Creating your profitable blog
Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.
After spending a substantial amount of time pre-planning for your profitable blog. Now it is time to actually create a physical blog, that will be able to put some money into your pocket. Now there are quite a few ways that this profitable blog can actually make you money. You can create a blog that gets a lot of traffic and visitors, and then sell that blog. Or you can keep that blog and make money from advertisements, there are a variety of ways that bloggers can make money.
On the other hand no one will buy your blog unless it is actually profitable. So keep reading to learn the steps that it takes to actually create a blog that has some value. Typically the most valuable thing is traffic. The amount of traffic will reflect the amount of income that profitable blog earns. In turn, the more traffic your blog gets, the higher you can sell it for.
Creating your profitable blog: Step 1
Content is king. The first step to creating a profitable blog is to generate a lot of high quality content. This content can and will vary depending on your particular niche, however if the content is high quality people will find it. There are different forms of value that can be established for a profitable blog. You can concentrate on creating a tribe of followers and subscribers that return and buy affiliate products. Or you can focus on bringing in large amounts of traffic so that more people click on ads.
It is recommended that you try a variety of methods and see which one is best for you. Simply continue to change your approach until you find the outstanding fit for your particular niche and personality.
Creating your profitable blog: Step 2
Establish a concise call to action. A call to action is when you ask your audience to do something. Once again this varies depending on the your content and your intentions as a marketer.
For example if your desire is to receive as much traffic as possible from a specific group, then your call to action should reflect that. If your particular niche is centered around real-estate then there is a good chance that you will have a lot of realtors visiting your site. With your call to action you can ask your audience to share the post on Facebook, Twitter, LinkedIn, or other social networking sites. This will increase the number of people interested in real estate coming to your site.
Leveraging your call to action is a great benefit when building a profitable blog.
Creating a profitable blog: Step 3
Ensure that your blog has a design that is easy to navigate. The last thing you want is to have a call to action, and have your audience be unable to complete it because your site is too unorganized. You want to make it as easy as possible for your audience to share, comment, subscribe, and navigate through your blog.
If you have a particular blog subject that you have divided into a series, for example, following up on a popular court case within the news. You want to make it as easy as possible for your readers to get from one post about that case to the next. Some readers will want to just read the outcome of the case, while others will want to follow along from the beginning.
You want to make your site compatible with both of these groups, so that you can ensure that your profitable blog is something your visitors want to return to. Take a look at Amy Andrew’s blog, it is visually pleasing, and simple to navigate.
Creating a profitable blog: Step 4
Treat every reader as if they are your only reader. When it comes to blogging, people often connect with the person typing the blog, not the actual website. If someone comments on your blog, then edify them, let them know that they are important. Because, essentially, they are important.
Creating a profitable blog: Step 5
Install Google Analytics. If you are serious about creating a blog that you plan to sell, then you need statistics that will display how valuable your blog is. Google Analytics is an efficient, free, way to track various data for your particular site.
Creating a profitable blog: Step 6
Connect with other bloggers. One of the best ways to get free traffic and meet a lot of great people in the same industry as you is to connect with them. Find someone’s blog and leave a comment, or share their post on your Facebook wall. You’ll be surprised at what taking time from your blog to visit someone else’s can do.
Creating a profitable blog: Step 7
Leverage social media accounts. When connecting with others people in your industry and niche, it is always great to be accessible on a variety of different networking sites. Some involve Digg, Facebook, Twitter, Stumble, and many more. When attempting to sell a blog, a buyer loves to see that you have a following in various different areas over the internet. However it is important to be consistent and focused on your niche.
The friends you have on these networking sites should be relevant to your niche in some way. And lastly, try not to use these tools as advertising agencies for your blog, focus more on using them as a tool to acknowledge that you do have a following. Create a fan page on Facebook, and don’t use Facebook as much as you would your twitter account. Be reasonable, people want to know you are someone they can connect with.
Creating a profitable blog: Step 8
Follow the blogging leaders. When it comes to blogging it is a wonderful asset to know exactly “what’s new” in the industry. And there is no better way than to follow the leaders that are doing extremely well in the industry. Blogs such as Pro Blogger and Copy Blogger are great reference tools.
Creating this profitable blog is not something that happens overnight. It is a long process, but it is important to ensure that you invest the time in order to really succeed with your blog. In this particular industry 7 or 8 months is considered quick when creating a profitable blog, so it is vital that you know exactly what you are investing yourself into. If you plan on selling your blog, offering one that is incomplete can cost you a perfectly good buyer, however offering a prosperous blog can be worth all the time spent, if not worth more. Share this post on twitter, and read the next post “How to sell your Profitable Blog” for more information.