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Donna Cicotte

The woman who actually sewed the Star Spangled Banner was not Betsy Ross, and Donna Cicotte wrote the post that explains who she was. That instinct for correcting a story people repeat without checking runs through the whole blog, and it is what separates this one from its neighbours.

The marketing writing is properly targeted. She insists you name your avatar before you write a word, breaks viral content into steps you can follow, and analyses competitors' paid ads rather than guessing at your own. Her piece on telephone prospecting is the most honest thing here, because it treats the dread as real instead of coaching you past it.

Around that she profiles a novelist nobody remembers, a guitarist making his debut at an age when most people have stopped, and the permissions a phone app quietly asks for.

There are tamales, made properly, with the reason given for each step.

Read the avatar post before your next campaign. Read the Betsy Ross piece for the pleasure of it.

The Power Of Hanging Out With Like-Minded People

Feb 28, 2013 · Donna Cicotte
The older I get, and the longer I’m involved with Internet Marketing (they happen to go hand in hand!), the more I’m convinced that people join as much for the “belonging” of…
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The Nightmare of Telephone Prospecting In Network Marketing

Feb 26, 2013 · Donna Cicotte
Over the weekend, someone asked, “Hey, remember pagers?” Boy, do I! My husband is a truck driver and back in the early 90s, he wore a pager all the time. He was…
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Why Speaking English ‘Can Make You Broke’

Feb 23, 2013 · Donna Cicotte
  “Could the language we speak skew our financial decision-making, and does the fact that you’re reading this in English make you less likely than a Mandarin speaker to save for your…
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How To Overcome The Hurts, Habits And Hangups That Used To Hold You Back From Achieving What You Really Want In 4 Easy Steps

Feb 17, 2013 · Donna Cicotte
Back in October, 2012, I had the good fortune to see Rob Fore speak at an event in San Diego, California. At that event, Rob talked about results: specifically, how to get…
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Your Gratitude Is Your Latitude

Feb 14, 2013 · Donna Cicotte
“Acknowledging the good that it already in your life is the foundation for all abundance.” -Eckhart Tolle Here’s the thing about gratitude: The more you have, the more you have. Here’s the…
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BadAss Women: Meet The First Best Selling Novelist Susanna Haswell

Feb 5, 2013 · Donna Cicotte
Susanna Haswell had what we might call a challenging childhood. She was born in Plymouth, England in 1762. A few years after her birth, her mum died, so her dad packed her…
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Home Business Wisdom From 2 Corinthians

Feb 4, 2013 · Donna Cicotte
The old life is gone; a new life has begun! First Lesson! Wisdom comes from two places: Mistakes and Mentors. A lot of folks, when they get involved in a new business…
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5 Tips For More Powerful Content Marketing

Feb 1, 2013 · Donna Cicotte
If you’re a marketer of any sort, but particularly if you’re new, you must understand one foundational tenet before you go any further: All Marketing Is A Test No marketer hits a…
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Boost Your Search Engine Optimization With These Great Tips!

Jan 29, 2013 · Donna Cicotte
Building a web site is just part of the process of getting your business noticed online. Search Engine Optimization (SEO) is a key part of the puzzle. As you manage to boost…
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How To Talk To The Different Personality Types So They Hear You (And You Hear Them!)

Jan 28, 2013 · Donna Cicotte
In a previous post I talked about the different personality types and what motivated them. In this post, I’ll talk about how to talk to the different personality types so that they…
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