Detox takes up more of this blog than anything else, and Shawnita Lambert works through it thoroughly. There are posts on what the body already does without help, on whether the diets people buy add anything, on the liver specifically, and on the simple version for somebody who does not want to buy a programme at all.
The marketing writing is at its best on referrals. She points out that most people never ask because being told no wears them down, and suggests starting with your happiest customer rather than working down a list.
One post stands out for being honest in a way the genre rarely is, about keeping a business going through the winter when the light goes and the motivation goes with it.
The rest is a magazine: verdicts and celebrity news, seasonal cooking, the origins of trick or treating, a short daily scripture.
Eighty posts. Take the detox run if that interests you, and the referrals piece if asking is the part you avoid.