Small Business Marketing!
Restored from the Empower Network archive (2011–2017), lightly edited to meet our current advertising standards. Views are the original author’s.
Looking to learn more about small business marketing?
Looking to gain more leads? more customers? and overall, more sales??
Well I want to show you how you can do that through the use of internet marketing.
But first….
What is Small Business Marketing?
Small Business Marketing is basically marketing for your small business!
There are so many forms of marketing that it can get quite confusing as to where to start.
So lets have a look at marketing and what it is that you want to achieve from it.
Marketing is basically creating awareness for your business!
Creating more awareness to get more customers and create more sales!
That’s the purpose of marketing.
Without marketing your business will not survive, with marketing though,
Your Business will Thrive!
What types of Marketing is there available?
We have traditional forms of marketing including:
- Newspapers
- Magazines
- Bill Boards
- Word of Mouth
- Flyers
- Brochures
- Yellow Pages
- TV
- Radio
These are all forms of traditional marketing.
More modern marketing includes:
- Websites
- Blogging
- Video Marketing
- Testimonials
- Social Media Marketing
- Pay Per Click
- Banner Ads
- Email Marketing
You may notice that the more traditional type of marketing is more “offline” whilst the more modern form of marketing is more “online”.
With the modern advancement of information so readily available through the internet, marketing has been taken online!
Small Business Marketing should be online! Small Business Marketing is so very very important!
Online Marketing is more powerful, quicker and easier! It is easy to adapt and change and it is quite easier to reach a huge audience with very little effort and cost!
Small Business Marketing Online!
Bill Gates said it best!
“If your business is not on the internet, then your business will be out of business.”
If you think about it, where do most people spend their time today?
Where do they like to socialise?
Where do they like to be entertained?
Where do they go to get information?
The answer to all these is…
The Internet!
You are reading this on the net!
On my blog!
You want to make your marketing more effective by marketing to where the most traffic is! (or where the most people are!).
Where are most people?
1. Google
2. Facebook
3. You Tube
These 3 are the highest trafficked websites on the net!
(Check out alexa.com to see the full list)
Marketing through these websites is the most effective!
I want to show you specific marketing strategies for each of these sites.
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