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Internet Marketing

Search Engine Marketing Strategy Example

Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.

Search Engine Marketing Strategy Example

Search Engine Marketing Strategy Example with on page Seo, A off page example can be found at the bottom of the page. But this post is about On page Seo. After you have achieved finding keywords from the help of the  previous keyword research posts, Your next task is to write a On page search engine optimized post. This can sometimes be called On page SEO and is very simple to do! If you are part of Empower Network you are going to find this post on Search Engine Marketing Strategy Example much more simple, You should notice a built in tool at the right of your screen! you will see this once you go to create new post and have landed on the area where you can write about your post.

If you are not part of Empower Network don’t worry as we will cover this in a way where both can learn the process in this post.

Search Engine Marketing Strategy Example contains the following tips to maximize your post as possible for on-page seo:

  • Your post should hold 500 – 600 words.

500 – 600 words is what is recommended to have in your post by the majority of internet marketers online.

  • Your post should have a keyword in the first sentence.

Since Google’s bots only sometimes will read the first paragraph of your post, its advised to place your keyword in the first paragraph of your Post.

  • Your post should have a keyword in the last sentence.

Sometimes Google’s bots will read all the way down to the end of your post and this is why it is advised to also write about it in the last sentence of your post.

  • Your post should an internal link to your other pages.

Placing a internal link to other page’s will allow Google’s bots to travel trough your site, Also back linking a post on your blog to another page on your blog will give the linked post extra power to rank. The best way to explain in-blog back-linking is to imagine each post you make has a certain amount of power in the search engines. If your posts are positioned in a specific way you will be actually giving each post a vote on which is the most important. In short.. its like voting on a your own posts. I should also mention that each post you make will take a bit off the all around rank power of the blog. This is why it is important to not over spam your blog with too many blog posts. Its best to create just a few and then carry out back-linking your posts to other websites. This is how you keep your blogs authority healthy and powerful on the search engines.

Search Engine Marketing Strategy Example

  • Your post should have a rel=nofollow added to your external links.

If you are linking to a external website it is important to place a rel=nofollow link in the html section. This will tell Google not to follow this link and is important as linking to other websites will command Google to give some of your authority to the linked website. This is the opposite to what we want !

  • Your posts images should have ALT tag set to your keyword.

Placing images about what you’re writing is a nice way to hint at Google to what your post is about, You must upload the picture and never embed a photos link into your html. This will count as a back-link to another website. What you need to do is to upload and place your keyword into the alt tag section of your picture and also in the alt tag section of your blog.

  • Your post should have a H1 tag containing your keyword.

A h1 tag is also known as a heading 1, Your heading should be on top of the post. Your keyword can be changed into a heading one tag by first typing and then highlighting your keyword, After this you to go the  kitchen sink above were you write you post and click the drop down tab that says paragraph. Then click heading 1.

  • Your post should have H2 tag containing your keyword.

A h2 tag can be done the same way as the h1 tag, but should be placed on the middle of your post.

  • Your post should have H3 tag containing your keyword.

Search Engine Marketing Strategy Example

A h3 tag can be done be done the same way as the other tags, but should be place before the last 3 paragraphs of your post.

  • Your post should have your keyword bolded

Your keyword should be bolded every time it is placed in your post.

  • Your keyword should be italized.

Your keyword should be italized every time you have placed it in your post.

  • Your post should have your keyword underlined.

Your keyword should also be underlined every time you mention it in a post

  • Your keyword density should be around 2% to 3%

Lastly on this Search Engine Marketing Strategy Example Your keyword density should be around 2% to 3% of your all around post. If your are part of empower network you can use the tool located at the right as your writing your post. simply insert your keyword and clicking “save draft” will allow you to find your keyword density. If you are not part of Empower Network you can find this out by dividing your all around words in the post by 100 and multiplying it by 2 or 3 percent.

Once you have completed this post on Search Engine Marketing Strategy Example you will need to complete Off page Seo and I cover it on the post below.

Off page Search Engine Marketing Strategy

Search Engine Marketing Strategy Example

Search Engine Marketing Strategy Example

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