Being an Affiliate Offer Connoisseur
Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.
Offers will make or break you as an affiliate. It is of imperative importance that you learn to discern accurately what will be a great offer and what won’t be.
Like with the evolution of life, this ultimately take times and practice. But like how a food connoisseur taste tests the food, so you must also ‘taste test’ your offers. Rather then being a picky eater, who will only try certain offers because there is no other reason other than the fact that those offers are the only ones you’ve tied before –be a connoisseur.
How does this work as an affiliate?
This means you need to run multiple campaigns, with a variety of different offers, and see who is biting out there. I’ve been so surprised with offers that have brought me in thousands of dollars (thinking they could be rubbish) and others where I thought they would work but have ended up losing significantly. The trick is to understand who the greatest enemy is to you finding and ‘blowing up’ the next great offer.
That enemy is of course, nobody other than yourself.
Yes you.
I’m talking to you. Everything that we assess in our lives we carry a significant level of undetectable bias and emotion. Sales experts have shown that our decisions in whatever you purchase and buy are emotional ones. So as you assess a variety of offers, there are plenty that will go by the way side that could have been your record producing offers… You were too blinded by your own emotions to see it.
As stock experts have shown, you need to manage your emotion. The only way to do this is with a system, whereby, hell or high water, you stick to that system at any cost.
What does this affiliate system look like?
Set a daily goal of how many offers you want to launch. Select a certain amount of categories, then for each offer you need to have a certain amount of adds to test run your marketing. Once these numbers are set you need to stick to your guns. When your emotions are telling you to “stop, this isn’t going to work”, you need to stick to your system. Don’t trust your emotions, let the performance of each offer tell you where you should be investing more time and energy.
Let the numbers do the talking. Use every sort of metric you can find to accurately measure how each offer is going. Then, with your prearranged agreement of how long you’ll run with something for, cut off the under performing offers until you are left with the best set of performing offers.
Be ruthless. Unemotional. Detached.
Stick to your system.
You’ll find the more you stick to your system and not how you’re feeling, the closer you’ll be to uncovering your next best offer. Let your system surprise you and point out how extremely biased a human being can be. Once you have a great system, protect it like nothing else. Its worth something, because it cost you something. It’s a truly special thing. Now, just obey that beast that you’ve created and never trust yourself again.
This is the key to ultimately finding affiliate success.