Effective Article Marketing Strategy-Outlined

Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.

My hope is that you are here and you do want to know how to effectively write articles so you can generate more laser targeted leads for your business. Who knows you may already know how to write good content, but do you know how to effectively get your content seen by the masses. My goal is to introduce to you an effective article marketing strategy.

Let us Begin out Journey

One thing I have learned is before doing anything you need to have your target in mind that you want to sell whether it be a service or product you need to get that in done very first. Keeping in mind that you want to target people who need help building their business more effectively will help you. You do not have to be a master or a know it all, but you do have to have some idea of how things work.

After you have identified what your target market to see where the need is for what you are offering. You need to utilize Google to search out what your target market is typing in to search for your particular product or service let’s just say it’s article marketing.

Know this, most people in the Network Marketing Industry are more than likely searching for either training tools or systems that will help them with their article marketing strategy. Amazingly enough there are plenty of people looking for answers to why they are struggling. Believe me I know this I was one until I found my answers.

As I mentioned earlier you will need to use the Google search engine to see what your market is searching for by using a keyword research tool this is the way it is done by most if not every top leaders in this niche. Working with a tool like the Google Adwords tool you will be able to find out exactly what keyword your target market is searching for online.

You will even be able to see the competition you will have competing for that keyword. Your article marketing strategy needs you to get this down otherwise like my Mentor tells me “You will be wasting your time and effort” no sense writing anything if you don’t do these steps. A keyword tool for me is the most important piece of the puzzle without it there is no article marketing strategy to work with not knowing what you are going after is doing a grave injustice to your business.

Now if you have done the basics, your next step is starting to create your article. Remember the search engines do not rank websites they rank webpages.  This is very important to remember, so once you are done with your keyword research for your article marketing strategy you can now create your masterpiece you want ranking on the search engines.

Now that the easy part is done, What Next?

Once you have created you content your next step is to optimize your article known as on-page optimization. Once I learned this strategy it made so much more sense as to why I wasn’t getting any of the traffic I needed and was looking for. Optimizing means you need to make sure you have your keywords within your title and article body at least every 100 words within the body of the article, also make sure your keyword is in the last paragraph putting a keyword in bolded, italizing and underlined  also helps your optimizing.

So now you have your article created with your keywords in place and sprinkled within your article body your next step will be using tools to build backlinks to your content. This is where all the real work begins. Again in order to rank on Google you have to create backlinks to your content.

You can have to best article in the world, but if you don’t get ranked on the search engines all your work will be done for nothing. You are competing with others to create to most backlinks to get your content ranking and depending on the keyword you are going after competition could be fierce.

If you have an authority site like Empower Network or other article submission sites maybe your blog if you have one it will help to get your content moving if it has authority and maturity.

It wasn’t until I met a Leader from listening to the Empower Network inner circle training talk about these strategies and tools and of course I later joined his team I am in now, but I knew nothing about how building backlinks to my content was so important. He was the best discovery at least for me in working my article marketing strategy to the fullest of my potential. I now know that if I don’t get my articles to rank on the search engines I will not be in business especially if I want to do article marketing as my niche and I do.

One thing I have learned within this article marketing strategy is that even though we are pretty much in a somewhat of a competing phase here. Most people forget one of the most important factors besides getting backlinks and putting keywords throughout their article. It is the pinging your links to your article one key step that can mean a wasted effort with all the hard work counting for nothing.

Effective article marketing strategy tools are a dime a dozen you can find them all over the internet. The very important thing is having a system or process that actually shows you how to use these tools to their fullest. Learning how to spin your article so you can distribute it to places like Article Marketing Robot and Unique Article Marketing Wizard to create backlinks as well as pinging your links is something I have learned through the team and leader I am involved with now. Without them I would still be spinning my wheels and who knows maybe even quitting altogether. Quitting on my dreams and the dreams of my family’s

My hope is that  I have shed some insight to what it takes to get your content ranking and the tools you will need to get more laser target leads to your business. I absolutely love this strategy I hope you do too. Learning is something we do every day in this Industry it is what keeps us on our toes and keeps us in business. May your article marketing strategy be the best thing for your business.

Be Blessed, Your success means more to us then you can imagine, we are in this fight together no secrets here just pure love and learning…