7 Backlink Building Methods You Should Be Using

Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.

Links to your website (i.e. backlinks) are a critical factor in how your website ranks on the search engines and how much organic traffic you’re able to generate. In a nutshell, Google (and other search engines) see links similar to a vote for your website. They also view the anchor text used to hyperlink to your websites to be a relevant factor in determining what your webpage is about. Given the importance of backlink building, there are several different methods you can use to obtain links back to your webpages that will help find success. Here’s a list of 7 backlink building methods I recommend:

1 – Internal Linking – I’m always surprised at how many people don’t do this. Internal linking is simply linking to your own webpages from within your website. While these links are not counted as highly as external links from other websites, they do count and they also help the search engines crawl your site more effectively. Before you publish your next blog post, see if you can reference a previous post or webpage on your site as a way for the reader to get more information on the topic. Be sure to use that blog posts target keyword as your anchor text. (Yep, I just did some internal linking right there with that “target keyword” link – see how easy that was )

2 – .edu Links – Not all links are equal in the eyes of the search engines. One link type that is counted more highly than other links are .edu links, which belong to websites that are connected to educational institutions. It can be a challenge to get links from .edu website, but my friend Kenny Fabre created a free .edu backlinks resource that I recommend you check out. I’ve already built a few links using the sites he recommends and definitely plan on building more (thanks Kenny!).

3 – Article Syndication – In case you missed it, the Google Panda update early last year changed the effectiveness of mass article distribution. So I changed my article marketing strategy, but I definitely didn’t give up on syndicating my content. One method that I have found to be very effective is the use of a new plugin called Auto Traffic Buddy. It automatically publishes an excerpt of your blog posts on their blog network with a direct link back to your original post. I plan on writing a post that shares more details about Auto Traffic Buddy and the results I’m getting soon, so keep a lookout for that.

4 – RSS Feed Submission – If you’ve never heard of RSS, it stands for Real Simple Syndication and it’s just another way for people to view and share your blog content. Blogs come with RSS feeds already built in and submitting your RSS feed to RSS directories is a great way to get links back to your site. I manually submitted my main RSS feed to several RSS directories when I first launched this site, but now I’m leveraging an even more powerful RSS strategy…

Get the remaining 3 Backlink Building Methods here…
This is an excerpt from the original post on Mikaylasway.com

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