Sponsorships (TFM 14)
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Full episode transcript
Lightly edited from the original recording — fillers removed, nothing added. Income disclaimer.
sponsorship. There have been community members who have found somebody who's willing to sponsor them, actually sponsor them. It's almost like a donation or something. Usually, you have some sort of a skill or a gift or a story that makes it worth it to somebody to sponsor you. So let me give you a couple examples.
In a previous company, there was one of my friends named Randall. He was a professional swimmer. He actually made it all the way up to the Olympics. He ended up being an American swimmer in the Olympics is very hard during trials because he got people like Michael Phelps and the others that are just superhuman freaks. So he never quite made it all the way.
But when he joined our past company, he actually wrote in to a few different people. The founder of the company, a few people at the company wrote in to even some people that he knew. And he basically said, hey, look, if you're willing to sponsor me in this business, if you're willing to sponsor me in this business, I'm willing to sponsor you. I'm willing to wear your stuff while I go out swimming. I'm willing to wear your brand.
I'm willing to put your brand on my website. I'm willing to do this, this, and that. Okay, so I don't know what your gift is. I don't know what your skill is. But if you have something, I have a friend who's a motocross rider, right?
He goes and gets sponsors that sponsor him. I have friends that are golfers, okay? They go get sponsors that sponsor them in their golf tour. So to be a professional golfer, to scramble around on these mini tours and then be a professional golfer, not only do you have to be good, but it takes a lot of money. So what they'll usually do is they'll go find sponsors, and they'll say, hey, look, if you sponsor me as a golfer, I'll give you a percentage of my winnings, plus I'll put your logo and stuff on my clothing, on my website, on my emails, whatever.
So I'm just saying, think outside of the box. Maybe this one little nugget is for you. Maybe you have something that could qualify you to be a sponsor for something. Maybe you have a skill. Maybe you have a skill, a gift, or whatever it is.
Maybe you already have a business with a website. I'm looking for a sponsor. If you're willing to sponsor me $5,000 into my business, I'm willing to give you a two-year advertising spot on my website, along with this, this, this, and that, whatever it is, okay? Sponsoring, sponsoring. You could even go as far as saying that, you know, part of this purchase comes with the blog.
I'm willing to set the entire blog up for your business. Okay, here you go. You guys want a golden nugget? Let's say I go to a small business owner that's going to fund me using any one of these resources. I could say, here's part of the deal.
I'm going to use my blog to promote your business. I'm going to put your header up there, your ads on it, and I'm going to write two articles a day promoting your business for you as part of this deal. I will do that, two articles a day, every single day until, you know, until this loan is paid back or just as a service. Say, part of the deal is, you know, I don't pay you back, but I have to write 500 articles for you or 1,000 articles for you. So I'll write two articles a day for a year, you know, to promote your business.
That's part of the deal. That's part of the sponsorship. I'll put your banners on it. I'll put your ads on it. I'll set up an email campaign for you.
Get creative.
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