In among the marketing there are two posts about fishing, one of them specifically about a soft plastic lure, and that pleases me more than it should. Jonathan Burke wrote about what he actually does with his time, and bass turns out to be part of it.
His useful contribution is a seven step daily routine, laid out in order and asked of you for thirty days. Read your stated purpose. Read for half an hour. The steps are ordinary and the sequencing is the point.
He is honest in the product reviews too, admitting he watched somebody else use a traffic tool for weeks before buying it, and asking how many set and forget tools you have bought that turned out to be nothing.
There are also posts on limiting beliefs, a lead generation process, and a morning call he invites people onto.
Eleven posts. Take the seven steps and the review honesty. And the fishing, if you fish.