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Niamh

Nobody warns you that you can be reading about buying decisions at eleven at night and be back on potty training by seven the next morning. Niamh writes both, on the same blog, without treating either as the embarrassing half.

The parenting posts are properly useful. Whether training pants with wetness indicators actually do anything. How to get through Disneyland without a tantrum and without the guilt afterwards. What drowning really looks like, which is nothing like the thrashing you are watching for.

The marketing writing comes from the same instinct, which is suspicion of anything too polished. She argues at length that amateur blogs sell better than sales pages, that sites showing off the good life quietly wrecked internet marketing, and that people decide to join a person rather than an opportunity.

Books thread through everything. She keeps a fifty book challenge with the finished list up to date, names four obscure titles that changed how she sees the world, and gives The Alchemist a more honest reading than it usually gets.

Start with the decision factor posts if you are selling anything at all, and with the parenting ones if you are trying to do this around small children.

Winning the Story Wars: How to Quit Being Slimy and Become a Proud Marketer!

Jan 26, 2015 · Niamh
Marketers wield enormous power! In our world marketers don’t just help us decide what we want to buy and own, they help us decide who to be. Last year I went through…
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Willpower: Rediscovering the Greatest Human Strength (Book Review)

Jan 26, 2015 · Niamh
I’m BIG on automation and brain re-wiring. I’ve always said that Willpower is basically a useless muscle to rely on to make big life and habit changes.  Your willpower tires out quickly…
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The 3 Decision Factors: Why People Join Your Network Marketing Business

Jan 8, 2015 · Niamh
It’s a code everyone has been trying to crack since direct selling began. What makes people decide to buy? What makes them decide to join you as an affiliate? And how can…
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How to Apply the 3 Decision Factors to Your Network Marketing Plan

Jan 8, 2015 · Niamh
Now that you know the 3 Decision Factors that make people either join or not join your business we will look at how you can apply the knowledge in your business marketing…
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3 Brain Tricks to Unleash Creativity in Your Blog Content

Jan 8, 2015 · Niamh
I used to tell myself I wasn’t creative. I had no interesting thoughts. I had nothing new to say. The truth is… I was out of the HABIT of creativity. But as…
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Autopilot: The Art and Science of Doing Nothing REVIEW

Jan 6, 2015 · Niamh
Description: Andrew Smart wants you to sit and do nothing much more often – and he has the science to explain why. At every turn we’re pushed to do more, faster and…
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Why You Will NEVER Achieve Your Dreams (and That’s a GOOD Thing!)

Jan 6, 2015 · Niamh
Everyone invents dreams in their head… The ideas of how life could be better, and how when we get there then we will be fulfilled and on purpose. Building dreams in our…
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50/50 Challenge Tracker: Full List of Finished Books

Jan 4, 2015 · Niamh
This year I am taking on the 50/50 challenge! I will be reading 50 Fiction books and 50 Non-fiction books in 2015. Check back to this post to see an overview of…
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4 Weird Obscure Books That Totally Changed How I See The World

Jan 2, 2015 · Niamh
Since starting the 50/50 reading challenge (yesterday, ha!) I’ve been thinking about some of the books that have had an incredible impact on my life. And while I’ve read a bunch of…
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Are You Up for the 50-50 Challenge??

Jan 1, 2015 · Niamh
Who’s Up for a Challenge????? At this point I think most people have come to the realization that New Year’s resolutions are kinda lame. They don’t really have the power of conviction…
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