Stop checking your visitor numbers every few minutes, because at the start they will be low and watching them is how people talk themselves out of continuing. Martin makes that argument early and then gives you something better to watch, which is whether the people arriving are the ones you wanted.
His search writing is the most competent in this whole area. He covers page layout as a ranking factor, attaching author details to what you publish, optimising a local listing and a professional profile, the relationship between how long a post runs and whether anybody acts on it, and a long list of free tools from the search company itself.
He is also blunt that nobody can promise you a first page position, which costs him nothing to say and is worth hearing.
Writing from Kenya, he covers local subjects too, including weddings and the hotel where a princess became a queen.
Fifty one posts. Start with the traffic quality one, then work through the search series in order.