SEO Tactics: Indirect Marketing
Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.
Every savvy website owner knows a thing or two about Search Engine Optimisation, SEO. This is because of the many benefits that could accrue to the owners if or when their sites get to the top pages of the search engines. Below are some organic SEO tactics that would come employ in getting your website noticed without you getting in trouble – best of all, these are long term strategy will that add value to your readers.
To simplify things, I would divide SEO tactics into two sub-divisions. That is Direct and Indirect Marketing.
SEO Tactics: Indirect Marketing
Social bookmarking is the first and foremost tactic that could be employed. It will get your website indexed quickly so as to generate immediate traffic and get your website high up on a search engine results.
Directory Submissions will get you a permanent listing in the online Directories. See below for more explanation.
Article submission is probably now the easiest SEO tactics used by website owners. This being because it creates direct links to your web site which will immediately begin to have an effect on your page rank.
Press Release enables you to instantly publish your business news online.
Blog Commenting: Blog Commenting is a great way to build up backlinks. Some blogs have do-follow enabled comments, which means that if you comment with a link to your site, search engine spiders will follow through to your site, giving your site a link back.
One-way linking will create brand awareness for your business name as you receive more backlinks. The more links you receive from other sites, the higher your rankings.
Forum Commenting creates a discussion environment thereby allowing you to increase traffic through repeat visitors. It allows you to create robust online communities even with low traffic volumes.
Video Submission: Submitting the videos to the video distribution sites will enable your videos to show up in the top of the search engine results. More audience to your videos in turn will become targeted traffic to your website.
SEO Tactics: Direct Marketing
Facebook as a social media channel that will get your links attention and massive amounts of traffic. If you are selling products/services then it is the most potent method that will make your site profitable over time.
Craiglist is a great place to reach multitudes of people. All commercial advertisements for products or services are posted for free. When advertising on Craigslist, traffic to your website will greatly increase and you can reach your targeted audience. You will gain exposure in s specified geographical area.
For example: If you have a number of internal pages, bookmark each and every internal page but for directory submission submit just the home page. Submitting the internal pages is a continuous process until we figure out the next marketing strategy.
Now I must say that though the above SEO tactics can be successfully applied by any website owner, it should be noted that if you intend to use your site as an income earner, it is highly recommended that you have a dedicated person on your payroll to handle that aspect of the business. This is due to the considerable amount of time and skill required to pull off most of the SEO tactics listed above.
Alternatively, you could learn it yourself by joining my team at the Empower Network, where you not only be taught SEO tactics, but would learn several other ways of making money online. Below are some of the bonuses you would get.
Other Posts:
- Surround Yourself with Positive People
- Video Marketing: Is it right for you?