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Riaan Smith

Thirteen posts and twelve of them concern video, which makes this the most single minded collection you are likely to find anywhere. Since the repetition runs heavy, two of them will hand you almost everything.

Within that, some of it gets genuinely specific. Put a semi transparent watermark on anything you publish, positioned so it stays visible without covering what matters, and nobody can lift the file and present it as theirs. Finish every video with a clear instruction, because a viewer who enjoyed it and then did nothing was an afternoon wasted. Go on making them rather than expecting one of them to carry you.

Underneath sits the argument that showing what you know is what makes people treat you as somebody who knows it, and that answering questions on camera does that faster than writing ever will.

One post handles video placed inside an email rather than on a page.

None of it is personal and all of it is pitched at a beginner. Take the watermark and the closing instruction, and stop there.

Cultivating Customers With A Solid Video Marketing Campaign

Dec 31, 2012 · Riaan Smith
Video marketing could give a boost to your business. Making appealing videos isn’t quite so simple. Video marketing encompasses a wide range of considerations. For help achieving this and more, don’t dive…
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Great Ways To Use Video Marketing For Your Business

Dec 26, 2012 · Riaan Smith
Is video marketing already part of your marketing campaign for your business? If video marketing is not something you do, consider it! Not too many people read the paper or listen to…
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