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Hale Yes!

Hale Yes! writes the kind of multi-part tutorial that assumes you are actually going to follow along: a three part series walking Market America distributors through building a customer newsletter, starting with a dedicated Gmail account, moving to a free GetResponse account, and ending with an actual send, complete with a specific warning to avoid Constant Contact because it will not work with Market America's system and tends to cancel accounts right when you get set up.

The niche selection posts carry the same practical bent, distinguishing a job from a business by whether the income scales past your own hours, and warning that targeting everyone in a niche website means appealing to no one in particular. A post on David Sharpe's copywriting secrets, drawn from an Empower Network training session, boils down to one clear instruction: entertain first, because readers who are not engaged will not stick around long enough to hear the pitch.

This reads like reference material more than a personal story, useful in the order it was written rather than as individual entries to sample at random.

Follow the newsletter series in sequence if you actually run a Market America business. The niche posts stand alone for anyone earlier in the process.

Choosing a Niche – Something Every Blogger Must Do

Mar 13, 2012 · Hale Yes!
Choosing a Niche I’ve been wrestling with choosing a niche for a while, so I thought I’d write on it. You may find something interesting and relevant to your own struggles. I’m…
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How To Evaluate Home Based Businesses

Feb 27, 2012 · Hale Yes!
How To Evaluate Home Based Businesses Evaluating home based businesses can be daunting and just a little scary. After all if you are going to throw part of your life at something…
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A Niche Website? Whazzat?

Jan 30, 2012 · Hale Yes!
A Niche Website? Whazzat? Creating a Niche Website is a special thing, but not many people know how or why. We’ll talk about some of the how-to’s and whys of building a…
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Creating a Customer Newsletter for Market America – Part 3

Jan 18, 2012 · Hale Yes!
Creating a Customer Newsletter for Market America Importing Contacts for your Customer Newsletter from your Market America Back Office.   Let’s Make Money Together!” Opportunity is Straight Ahead – Don’t Turn Now…
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Creating a Market America Customer Newsletter – Part 2

Jan 17, 2012 · Hale Yes!
Creating a Newsletter – Part 2 Market America Distributors need to have a customer newsletter they can send to their preferred customers. This series helps them in creating a customer newsletter using…
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Copy Writing Secrets – David Sharpe’s Techniques Revealed!

Jan 11, 2012 · Hale Yes!
Copy Writing Secrets – David Sharpe’s Techniques Revealed! David Sharpe – co-founder of the Empower Network shared “some” of his best Copy Writing Secrets and they are golden. Use these to improve…
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Create a Market America Customer Newsletter – Part 1

Jan 8, 2012 · Hale Yes!
Create a Market America Customer Newsletter Part 1 In this series of posts, we are going to walk through the steps to create an ongoing customer newsletter for your Market America Preferred…
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Market America And Attrraction Marketing (MAaAM)? Hale Yes MAaAM!

Jan 6, 2012 · Hale Yes!
Market America And Attraction Marketing (MAaAM)? Hale Yes MAaAM! Market America is a VERY dynamic company to work with. Their 76 consecutive quarters of growth shows a rock solid background. Their purchase…
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Market America Review – eRetailer Feature

Dec 28, 2011 · Hale Yes!
Market America Review – eRetailer Feature Market America, the most improved e-commerce website in 2010 (according to ForSee) was featured in an eRetailer Article today Let’s Make Money Together!” Opportunity is Straight…
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Blogging – On Page SEO Checklist

Dec 22, 2011 · Hale Yes!
Blogging – On Page SEO Checklist Let’s Make Money Together!” Opportunity is Straight Ahead – Don’t Turn Now Blogging – On Page SEO Checklist This is a quick summary of pieces of…
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