Name your images with words taken from the post title, because it makes the whole page easier to place, and almost nobody bothers. Rajat Dutta collects small instructions like that, and they are the reason five posts are worth ten minutes.
His advice on titles runs against instinct. A clear, descriptive one beats a clever one every time, because you should be writing the phrase somebody would actually type rather than the phrase that amuses you.
The social posts are written for a small business owner looking at much larger companies doing the same thing and feeling outmatched. His answer is to decide first why the page exists at all, since the big firms always start there and everybody else starts by opening an account.
There is also an early guide to the picture led network, explaining what a pin board is for somebody who has never seen one.
Five posts. Take the search one and apply it to something you have already published.