the majority of the people are kind of chasing their tail trying to figure out the secret. The secret's staring them right in their face.
It's a very simple process. You need an upfront engine that can give you some money to be able to play with, to reinvest back into your business, to do what we call scaling your business out. Scaling your business out. The majority of the people don't have that play money because essentially, I've bought this for a long time. I said, now I need money to make money in my business.
I can just kind of extract it out of air. Well, in some cases nowadays, I can extract money out of thin air. But you know what? What it really took for me to get to that point was that I really had to have an engine up front that fed my marketing, fed my advertising. And here, let me be very frank with you because I know there's some newbies on this call tonight.
You're saying, what do you mean fed my marketing? Well, it gave me the ability to go out and buy a $60 advertising ad. We can really simplify these things. And I really like to keep it simple so people can understand this. When I say you're marketing, I mean, hey, what if you want to go and put an ad in your little local newspaper there for $20 or $30?
Well, you don't essentially want to have to take that out of your pocket and then hope you get it back. You want to have a cash flow coming in on a daily basis, on an hourly basis of money that's coming into your bank account that you don't have to wait on that you can reinvest back into your business. It can give you the ability to scale it out and do more things because wouldn't you agree that if you had two ads out there, it'd be better than one or three ads out there, it'd be better than two. Well, that's the real secret. So very simply, guys, our goal is to help you grow whatever business that you're in.
We understand there's people from all different kind of businesses on this call. This is not specific. We're not trying to recruit you into our business, although you're welcome to join at any time. We want to help you grow your business on your terms. We want to help you be in more control of your life.
We want to help you to have a personal breakthrough and a financial breakthrough so you can achieve the goals that you want to achieve on your terms, my friends. With that, we're going to meet next week on Monday at the same time, 9 p.m. Eastern time, my friends. We're getting closer. We're getting closer to being able to unveil something that's very special.
Again, we can't really talk about it right now, but I'm up here in the mountains of Costa Rica with my good friend Dave, his wife, Ashley. We're hanging out. We're working hard. We're shooting a lot of videos. We're doing a lot of stuff.
We're managing some teams. We've got some stuff going on, and we're excited to be releasing something very soon to you that is going to be the absolute solution. My friends, it's proven, it's tested, it's working, it's working well, my friends, and it's really going to give you the ability to do whatever you want in whatever business you're in and create the type of business that you truly deserve. So look out for our emails this week. We may be doing something special.
I'm not sure whether that be a live cast or something like that. If you're not on Dave and I's email list, get there now. If you came through, a Facebook notification share or something like this, just make sure you're in the loop. It's not about Dave and I, guys. It's about us as a family.
We want to make sure that you're in the loop and you know what's going on because, my friends, you need to be glued to that inbox. You need to be glued to your cell phone. You need to be glued to your Facebook. You need to stay in the loop with what's going on over the course of the next couple of weeks because if you miss one step, guys, if you miss one step, you're going to be behind and other people are going to get in front of you. This is not about an MLM deal.
This is not about a network marketing company, my friends. Believe you me, we are not jumpers. We're not going all over the place. We are on a mission to help more people create more personal and financial breakthroughs in their life and guess what? We don't care what color your skin is.
We don't care what religion you are. We don't care what political background you support. We don't care what network marketing business you're in. We don't care what you like to read or what you like to watch. We don't care where you live in this country or around the world.
We have something that we want to put in place for you that's going to help you create the type of lifestyle that you deserve. Essentially, fast track your success from wherever you're at to really truly where you deserve to be, where you want to be, where you desire to be so you also can have the money in your life. It can free up some of your time. You can do some more things with your kids. You can spend more time doing things that you love with the people that you love doing them with.
You can travel the world. You can have the things in your life that you truly deserve or you can maybe just have a little more security. I know everybody, I know everybody, is not here for the big time money. Maybe you guys just want to have the ability to pay off one extra bill but right now you're just kind of struggling. You know this industry works.
You know what you've seen works. You know the plans are there in place and they're proven but you just don't quite know how to get to the next level. Well, the reason is what we've been talking about essentially on this call tonight is every time you take one step forward and you take two steps back, we're kind of fed up with that. We've got something in place that we really want to give you that can help you take two steps forward and if you happen to take one step back with it, you're still two steps ahead of the game. So again, my name is David Sharp.
It's been an honor and a privilege to be with you guys tonight signing off on behalf of David Wood as well. We will talk to you guys soon, my friends. Good night. God bless. I'm going to go ahead and open up the lines for everybody to kind of say good night.
Scream I love you. Scream your head off. Say whatever you want. We'll talk to you guys soon. Bye, David.
Bye. You're unmuted. Take care. Bye. Have a good night.
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