{"id":9,"date":"2017-04-20T00:00:00","date_gmt":"2017-04-20T00:00:00","guid":{"rendered":"https:\/\/empowernetwork.com\/christinaspohr\/community\/"},"modified":"2026-07-25T19:07:18","modified_gmt":"2026-07-25T19:07:18","slug":"community","status":"publish","type":"post","link":"https:\/\/empowernetwork.com\/christinaspohr\/community\/","title":{"rendered":"Step 2: Build Your Community \u2013 Capture Lead &#038; Follow Up"},"content":{"rendered":"\n<p><pre><span><strong>INDEX:\n<\/strong><\/span>Introduction: Setting Goals and Clear Intentions In Your Business\nStep 1: Get Traffic To Your Social Media Sites \nStep 2: Build Your Community\nStep 3: Attract Potential Customers To Your Website <span><em>(access below)<\/em><\/span>\nBONUS: 'Daily Action Plan' (pdf download)<\/pre>\n<h2>Purpose Of A Community<\/h2>\n<p>Think of your favorite clothing company.<\/p>\n<p>Or the car you drive.<\/p>\n<p>Or favorite department store?<\/p>\n<p>Some are probably some pretty well known brands.<\/p>\n<p>Right?<\/p>\n<p>They probably advertise, they have an email list, \u00a0 have a Facebook page or some social media site, they might blog or have a website.<\/p>\n<p>Either way they have some way to contact their fans and customers that are interested in there \u00a0products or people who have already bought from them.<\/p>\n<p>And this is exactly what you want to do.<\/p>\n<p>You want to have a website, social media sites and a email autoresponder.<\/p>\n<p>This way you can communicate and share things with your audience without you having to be there.<\/p>\n<p>So you want to build a community, tribe, team, audience, or fans that love your brand and your \u00a0products.<\/p>\n<p>You want them to follow you because of the great value you provide to them on a regular bases.<\/p>\n<p>People want to follow people they trust.<\/p>\n<p>Would you follow someone or buy something from someone you think is sneaky, up to no good<\/p>\n<p>Or does not align with your morals.<\/p>\n<p>No you probably wont buy anything or follow them.<\/p>\n<h2>Attract People To Your Community<\/h2>\n<p>Now you don\u2019t just want to try and attract anyone and everyone.<\/p>\n<p>Why y0u ask?<\/p>\n<p>Well not anyone and everyone wants to buy your products or like your social media sites.<\/p>\n<p>And that is perfectly okay.<\/p>\n<p>This is why you have a targeted audience who will love you and your business because they want to.<\/p>\n<p>Down below are a list of 5 ways to attract people to your community.<\/p>\n<p>1. \u00a0Make videos so your audience can get to know who you are as a person.<\/p>\n<p>We talked about this in step 1 and you learned how \u00a0to get traffic to your YouTube videos and channel.<\/p>\n<p>2. Create blog posts regularly. This shows people you are putting out content on a regular<\/p>\n<p>Basis and they will get valuable information from you.<\/p>\n<p>This will make them want to follow you especially if you are helping them with something.<\/p>\n<p><span>.<\/span><\/p>\n<p><span>.<\/span><\/p>\n<p>3. Like, comment and share other peoples content on social media sites.<\/p>\n<p>Engage with people and compliment them.<\/p>\n<p>You want to show people that you actually care about them and their lives.<\/p>\n<div id=\"attachment_643\" class=\"wp-caption alignright\">\n<p class=\"wp-caption-text\">Capture Page Built Into My Blog<\/p>\n<\/div>\n<p>4. Create an enticing offer that is relevant to<\/p>\n<p>Your target markets \u00a0problem, and solve it.<\/p>\n<p>Create a free video series, pdf download, or ebook.<\/p>\n<p>Have them subscribe to your email list so you have a way<\/p>\n<p>To communicate with your audience personally.<\/p>\n<p>Use a capture page to capture peoples information.<\/p>\n<p>5. Have a clear call-to-action (CTA). At the end of your video, <a href=\"https:\/\/empowernetwork.com\/blogging\/\">blog post<\/a>, email, or social media post have a CTA.<\/p>\n<p>Let people know to \u201csubscribe or like\u201d the video. To \u201ccomment on the blog post.\u201d Or to \u201cclick the link\u201d on the social media post.<\/p>\n<h2>Tools To Communicate \u2013 Stay Connected<\/h2>\n<p>Now that you know how to attract your target market to you.<\/p>\n<p>Let\u2019s talk about some useful tools you can use to stay connected with your group, tribe, customers, audience, or followers.<\/p>\n<p>Down below are a list of tools for you to use to stay connected.<\/p>\n<p>1. Create a private group on Facebook for your community.<\/p>\n<p>Like this one. .<\/p>\n<p>Or this one. .<\/p>\n<p>2. Have an Email Autoresponder.<\/p>\n<p>This way you can have a follow up series once you have people subscribe to your email list. I use Aweber.<\/p>\n<p><span>.<\/span><\/p>\n<p><span>.<\/span><\/p>\n<p><span>.<\/span><\/p>\n<p>3. Facebook messanger. This is a great way to talk with potential customers who have<\/p>\n<p>Not yet subscribed to your email list or bought from you.<\/p>\n<p>This is \u00a0also a great way to your \u00a0current customers.<\/p>\n<p>4. Leverage the world of YouTube Live videos and Google Hangouts.<\/p>\n<p>There are other sites you can use to have team hangouts or weekly hangouts.<\/p>\n<p>COMMENT BELOW:<\/p>\n<p>What was your favorite thing you learned?<\/p>\n<p>Do you have any questions that were not answered?<\/p>\n<p><span>.<\/span><\/p>\n<p>Your Friend<\/p>\n<p>Christina Spohr<\/p>\n<p><span>\u00a0.<\/span><\/p>\n<p>P.S. LIKE \u00a0to get Daily Marketing Tips<\/p>\n<p><span>.<\/span><\/p>\n<p><span>.<\/span><\/p>\n<p><span>.<\/span><\/p>\n<p><span>.<\/span><\/p>\n<pre><span>&gt;&gt;Step 3: Attract Customers To Your Homebase&lt;&lt;\n<span>.<\/span>\n<\/span><\/pre>\n<p><span>.<\/span><\/p>\n<p><span>.<\/span><\/p>\n<p><span>.<\/span><\/p>\n<p><span>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>INDEX: Introduction: Setting Goals and Clear Intentions In Your Business Step 1: Get Traffic To Your Social Media Sites Step 2: Build Your Community Step 3: Attract Potential Customers To Your Website (access below) BONUS: &#8216;Daily Action Plan&#8217; (pdf download) Purpose Of A Community Think of your favorite clothing company. Or the car you drive. [&hellip;]<\/p>\n","protected":false},"author":666,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,3,4,5,6,7,8,9],"tags":[],"class_list":["post-9","post","type-post","status-publish","format-standard","hentry","category-blogging-tips-and-tricks","category-books-to-read","category-brilliant-audios","category-communicate-understand-people-better-build-rapport","category-company-trainings","category-dont-make-the-same-mistakes-i-did","category-facebook-marketing-strategies","category-find-your-target-market"],"_links":{"self":[{"href":"https:\/\/empowernetwork.com\/christinaspohr\/wp-json\/wp\/v2\/posts\/9","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/empowernetwork.com\/christinaspohr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/empowernetwork.com\/christinaspohr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/empowernetwork.com\/christinaspohr\/wp-json\/wp\/v2\/users\/666"}],"replies":[{"embeddable":true,"href":"https:\/\/empowernetwork.com\/christinaspohr\/wp-json\/wp\/v2\/comments?post=9"}],"version-history":[{"count":2,"href":"https:\/\/empowernetwork.com\/christinaspohr\/wp-json\/wp\/v2\/posts\/9\/revisions"}],"predecessor-version":[{"id":54,"href":"https:\/\/empowernetwork.com\/christinaspohr\/wp-json\/wp\/v2\/posts\/9\/revisions\/54"}],"wp:attachment":[{"href":"https:\/\/empowernetwork.com\/christinaspohr\/wp-json\/wp\/v2\/media?parent=9"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/empowernetwork.com\/christinaspohr\/wp-json\/wp\/v2\/categories?post=9"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/empowernetwork.com\/christinaspohr\/wp-json\/wp\/v2\/tags?post=9"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}