About a year ago a friend of mine started his own home based business. I can\u2019t go into the details (upon his request), but he essentially took his favorite hobby and wanted to make some extra cash.<\/p>\n
He is not a very technical guy so he asked me about a website. I told him he should blog and he replied with laughter.<\/strong> I took the time to break down how easy it would be using a platform like WordPress. That intrigued him. When I broke down how WordPress would let him have a blog and a traditional site wrapped in one \u2013 he was almost sold. I eventually convinced him by offering to do the initial set up. The next day I easily set up his blog and it was up to him to provide content. Provide content, he did! He was a voracious blogger. He actually posted twice a day. He posted once in each of his categories: starting a home business and another category related to to his product.<\/p>\n It didn\u2019t take long for him to call me. Just about 2 weeks later he was excitedly telling me about a guy that contacted him wondering about a custom project. I would classify the blog as a success at that point. Over the next year we documented the advantages the home based business blog had meant for his business. Here is a list of some of the real life tangible benefits of the blog:<\/p>\n -He sold the custom project mentioned above<\/strong><\/p>\n -A local newspaper got word of his blog on twitter and did a story on him<\/strong><\/p>\n -A related industry quarterly asked him to contribute \u2013 getting his name out to thousands of potential customers<\/strong><\/p>\n -He met 2 local (relatively speaking) tradesman who were in his field and offered him great advice and opportunities for collaboration<\/strong><\/p>\n -He ranked on Google for a number of long tail keywords that eventually meant he was getting substantial traffic to his site that even led to some sales<\/strong><\/p>\n -The home business category was great for motivation \u2013 it kept all of his triumphs and mistakes in a neatly ordered online diary that allowed him to reflect. It also helped him make sure he didn\u2019t make a mistake twice.<\/strong><\/p>\n A home based business is the perfect match with a blog.<\/strong> As you can see above, it is a great networking tool that you can be used for personal motivation as well. If you want to give your home based business a jolt, harness the power of the internet and blogging.<\/a><\/p>\n