Article Marketing..Is it for you?
Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.
If you are anything like me, you spend many hours soaking in as much information as possible about the many ways to promote your network marketing business online and have come across the term article marketing.
What is article marketing you may be asking?
Article marketing is a form of marketing yourself and your business and we all know that the bottom line is to get more leads each day. The more people we connect with the more people we sign up in our networking marketing business and article marketing may be a good lead generator for you.
Personally it has been an interesting journey for me. It has not been easy and I have made many mistakes along the way. However article marketing has been one of the top forms of the online marketing methods that I have used and it has taken my business to a new level is Article Marketing.
So what’s the big deal about putting articles out of the internet?
Besides the
obvious that people read your articles and come to your blog, there is something else that is taking place behind the scenes and is a beautiful thing. It is called “backlinks”. Backlinks are incoming links to a website or blog which happens when a link is received by a web page from another web page. This becomes very valuable if they come from an authoritative site such as an article directory. For example you choose to promote your business with article marketing and have an article on ezinearticles.com about “How to Recruit Good Reps” and at the bottom of the article or on the resource section has a link to the same article that is posted in your blog; this creates a very good backlink. When both sites have content geared toward the same keyword topic, the backlink is considered important and thought to have a strong impact on the search engine rankings of the webpage that has the backlink. This is why article marketing is so effective.
The last thing I want to do is confuse you, just know that article marketing not only brings people searching for a topic back to your blog or real estate but also helps rank your blog higher in Google and other search engines.
Are you asking yourself if you use article marketing what do you write about?
As far as suggesting what you should write about I suggest you do “How to” or “Tips” articles. The search engines and article directories love these types of articles. There are many tools and software to help you write the articles and even submit them to the article directories for you.
I use the Article Marketing Robot which has a built in support for over thousands of article directories. It includes all the top article directories such as GoArticles, Ezinearticles, ArticleDashboard, ArticlesBase and others. When I submit an article, my article goes to about 400 directories. To find out more about the Article Marketing Robot click here.
How to have the most success with article marketing.
If you make a 30 day commitment and submit one article a day…you will be amazed what happens to your network marketing business. If I can be of any help, let me know.
Rick