{"id":10,"date":"2013-10-23T00:00:00","date_gmt":"2013-10-23T00:00:00","guid":{"rendered":"https:\/\/empowernetwork.com\/earthgrid\/gmail-promotions-tab-how-do-i-get-my-emails-to-the-primary-tab-in-gmail\/"},"modified":"2026-07-27T18:44:04","modified_gmt":"2026-07-27T18:44:04","slug":"gmail-promotions-tab-how-do-i-get-my-emails-to-the-primary-tab-in-gmail","status":"publish","type":"post","link":"https:\/\/empowernetwork.com\/earthgrid\/gmail-promotions-tab-how-do-i-get-my-emails-to-the-primary-tab-in-gmail\/","title":{"rendered":"Gmail Promotions Tab – How do I get my emails to the Primary tab in Gmail?"},"content":{"rendered":"

\n<\/p>\n

Hey Guys \u2013 one of our newest members, Ron sent me a quick email and I felt it was worth of a full-blown blog post<\/a>. You see, Gmail recently updated its email structure and it has marketers up in a tizzy \u2013 the debate is raging on whether this was a wise move. Personally, I think it was a good move by Google. Gmail is actually usable now and I love how \u2018social\u2019 messages just show up in my Social Tab. I may actually start using it. However it takes a bit of finesse and education for marketers to understand the impact of this major move.<\/p>\n

In the wake of this I have discovered a new app that will solve the issue of reaching your subscribers read on\u2026<\/h2>\n

First here\u2019s the email:<\/p>\n

\n

I left you a phone message yesterday in regards to not receiving your emails on my Mac computer. I do receive them on my Galaxy 4 cell phone.Do you have any suggestions.
\nLet me know please<\/p>\n<\/blockquote>\n

So clearly, Ron wants to get my emails \u2013 and updates \u2013 however instead of being delivered to the \u2018Primary\u2019 tab \u2013 they show up in \u2018Promotions\u2019<\/p>\n

WHY?<\/p>\n

Let me explain a little bit about email marketing. By law you must provide an \u2018unsubscribe\u2019 link for any kind of marketing message.<\/p>\n

Therefore, it is a simple matter for Gmail to decide that \u2018if there\u2019s an unsubscribe link\u2019 \u2013 THEN it must be a \u2018promotion\u2019 \u2013 so let\u2019s put it into the promotions tab.<\/p><\/blockquote>\n

Here\u2019s what you CAN DO about the Gmail Promotions Tab<\/h3>\n

Make a custom \u2018thank you page\u2019 for your autoresponder form \u2013 this is the custom page that your mail program uses, whether it is AWEBER , Mailchimp or any other mail system.<\/p>\n

\n

Thank you for subscribing to my newsletter. In order that you continue to receive my newsletter in the inbox, please find my first message containing my ebook and then drag and drop the email into your \u2018primary\u2019 column.<\/p>\n<\/blockquote>\n

Drag and Drop From Gmail Promotions Tab to Primary<\/h2>\n

The easiest way to move an email in your inbox is to left-click and hold on the email to drag it from the Promotions<\/span> tab over to the Primary<\/span> tab.<\/p>\n

Releasing the mouse drops the email into the newly selected tab. Once dropped, Gmail displays a yellow box asking if you want to make this change permanent.Yes<\/span> to ensure that all messages with the same from address<\/span> will appear in the Primary<\/span> tab going forward.<\/p>\n

You somehow have to tell your subscribers to do this RIGHT AWAY \u2013 when they first subscribe \u2013 otherwise every follow-up email will show up in their \u2018promotions tab\u2019<\/p>\n

Option #2: Use A Custom Professional Mail Delivery Service<\/h2>\n

All email marketing software falls into two categories. The first category is \u2018opt-in\u2019 \u2013 meaning that you pay based on how many subscribers you have. The second category is \u2018professional\u2019 \u2013 meaning that you pay for the delivery regardless of whether someone opted in or not. These are the services the \u2018list brokers\u2019 use. They cost more \u2013 on average around a penny per email with a minimum of 10,000. They don\u2019t care where you got your list from \u2013 whether you bought it \u2013 it was filled out from postcards, thank you cards or you simply generated it from thin air \u2013 as long as you\u2019re in compliance with the law they\u2019ll send your mail for you. In my experience these emails can be made to \u2018bypass\u2019 the Gmail Promotions wall.<\/p>\n

If you use one of these services, you have the option of customizing the footer where the \u2018unsubscribe\u2019 message lives. This is the \u2018tip off\u2019 Gmail uses to determine if your email is promotional or not. <\/p>\n

Instead of of the word \u2018unsubscribe\u2019 \u2013 put in different language that still provides the same function. We use a very cool mailing program for this purpose. It delivers mail on a price per email delivered basis vs. a \u2018subscriber\u2019 basis. It is not an autoresponder. Instead it is a email newsletter system. This system works great because you can customize every feature \u2013 including the \u2018unsubscribe\u2019 language so it shows up in the INBOX every time.<\/p>\n

As we move forward in the world of Gmail promotions<\/span>, marketers will be forced to adapt their strategy. Most of the articles I\u2019ve read are trying to educate users to actually open their Gmail promotions tab<\/i> \u2013 many defend that this is the right place for your newsletter\u2026 well \u2013 the promotions tab also has all the ads and promotions from Gmail itself.<\/p>\n

Most people won\u2019t click the \u2018Gmail promotions tab<\/span> \u2013 on a day-to-day basis\u2026or even if they do \u2013 your newsletter will be buried in among the \u2018noise\u2019<\/p>\n

Above The Noise \u2013 App<\/h2>\n

I\u2019m working with some amazing marketers that have created an \u2018app\u2019 which I\u2019ll be sharing with all my members very shortly \u2013 it\u2019s called \u2018Above The Noise\u2019 \u2013 with it \u2013 you\u2019ll be able to receive updates \u2013 news and information that you won\u2019t receive any other way and you won\u2019t need to use your email \u2013 you can get the updates on your computer, tablet or phone.<\/p>\n

<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Hey Guys \u2013 one of our newest members, Ron sent me a quick email and I felt it was worth of a full-blown blog post. You see, Gmail recently updated its email structure and it has marketers up in a tizzy \u2013 the debate is raging on whether this was a wise move. Personally, I […]<\/p>\n","protected":false},"author":1234,"featured_media":50,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/empowernetwork.com\/earthgrid\/wp-json\/wp\/v2\/posts\/10","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/empowernetwork.com\/earthgrid\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/empowernetwork.com\/earthgrid\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/empowernetwork.com\/earthgrid\/wp-json\/wp\/v2\/users\/1234"}],"replies":[{"embeddable":true,"href":"https:\/\/empowernetwork.com\/earthgrid\/wp-json\/wp\/v2\/comments?post=10"}],"version-history":[{"count":3,"href":"https:\/\/empowernetwork.com\/earthgrid\/wp-json\/wp\/v2\/posts\/10\/revisions"}],"predecessor-version":[{"id":74,"href":"https:\/\/empowernetwork.com\/earthgrid\/wp-json\/wp\/v2\/posts\/10\/revisions\/74"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/empowernetwork.com\/earthgrid\/wp-json\/wp\/v2\/media\/50"}],"wp:attachment":[{"href":"https:\/\/empowernetwork.com\/earthgrid\/wp-json\/wp\/v2\/media?parent=10"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/empowernetwork.com\/earthgrid\/wp-json\/wp\/v2\/categories?post=10"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/empowernetwork.com\/earthgrid\/wp-json\/wp\/v2\/tags?post=10"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}