He hates writing articles and put that in a headline, which is a strange admission from somebody who published dozens of them. Leonidas is like that throughout: enthusiastic, contradictory, and unbothered about being caught either way.
The most useful run argues for paying for visitors, across several posts, at a time when everybody around him was insisting free methods were the only honest route. He explains what a budget buys you and why speed sometimes matters more than purity, and he does not pretend the money is nothing.
Elsewhere he covers writing a subject line people open, building and using an email list, outsourcing the writing he dislikes, and getting a post done inside a quarter of an hour.
Then the blog wanders happily. A new aeroplane and why the cabin pressure matters. Buying wine online. Chinese manufacturing. A business book review.
Eighty seven posts. Take the paid traffic run and the subject line posts, and enjoy the tangents.