Kevin Smith

The question I seem to be getting over and over is… How did you get so many subscribers? The answer is simple—I value subscribers more than any other measure of blog success,…

“Be interesting.” It’s good advice, but it’s nothing new. You’ve probably known from the beginning that being able to interest readers is a crucial part of growing a popular blog. It’s pretty…

Want to convince your readers to do something or agree with your point of view? OK, that was a silly question. Of course you do. Persuasion is generally an exercise in creating a win-win…

Your precious words. You know they’ve got to be right to attract the audience you want. You’ve slaved over them, carefully crafting each phrase. You finally hit “publish,” and what happens? Nobody…

Ten years back, my soon-to-be wife, Cindy, and I first noticed the bombarding beat for Marshall Mather’s “My Name Is.” “What an ass,” I said as the two of us sat to…

I don’t really want to spend more than 20 minutes a day on writing articles. And I spent no more than 20 minutes to write this article. I realize this is writing…

As I was reviewing my analytics this week, it struck me that the universal desire for basically all of us is to grow traffic. We’d all like more traffic, all of the…

Do you sound smarter when you use big words? According to a study published in Applied Cognitive Psychology , the answer is no. In fact, complex writing makes you sound small-minded. Just consider the title of…

Have you ever had an idea, a thought, or a burst of inspiration that, while it was still in your mind, sounded amazing? But, when you tried to articulate it on screen…

With so many social media studies showing that companies are looking to up their involvement in social activities this year, I thought I’d help cure that age-old “what should I blog about today?” question.…