Facebook for business
Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.
Facebook for business
Facebook for business promotion is a great idea!! It is a great way to drive traffic if used properly. If you think about it, facebook has one billion members, and the average user spends over 90 minutes per day on it. It has the largest and most comprehensive database, and it is the biggest website in the world!
You need to make a fanpage for your business! It will help brand you! A nice banner and a great title is important. The title does not necessarily have to be the name of your business. The title should be what you are about. It could about your philosophy or why you chosen to go into business, example Freedom Fighter.
The next thing you need to do is to establish trust amongst your visitors. My suggestion is that you be yourself. Images are very important! You know that saying that a picture is a thousand words! You can put up family photos, funny images, or funny videos! Maybe a goal in your life is to bring happiness and laughter to others. So your page needs to reflect that part of you.
Write some kind of content daily. It could be a caption under an image, or a short story of something that happened, or you can direct them to another page or blog that will deliver value! Know your audience and what problems they need to be solved! If you are in the weight loss business, you may want to give them tips for the holidays! If you are in the exercise business, you may want to direct them to a page that will help them tighten up their abs!
Just be yourself, and write some content or provide an image that can make the people get value or make them smile! You can advertise on your page, and you can redirect them to a sales funnel or to a blog that will give them value!!! My suggestion is to give as much value as possible!
Facebook is an arena that allows you to build trust amongst others. Once people trust you, they will buy from you!! Do not spam and push your products in their face. Your goal should be, “How can I provide value?” Give good information and solve their problems, that is providing good value.
Consider using facebook for business by setting up your fan page and do all the things that I have mentioned. You will find that you will have a nice following and people will purchase from a person they trust!