Every social network gets put to the same question here. Can it be used to sell something, and if so, how do the people doing it avoid being reported as spam? Frankie Bastek works through Facebook, Twitter and YouTube one at a time and keeps arriving at the same answer, which is that the ones who last do not treat other people's feeds as a dumping ground.
The Twitter post illustrates it most clearly. A profile becomes a place to build something rather than a place to fire links from, and the gap between somebody who thrives there and somebody who gets flagged comes down mostly to restraint.
There is a short piece on what to avoid when you decide to work from home, written for a reader who has been laid off or expects to be, and it stays more sober than the titles around it suggest.
He also warns that the web is stuffed with guides promising instant results, which is worth noticing given the company that warning keeps.
Take the three things to avoid post before any of the platform ones.