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Michael Burns

A well told parable about two men carrying buckets, an argument for building a brand around yourself, and a plain explanation of lead generation.

Book Review: The Parable Of The Pipeline By Burke Hedges

Jan 28, 2012 · Michael Burns
Once upon a time long, long ago, two ambitious young cousins named Pablo and Bruno lived side by side in a small Italian village. The young men were best buddies, and big…
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Internet Marketing And The Importance Of Self Branding

Jan 12, 2012 · Michael Burns
Most of the products succeed because of their brand names, so self branding has the same power. Consumers are well aware of the brands and not the manufacturers of the product. There…
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Lead Generation – Stepping Stone To Successful Marketing

Jan 4, 2012 · Michael Burns
An important aspect of marketing, specifically internet and Business-to-Business or b2b marketing is the process of lead generation, often achieved by sending e-mails or through telemarketing techniques. Generating leads is in simpler…
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Determine You’re Strengths For Marketing Online And Use Them

Dec 17, 2011 · Michael Burns
It took some time for me to realize where my strengths were when it came to marketing online. When I was first starting out marketing online, I was trying to do seo,…
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