Quality and promotion, and neither one works without the other. That pairing opens these syndicated blogging posts and it is the sentence to remember, because most people put all their effort into one half and then wonder why nothing happens.
A few specifics survive the genre. Watch what other people writing about your subject are doing, since they are certainly watching you. Give something away occasionally, because free things bring people back and the item does not have to be large. Write in proper sentences rather than the shorthand you use on a phone, since the shortcuts read as unprofessional.
There is sensible advice about connecting a blog to accounts you already have, and about using a personal profile so readers know a human being is there.
Seven posts, all short, none carrying a voice.
Read the quality and promotion post if your writing is good and nobody has found it.