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Rajat Dutta

Name your images with words taken from the post title, because it makes the whole page easier to place, and almost nobody bothers. Rajat Dutta collects small instructions like that, and they are the reason five posts are worth ten minutes.

His advice on titles runs against instinct. A clear, descriptive one beats a clever one every time, because you should be writing the phrase somebody would actually type rather than the phrase that amuses you.

The social posts are written for a small business owner looking at much larger companies doing the same thing and feeling outmatched. His answer is to decide first why the page exists at all, since the big firms always start there and everybody else starts by opening an account.

There is also an early guide to the picture led network, explaining what a pin board is for somebody who has never seen one.

Five posts. Take the search one and apply it to something you have already published.

How To Use Facebook Effectively For Small Business

May 30, 2012 · Rajat Dutta
For a small business using Facebook, sometimes it looks like a massive challenge to try and beat the large companies that are using Facebook but don’t be disheartened; there are a number…
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How To Use Pinterest For Business

May 27, 2012 · Rajat Dutta
Pinterest is one of the fastest growing social media sites around.  In fact, it was one of the fastest sites to reach over 10 million users in the quickest time, outbidding Facebook…
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How To Optimize Your Blog for Search Engines

May 5, 2012 · Rajat Dutta
With so many blogs competing for readers, a blogger’s main concern is how to create a blog that is attractive and engaging.  Empower Network supplies everything  from professionally designed themes to nifty…
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How to Build Your Blog Readership

May 3, 2012 · Rajat Dutta
Creating a blog has become very easy with the advent of various blog platforms but making it viral and improving readership is where Empower Network is miles ahead of the rest. Let’s…
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How To Write Your First Blog If You Are A Newbie

Apr 30, 2012 · Rajat Dutta
Folks, this is my first serious blog since joining the Empower Network in November 2011.  Now, I understand the question “Why so long?” and the reason is this.  Since my English Honors…
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