Network Marketing Recruiting Secrets Revealed

Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.

In this article, we’re going to cover how you can maximize your network marketing recruiting efforts while dramatically increasing the retention rate and overall performance of your downline.  The industry of network marketing will continue to be respected as a viable and logical alternative to conventional business and employment.

The cornerstone secret to recruiting for your network marketing opportunity is integrity. As obvious as this sounds, there is much more to it. When a person is recruiting for their network marketing opportunity they don’t set out to give their prospects the wrong idea of what network marketing is but what sometimes ends up happening, is that their level of excitement coupled with a misunderstanding of what network marketing is and is not, ends up leading their new independent representatives down the wrong road. This leads to frustration and ultimately ends with a collapse of their downline. With the knowledge I’m going to give here, you’ll be able to avoid this unforeseen pitfall.

It will undoubtedly take many trials and errors before you discover how to succeed in this lucrative business, as well as how to keep people in your downline and help them succeed. You may find that you are able to recruit at least one person a day, but find that they soon fall off out of abject frustration that they were not able to produce the results they want. Once you clearly understand what you are doing wrong and learn the secrets to network marketing success will slowly be revealed to you.

What can you do to make sure that when you’re out recruiting for your network marketing opportunity that people will stay involved and that you’ll be successful? You must understand exactly what network marketing is and who actually makes it to the top of your company’s compensation plan.

Network marketing is neither a job nor a get rich quick pyramid scheme.  Understand that most people-even after they’ve heard your presentation about starting a home-based business-still may not fully understand what huge differences there is  between a home-based business and a job. People who enter your organization who are stuck on job-thinking will have put forth the investment to get started and yet they mistake the independent representative application with a time-sheet for clocking in to work. At many jobs, you clock in and regardless of whether you do anything or not you will still get paid.  When a person is running their own business they will make absolutely nothing unless they market their business. Once you grow your residual income and the momentum of your downline, then you can relax…and do it quite comfortably! However, initially it’s going to mean working hard. You’ve probably noticed the strange phenomenon that almost every single network marketing company has someone somewhere complaining that that particular company is a scam, yet your company probably has outstanding products or services and they probably have oceans of people who are making money and who are excited about being involved.  The average person will always opt for the most relaxing position in life. The average person doesn’t want to sweat and the average person wants to be assured that so long as they keep doing the same thing every month, the money will be there. Unfortunately, if a person has not been properly informed about what it really means to own their own home business, they will likely give up and join the naysayers.

Network marketing success hinges upon hard work.

The absolute only way anyone every makes it to the top of a network marketing opportunity and sustains and continues to grow their massive downline is by making a commitment to do network marketing recruiting the right way and by nurturing their downline. Nurturing your downline means being available to help them grow their own organizations. Recruiting the right way means putting your nose to the grindstone; putting your best foot forward to attract and present your opportunity to the right people, and never, ever, ever letting up on your success.

Network marketing recruiting takes a highly-motivated and disciplined personality. This means that a person must have the discipline to monitor their level of motivation and if they ever find themselves falling below optimum levels of excitement, they will immediately do whatever is necessary to change course.  Excitement is contagious, and it’s the single most powerful ingredient for network marketing recruiting success.

Network marketing is not a pyramid scheme. People at the top of a network marketing organization do not necessarily make lots of money. Why? Because network marketing isn’t a pyramid scheme and it isn’t a job. In a true network marketing company you can have someone above you who makes less money than you do. The percentages and bonuses you earn in a true network marketing opportunity are based upon your earned position.  Network marketing rewards the people who are hungry for success regardless of where they are located in the organization’s structure.

You have to talk to people.  To be successful in network marketing you have to be willing to talk to people and share your opportunity in as many different ways as you can possibly think of. Have you put the link to your opportunity website in your email signature? Have you sent a short, gentle but excited announcement to every person you can think of, informing them that your home business is open for business? Have you made a YouTube video proudly and excitedly talking about all the neat stuff about your opportunity’s products or services?