Are You Missing Out on Free & Easy Marketing?

Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.

Did you know there’s something you do every single day that you
could be using as an opportunity to market your business?

What is it?

Sending email. How many email messages do you send in a day?
I recently went back and counted the messages in my Sent folder.
I use several email accounts, but in just one of them I found an
average of 10-12 messages a day. That’s 70-84 message per week!

Two Chances for Free Promotion

Did you realize every time you send out an email, you have two
opportunities to market your business?

#1 With Your Email Address

You Can Build Your Brand and Business

What, everyone you send email to already knows your business
name? That’s okay. It’s good reinforcement. And it doesn’t cost a
dime, so why not do it? Plus, it presents a much more professional
image. It says you are a real business. Even if you are sending
out your emails while wearing your pajamas in your home office.

Use Your Web Site Domain Email Addresses

Ideally your web site domain should be the same as your business
name. And you web hosting should come with at least a handful of
free email addresses. It’s fairly easy to set up, but if you’re not sure,
check with your host. Odds are they’ve addressed it in their FAQs
or online help.

#2 Use An Email Signature

The second way you can market for free is with your email signature.

Even if you don’t have a web site, or if your web site address is not
the same or similar to your business name, you can easily take
advantage of this.

Set It Up Once … Use It Everyday

By signing off all your emails with an email signature, you are
constantly promoting your business. Plus your contact information
is right there if someone wants to get in touch with you. They don’t
have to take the time to look up your phone number or web site
address.

A good email signature also clearly communicates to people what
your business is all about or what you do.

Who Knows Where Your Email May End Up?

You never know where one of your emails is going to end up. It
may be forwarded to someone who could just become your next
subscriber or client.

Build Web Site Traffic With Special Promos

You can also use your signature to build traffic for your web site
by inviting people to visit your site to get a special report or to
subscribe to your e-newsletter.

You can even use it to announce new products or promotions.
In fact, I just changed mine today to promote my new
Extreme Marketing Makeover program.