Cold Calls
Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.
Learn how to make cold calls for Network marketing.
For many the phone can be a very heavy object when it comes time to make a cold call. The hearing or saying of the words cold calling will make many cringe. Learning how to make cold calls is a very valuable skill that will increase your business and your ability to do the things that are uncomfortable to do.
In the movie “The Pursuit of Happiness” {what a great move} Will Smith was playing the role of Chris Gardner. Chris wanted to succeed so bad that making the cold calls or not was not an issue. Succeeding or not was the only issue so the cold calls was just an action that had little emotional connection. People make cold calls all the time and the more you do the better you get and easier they are to make. If your job demanded that you make cold calls you would do them and get good at it. But with your Network Marketing business you don’t have a boss telling you to make your dials.
So how do you force yourself to make the needed cold calls?
You focus on the prize not the price and you force yourself to take action NOW. Don’t think about it just pick up the phone and dial.
How to make cold calls for your network marketing business.
Just do it! OK we could just end this article with that. Really I could end the article with that. If your life depended on it you would make the calls and the more you made the better you would get at it. When I started making cold calls I was so scared. But I forced it why because I needed to succeed. I needed more contacts and I needed more sells and more recruits. To me it was just an activity. See I can out work anyone. Even as scared as I was it was just an action. I did not care if people answered the phone or not. I did not care if they wanted to hear what I had to say or not. I was going through the motions. I called it “dialing for dollars”
At first I would find all kinds of things to do just to keep me from making the calls. I would get my list and start cleaning the desk or fixing the pages to put them in order. It was kind of funny. But sooner or later you must force the action and make the calls. I soon learned how to make cold call and I got good at it.
Before you start to make your cold calls you need a goal.
How many calls will you be making? Is your goal to make the calls or talk to a person? It was hard for me to make the calls so my goal at first was to just call 20 people. I did not care if they answered the phone. In fact I would dial the number and pray they did not answer. LOL. If I called 20 people that was a success. Then it was 50, then 100 dials. Then I was able to work my way up to talking to calling until I talked to 20 people, then 50. See don’t get activity confused with accomplishment. At first I had to focus on activity “dialing and making the call” but really the reason I was making the calls was I needed accomplishment so I had to move to focusing on talking to a live person not just making the call.
You need to have a script. At first read from the script the more calls you make the less you will need the script, but you MUST start with a script.
You need a recording or website or something you will be sending the contact to or maybe you are going to just schedule the sit down.
So learn how to make cold calls by making cold calls and you will become a master at the skill of making cold calls.
Chief Inspiration Officer
Vincent St.Louis
Fighting the forces of mediocrity.
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