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Jennifer Lee

Getting traffic from online radio interviews and podcasts is a route almost nobody writes about, and Jennifer Lee gives it a whole post. It assumes you are willing to talk to somebody rather than only to publish, which is why most people skip it.

Her series drawing business lessons from baseball runs across several numbered parts and works better than it sounds, because the sport supplies concrete situations rather than abstractions.

Outsourcing gets two posts, and the second is the useful one, on how to make a single contractor produce like several rather than simply hiring more of them.

The blogging advice keeps returning to two things: keep the subject narrow, and keep showing up. She points out that hundreds of blogs failed for every one that worked, and that the failures were usually serious people who underestimated the work.

Read the radio post if you have run out of traffic ideas, and the consistency one if you have run out of enthusiasm.

Outsourcing Benefit #1: Your Biggest Advantage

Sep 2, 2013 · Jennifer Lee
One of the biggest worries that keeps small business owners from outsourcing is ‘being responsible’ for providing that person with an income when the truth is, your outsourced contractor is not your…
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How to Have a Focused Business Blog

Aug 31, 2013 · Jennifer Lee
Your business blog is probably the single most important tool you can use to gain added traffic to your business and/or your business website. Whether your business blog is part of your…
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Consistency is the Key to Blogging

Aug 30, 2013 · Jennifer Lee
When creating your business blog, consistency is the key to keeping readers coming back time and again. Your readers will come to know you by your brand, your writing style and even…
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The Viral Nature Of Facebook And Measuring Your Success

Aug 28, 2013 · Jennifer Lee
The fact that Facebook is so focused on their community makes it a very powerful marketing tool, if you use the site correctly. The idea is that you want to help encourage…
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Do You Have A Mailing List For Your Blog?

Aug 27, 2013 · Jennifer Lee
The best kept secret to a successful blog is the mailing list. This is a list of people who have subscribed or registered to receive emails from you in the form of…
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How to Get Traffic from Online Radio Interviews, Online Podcasts and Live Radio!

Aug 14, 2013 · Jennifer Lee
Want to get a ton of traffic – While becoming an established expert in your field? Getting on interviews in offline and online radio and podcasts is an incredibly powerful way to…
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Business Tools On Facebook

Aug 1, 2013 · Jennifer Lee
Facebook offers tools that you can use to help build your business. These include: Social Ads Pages Beacon Insights Platform Polls Each of these are designed to help you build your brand…
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What Many Businesses Miss: A Multi-Billion Dollar Market

Jul 29, 2013 · Jennifer Lee
The goal of any business is to make money. And, we’re not just talking about the short term but long term goals of increased revenue. To that end, many businesses are missing…
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Tips for Starting your Home-Based Service Business

Jul 28, 2013 · Jennifer Lee
The current trend is towards more home-based businesses. They require lower overhead and startup money making them easier for entrepreneurs with limited funds. If you are thinking about starting a home-based service…
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5 Keys to Creating Websites that Sell

Jul 27, 2013 · Jennifer Lee
Your business website is essentially your storefront, business card and most significant marketing piece all rolled into one.  How it affects your visitors and customers is then essential to your success.  Provide…
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