Getting more web traffic…..part VII.
Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.
I hope you are slowly getting ideas how to get more web traffic.
This series of articles on getting more web traffic should help you with that.
Here are the next tips:
Carefully track all of your traffic. To get a complete picture of your website traffic it’s a good idea to use both unique tracking URLs and a website statistics package. Unique tracking URLs will give you exact clickthroughs for every URL you publish. For example if you write an article and include your URL in the resource box you can create a unique tracking URL and know exactly how many people clicked through to your site. Use a different tracking code for every marketing initiative. For the big picture you’ll need a website statistics package. This will tell you more general information about the number of visitors, how long they stayed on the site, what pages they viewed and the page they exited the site from. You can uses the Googles analytics.
Buy expired domains that already have traffic going to them. It happens more than you might think that someone creates a website and drives traffic to it through search engines and link exchanges only to let it expire. Usually it’s because they never found a way to make money from that traffic. Well their loss can be your gain! If you purchase one of these domains and point it to your site you will get that lost traffic. Some of these domains are even listed in Yahoo so it’s a great way to get a free Yahoo listing. Search in Google or Yahoo for expired domain services to learn more.
Remind visitors to bookmark your site. Increase the chances that visitors will return by reminding them to bookmark your site. If you give them a good reason to visit again, such as: to read new articles, participate in the forum, read your blog or even play your new games, they will want to create a bookmark so they don’t forget to come back. Increase the chances of a repeat visit even more by making a custom favicon. This is the graphic that is displayed beside the name of the site in the bookmarks menu. If you choose something that grabs their attention they’ll see it every time they browse through their bookmarks list. You can create a favicon using any image.
Hold free seminars. Not everyone is comfortable with speaking in front of large groups of people, but if you are it can be an excellent way to get the word out about your site. Get started by offering to do a talk at local meetings for organizations such as the Chamber of Commerce or industry Associations. Or rent a hotel boardroom and advertise your free seminar locally to fill the seats. At the end of your talk offer to send a free report to anyone who gives you their business card. Not only can you add all of these people to your list but they’ll also be likely to mention the seminar (and in turn your site) to their friends, colleagues and customers.
Get better quality visitors by including negative qualifiers in your ads. There are a lot of people who are freebie seekers and will never be paying customers. Avoid wasting money on these people by including what are known as negative qualifiers in your PPC ads. The most common one is including the price of the product or service you’re selling (or a range of prices if you offer multiple products or services). This limits the people who click to only those who are willing to pay.
More web traffic tips right here.
Cheers,
Maroschief.
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