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hochman

Breakthrough seasons still surprise marketers who thought another year of hard push was the only option. hochman writes for network marketers and attraction students who want persuasion over promotion, honest laziness admitted out loud, and culture stories that still sharpen judgment.

Frustration spikes when begging for joins replaces invitations, personal development tips pile into noise, and the news cycle steals the morning. Lighter energy returns when offers get designed for pull, habits get rebuilt with play, and masters get observed instead of copied blindly. Outer posts move from Summer School intensives and Diane Hochman lessons to Stapleton tributes, KISS vinyl nights, Boston liberty notes, and offers people actually fund. Quietly the thread is fit: a mind that hates mundane chores yet stays up all night once the box of standard work stops fitting.

Cheerleading pages skip the lazy-and-driven paradox. Theory blogs skip the dinner-table vinyl story. This household voice keeps both. It challenges wrong answers sold as gospel and asks whether promotion or persuasion is doing the real work.

This blog is a rock-and-roll marketing journal of attraction craft, leadership observation, and lived family scenes. hochman works by blending campaign invitations with personal essays and cultural takes so readers feel the human before the funnel. Read until one offer question or one habit experiment reorders how you show up this week.

Hold The Phones! Attraction Marketing Intensive Reopens!

Jul 1, 2013 · hochman
Amazing News.. After a weekend of support requests BEGGING us to reopen the cart we have decided to make the Attraction Marketing Intensive available ONE MORE TIME. So if you have been…
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Summer School Special

Jun 27, 2013 · hochman
Summer School is a callin’!  (The good kind) Sometimes everything lines up. The cosmic tumblers click, the planets align themselves…whatever it is. But it happens. And if you’re a marketer who wants…
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Facts Tell. Stories Sell.

Jun 14, 2013 · hochman
One of the first things I learned in my home business career. Facts tell. Stories sell. At first I didn’t like that phrase. It made me feel like I was trying to…
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Why I Loved Jean Stapleton (And Why You Probably Did Too)

Jun 2, 2013 · hochman
I loved Edith Bunker, and her alter ego, the actress Jean Stapleton. If you were around in the early 1970′s anywhere in the developed world you knew about All In The Family.…
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You Should Be Getting Paid To Promote

May 12, 2013 · hochman
And if you’re not getting paid to promote , we may just have a way to fix that! Quick Sidenote: This post is getting a lot of traction! It started out as…
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Not Enough Time For Your Home Business?

May 8, 2013 · hochman
Not enough time for your home business? Sorry…not buying it. Yes, you can make time for your home business. So don’t be telling me you can’t. In all the years we’ve been…
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Are You Lazy? I Sure Am!

Apr 30, 2013 · hochman
Well…are you lazy? I am. Lazy…and Driven. Weird combination isn’t it? I like to sleep in… I hate to do mundane chores. I get bored easily and look for something new to…
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Rock And Roll All Nite, And Party Every Day…35 Years Later

Apr 25, 2013 · hochman
Those of you who are real KISS fans will know that can’t be right, because Rock N Roll All Nite And Party Every Day was on Dressed To Kill. And of course…
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Boston Marathon Bombing Suspect: The Question I Want To Ask

Apr 22, 2013 · hochman
They have him in custody. As of the moment I’m writing this, he’s alive. That’s all I know. Notice how I’m not using the name or the picture of either person who…
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A Fun Way To Get Better Habits

Apr 19, 2013 · hochman
Drink More Water: Ooo Rah! This is for all my friends, coaching clients, partners and everyone who says, “I have a hard time getting better habits.” I’m not going to tell you…
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