Do You Know Why You Blog? I Mean Really Know
Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.
Do You Know Why You Blog? I Mean Really Know…
Today veteran blogger Greg Allingham has graciously
accepted my request to do another guest posts for me
continuing on with the topic of blogging for profit.
Do You Know Why You Blog? I Mean Really Know…
“It seems kind of like a silly question, but do you
know what? Most bloggers haven’t got a clear idea of
what the real reasons are for why they are blogging.
I hope our discussion today will help you dig
really deep and help you find your answers,
so you can position yourself even closer to
the success you’ve always dreamed of.
For many, the road to blogging starts with
a thought, “Hey, I’d like to have my own blog.”
They see a blogger who is successful and they
make all kinds of assumptions on how (and if)
that blogger earns a great deal of money and
the decides they’ll do it themselves too.
But the problem is, there is no plan…no plan to create a focused online presence.
There is no plan to grow a faithful audience. Worst of all, there is no financial plan.
Whether you’re just getting started or you’ve been blogging for a while,
it pays (literally) to take a step back and examine WHY you’re blogging
to ensure you’re on the right track to achieve your goals.
There are some bloggers who blog about their random daily thoughts and grow a large readership, that’s not the norm
Most successful blogs have a clear focus and a well thought out plan and always deliver something unique to their audience
You don’t have to be an expert on some topic. You can be a mom blogging about your adventures as a mother or a student writing about your life as a student. Find a unique perspective and focus on that. That will help you build faithful audience.
Have an edge, have a point of view. Deliver your uniqueness to your reading audience. That is what will draw people to you.
Still, being unique and edgy isn’t going to build your audience in some magical way. You can’t do a few blog posts a week and expect to be a professional blogger by next week.
You may need a few hundred or thousands of blog readers to get enough affiliates and customers sign ups to achieve your dream life but wouldn’t it be worth it?
Growing your audience takes time, hard work and
practice at producing a blog and even some money.
You must have a solid business plan to achieve that. We’ll visit the important topic of growing your following in a later post.
You need a good traffic plan in place before starting, as well to get sufficient traffic from your investment in ads to pay off.
Finally, know your monetization plan before you start. A lack of a financial plan is the kiss of death.It makes it easier to shape your blog around those plans.
If this describes you, start brainstorming now.
What makes you unique in your niche?
Why do people come to read your stuff?
How will you grow your audience?
How will your blog make you money?
Just write as many ideas you can on each question
and don’t worry if ideas don’t flow quickly right now.
Keep those brainstorming sheets. I will talk about
these topics in more depth in laterg posts. You’ll have
plenty more ideas by the time I’m finished here. 🙂
P.S.
If you’ve blogged for a while and you’re now thinking that you haven’t thought the things listed above through don’t worry.
All is not lost. It is easier to start with a concrete plan from the outset, but things can be corrected. The beauty of working on the Internet is everything can be changed and it doesn’t have to cost much to do it.
P.S. Take a break. Put aside any cares and woes you have for a while
and take a pleasant journey learning about how you to build the lifestyle
of your fondest dreams with me and the Prosperity Team’s support.
All the Best!!
Ron Barlow, Boomerpreneur
At your service 22/7
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