Marketing Strategies for Promoting Your Empower Network Business

Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.

 Marketing Strategies For Your EN Business

This post is intended for members of Empower Network who are new and are looking for the best ways to advertise their business and make money online with Empower Network.

Clearly there are hundreds of creative ways to drive traffic and convert sales, so I am going to just focus on just a few ideas that I learned from another awesome leader of the Empower Network, Chris Record. Hopefully you will get some value out of it.

If you haven’t joined Empower Network yet, you should start off by watching the overview video.

If you have already seen the overview video, you should skip  straight to the join now

I got most of my leads from marketing my business online, so I have a lot to offer our existing team with training webinars and how-to videos.

MARKETING STRATEGIES –  VIRAL VIDEO BLOGGING

One basic marketing strategy that I have used on many blogs is to come up with relevant content for posts, and draft them up extremely fast.

I average about 5-10 minutes per post with this marketing strategy, and it doesn’t require as much focus on each post, so I love this strategy because I can put on a movie, fire up my laptop, and write 20-30 blogs posts during the movie, while still paying attention to the movie!

In a nutshell, you find videos on youtube that are relevant to the topic of your blog, then embed them into your blog post, and add a unique title, unique description, and a featured image for the post.

You then publish the post, and share it on Facebook or Twitter.

MARKETING STRATEGIES – SOCIAL MEDIA MARKETING

Most people simply go on Facebook and post about Empower Network, or tweet about it on Twitter. Let’s take it a step further.

The key to networking on sites like Facebook is to have private conversations in chat, or private email messages back and forth with the right quality prospects.

There are many ways to do this, including posting engaging content on your FB wall, and then when people like it or comment on it, you can follow up with them on a private message continuing the conversation.

Let it go back and forth a couple of times and then introduce them to Empower Network.

The key is finding out the “reason” why Empower Network would be a good fit for them.

Without that reason you are just guessing and that’s similar to shooting in the dark.

You can also engage with others on their walls when they post content that might be relevant to Empower Network.

For example, if someone shares a blog post that they like, you can engage with them and check out their blog and leave them a message about it.

The key is to get the conversation going. Once it’s going, you are able to steer it in any direction that you choose.

It will take skills but with enough practice you will find that nearly every conversation will end up turning into someone joining your email list, watching the EN video, and showing interest in what you do.

It would only take a couple of minutes extra, but now they would be intercepting that viral traffic back to their own blog, which could be monetized and could build their email list.

And that over time that could potentially result in some very decent income.

Less than an hour later they were enrolled with the Empower Network.

MARKETING STRATEGIES – BUY SOLO ADS

One of the most popular marketing strategies discussed to promote Empower Network is Solo Ads.

If you just search for the term “Solo Ads” you will get hundreds of search results of sites and networks that will allow you to pay them to have your opportunity emailed out to thousands of people.

This can be hit and miss, but with the right training this can be very lucrative.

The key here is understanding and monitoring your conversion rates.

You want to get to the point where you know how many people out of 1000 will enter their email address so you can find out:

• How many will watch the video
• How many will buy the product
• What the Life Time Value (LTV) of each customer is.

This will help you identify how much it might be worth to spend in advertising to buy traffic to your sales funnel.

I could go into this in much greater detail, but the training modules for Empower Network members cover this very well.

If you feel comfortable in front of a video camera, this strategy can be a potential gold mine for you.

Set up a YouTube channel, and choose a topic that you feel you are an expert in, or at least very confident in. And then start making videos that are tips or tutorials on the subject.

In fact, you don’t even have to be featured on the video.  You can simply to screencasts and webinars where you record a tutorial on something that you know very well.

For instance, let’s say that you wanted to create a YouTube channel about Technology Reviews.  You could do in person video reviews of all the technology that you own, and people would love it.

But you could also do screencasts where you walk people through various technology websites and some cool features, and people would love that as well.

Focus on SEO when you write a title and description for these videos, and then most importantly focus on promotion.  First start by promoting them to your Facebook Audience, and then to your other social networks.

If you don’t have a big following, then you can use sites like Fiverr to buy a little social media boost, or you can use sites like Empire Avenue to create missions for people to like, share and comment on your video.  You just need to get the ball rolling.

Then, over time these videos will begin to show up for searches within YouTube, which happens to be the second largest search engine in the world.

And people will start to find your videos, watch them, and click the link in the description for more information.

There is so much more that I could teach about YouTube videos going viral, and how to convert viewers into sales, but for now you should just decide if this style is for you, and go out and get some experience and see if you like it.

Then when you know you like it you should really focus on conversions and get more solid tips.

MARKETING STRATEGIES – CONCLUSION

The key is just to get out there are start experimenting with ideas. I could sit here and share ideas all day long and get this list well up over 100 ideas, but I would rather save those ideas for people who have joined my team, and give them in-depth training webinars to show them how to build their business online and make massive profits.

If you are interested in joining our premier Empower Network team to get rock solid training, simply click the link below:

JOIN TODAY!