Ray Higdon’s Pro Marketing Summit Day 1

Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.

Ray Higdon’s Pro Marketing Summit Day 1

Ray Higdon is hosting his Pro Marketing Summit here in Orlando, FL for up and coming online marketers.  The line up of speakers reads like a who’s who of shining Internet superstars.  Day 1 of the event featured Ray Higdon himself along with Eric Worre, Diane Hochman and Mark Hoverson.  Was it worth attending and should you consider attending in the future?  Leave a comment below and share your thoughts!

Ray Higdon’s Pro Marketing Summit Day 1

The event started on Saturday morning at 9am at the DoubleTree Seaworld Resort by Hilton.  They just finished some major renovating and for the most part, this is a great location.  I haven’t adjusted to the crazy Orlando humidity, so everything seems hot and sweaty to me, so I’m hoping a location with an ocean breeze is in the works for the future, you here that Ray? 

The conference room was actually nice and comfortable, with all chairs lined up for us to grab our seats.  I’m a bigger fan of actually having tables so I can more easily takes notes, have my laptop or iPad, water and so on.  But other than that, the content is what really brought me here, so let’s get into Ray Higdon’s Pro Marketing Summit and the speakers for today.

Ray Higdon’s Pro Marketing Summit Day 1

First up was a guest speaker by the name of Lena Djorna.  She spoke for about 15 minutes or so.  The most powerful nugget I received from her was to do 3 things per day that require to take risks.  Do them first thing in the morning, for 365 straight days and yu will become a truly different individual.  I felt this was so powerful, that I immediately took action on this (see what I did at the bottom of this post)

Next was Ray Higdon, creator of Pro Blog Academy and the host of the Pro Marketing Summit.  Ray is always fantastic on stage.  The takeaway I got from this his introduction to the event was to be consistent and to have congruency.  Blog daily is an example of being consistent, but never promote Halloween costumes one day and them make money opportunities the next post.  That would lack congruency.  It’s a simple principle embraced here at Empower Network, Blog Daily, Share It, Get Paid.

What I also really liked about Ray’s opening presentation was that he asked what the audience wanted to get out of the event.  It shows that he is genuinely interested in what the audience would find valuable to them.  You rock Ray!

Ray Higdon’s Pro Marketing Summit Day 1

Our next presenter really brought his “A-Game”, as you would always expect out of the always exceptional, Eric Worre.  Network marketing legend and founder of networkmarketingpro.com, Eric gave the audience 3 choices in what they want to learn from him.  The choices were: 1) Go Pro – Recruiting On Demand, 2) Case Study – How he built networkmarketingpro.com into 8,000,000+ video views and over 50,000+ Facebook fans (this was my choice) and 3) The 90 Day Game Plan – How To Become a Millionaire By Putting 1,000 People In A Room (that’s my extra description)

The audience overwhelming chose option 3 and I can definitely see why, but I have to be honest, for an event that has a lot of focus on Internet marketing and blogging, I was kind of surprised this didn’t get more support.  I mean, 8,000,000+ video views, 50K+ Facebook Fans is hands down one of the most powerful case studies you could ever learn from.  But I digress…..

However, Eric delivered in spades when it came to the 90 Day Game Plan.  Through shear work ethic and an all out push, the idea is to put 1,000 people in a room 90 days out.  Eric’s approach to recruiting was near revolutionary:  Don’t pitch the business or your products, pitch your vision for the event 90 days out and what it will mean to them if they get involved RIGHT NOW.  Eric says you should position yourself to prospects in the spirit of “This is what we are doing, this is where we are headed, are you in or are you out?”  Powerful.  Eric went into a lot of detail about how to set the entire thing up, including important steps like mini-events leading up to your big event and “Blitz Days” where the team gets together once a week and just calls everyone on the planet in an all out push.  Talk about a flurry of activity.

But I must warn you, as Eric warned the audience, this isn’t for wimps.  You are looking at 16 hours a day, 6 days a week, for 90 days if you are full-time, 8 hours a day if you are part-time.  Is it worth, the sacrifice?  Eric shared how it made him millions, so the answer to that is a resounding YES!

After lunch, Diane Hochman gave a great presentation.  She lovingly calls herself the “digital dingbat” let is killing it using social media engagement.  My top takeaways from here were to be like a cruise director, just point people where they need to go like Julie, the cruise director from the TV show The Love Boat.  Everyone loved Julie.

Diane also said she focuses on being a promoter.  Make yourself attractive to others, share with people what you are doing and the fun you are having doing it.  People will be drawn to you.  Cool stuff.

And finally……the man….the myth….the legend…Futuristic Marketing co-creator, Mark Hoverson.  Mark is one of the world’s foremost experts in direct response marketing and is masterful at selling on webinars, to the tune of millions of dollars.

What I really love about Mark’s style is how great is at advanced story telling and high level NLP techniques like pattern interrupt in order to keep the audience deeply engaged. You see, Mark rightfully believes that his providing exceptional value for others and he is morally obligated to deliver at the highest possible level. Every upgrade, every bonus, every intensifier, all of it, in line with his belief system that he can upgrade your internal software and uplift you to a higher place in life. Markdoes a better of articulating it, but that’s the spirit.

That’s it for part one, so stayed tuned for tomorrow’s update when rockstars Michelle Pescosolido, Tim Erway, Ray Higdon and more finish out the event.  I’m pumped for it!

To your abundance,
Morgan Fleur De Lys

PS.  If you found value in this and are ready to jump in and start blogging right away, the easy way so you can start generating cash online, then click on this link and let’s rock and roll.